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The Amazon Author Formula: Insider Tips, Tricks, and Strategies for Selling More Books!
"I've paid thousands of dollars for top-rate courses by self-published authors and marketers I respect. While they covered this same information on keyword strings and searching through an Amazon browser for them, and did so well in my opinion, none of them taught me that make-or-break piece of information. (Reader Views 5-Star Review)"
⭐️⭐️⭐️⭐️⭐️
The Amazon Unleashing the Power of Keywords, Categories, and Ads for Author Success
Unlock the secrets to growing your book's visibility and sales on the world's largest online marketplace with The Amazon Formula.
As an author, you know the key to success lies in getting your title into the hands of the right readers. In this comprehensive guide, acclaimed book marketing expert, book publicist and bestselling author Penny C. Sansevieri unveils a game-changing strategy to optimize your Amazon presence and support long-term book sales.
**Discover the Hidden Language of Amazon**
Learn how to speak Amazon's language by mastering the art of keywords and categories. The Amazon Formula takes you on a step-by-step journey to demystify the complex algorithms that drive book discoverability. Dive into proven techniques to choose the most effective keywords and categories for your genre, ensuring that your book stands out in the crowded digital marketplace.
✔️ **Ignite Your Book's Visibility with Amazon Ads**
Crack the code to Amazon advertising and turn casual browsers into dedicated readers. The Amazon Formulaprovides expert insight into creating compelling ad campaigns tailored to your book's unique appeal. From budgeting strategies to ad design, you'll learn how to elevate your book's visibility and reach a wider audience.
✔️ **Optimize Your Author Page for Maximum Impact**
Your author page is your digital storefront—make it irresistible! The Amazon Formula empowers you to create an enticing author profile that captivates readers and boosts your credibility. Leverage the power of compelling author bios, engaging visuals, and strategic cross-promotion to transform your page into a magnet for genre and topic fans.
✔️**Data-Driven Success**
Uncover the secrets of interpreting Amazon data to refine your marketing strategy. From tracking keyword performance to analyzing ad conversion rates, you'll gain the confidence needed to make informed decisions that drive ongoing success.
✔️**Master the Amazon Ecosystem**
The Amazon Formula goes beyond the basics, providing a comprehensive understanding of Amazon's ever-evolving ecosystem. Stay ahead of the curve with updates on algorithm changes, platform enhancements, and emerging trends, ensuring your book remains a top contender in the competitive Amazon marketplace.
**Achieve Authorial Greatness**
Whether you're a publishing veteran or a debut author, this book is your roadmap to achieving unparalleled success on Amazon. Transform your passion for telling stories or sharing your expertise into a lucrative career with the proven strategies outlined in The Amazon Formula.
Don't let your hard work go unnoticed.
Success awaits those who know the formula—will you be one of them?
The Amazon Unleashing the Power of Keywords, Categories, and Ads for Author Success
Unlock the secrets to growing your book's visibility and sales on the world's largest online marketplace with The Amazon Formula.
As an author, you know the key to success lies in getting your title into the hands of the right readers. In this comprehensive guide, acclaimed book marketing expert, book publicist and bestselling author Penny C. Sansevieri unveils a game-changing strategy to optimize your Amazon presence and support long-term book sales.
**Discover the Hidden Language of Amazon**
Learn how to speak Amazon's language by mastering the art of keywords and categories. The Amazon Formula takes you on a step-by-step journey to demystify the complex algorithms that drive book discoverability. Dive into proven techniques to choose the most effective keywords and categories for your genre, ensuring that your book stands out in the crowded digital marketplace.
✔️ **Ignite Your Book's Visibility with Amazon Ads**
Crack the code to Amazon advertising and turn casual browsers into dedicated readers. The Amazon Formulaprovides expert insight into creating compelling ad campaigns tailored to your book's unique appeal. From budgeting strategies to ad design, you'll learn how to elevate your book's visibility and reach a wider audience.
✔️ **Optimize Your Author Page for Maximum Impact**
Your author page is your digital storefront—make it irresistible! The Amazon Formula empowers you to create an enticing author profile that captivates readers and boosts your credibility. Leverage the power of compelling author bios, engaging visuals, and strategic cross-promotion to transform your page into a magnet for genre and topic fans.
✔️**Data-Driven Success**
Uncover the secrets of interpreting Amazon data to refine your marketing strategy. From tracking keyword performance to analyzing ad conversion rates, you'll gain the confidence needed to make informed decisions that drive ongoing success.
✔️**Master the Amazon Ecosystem**
The Amazon Formula goes beyond the basics, providing a comprehensive understanding of Amazon's ever-evolving ecosystem. Stay ahead of the curve with updates on algorithm changes, platform enhancements, and emerging trends, ensuring your book remains a top contender in the competitive Amazon marketplace.
**Achieve Authorial Greatness**
Whether you're a publishing veteran or a debut author, this book is your roadmap to achieving unparalleled success on Amazon. Transform your passion for telling stories or sharing your expertise into a lucrative career with the proven strategies outlined in The Amazon Formula.
Don't let your hard work go unnoticed.
Success awaits those who know the formula—will you be one of them?
231 pages, Kindle Edition
Published January 29, 2024
52 people are currently reading
14 people want to read
About the author
Penny C. Sansevieri
28 books284 followersI am the founder and CEO of Author Marketing Experts, Inc., a best-selling author and internationally recognized book marketing and media relations expert.
I am also an Adjunct Professor teaching Self-Publishing for NYU and was named one of the top influencers of 2019 by New York Metropolitan Magazine.
My company is one of the leaders in the publishing industry and has developed some of the most innovative Amazon Optimization programs as well as Social Media/Internet book marketing campaigns.
I am the author of 25 books, including How to Sell Your Books by the Truckload on Amazon, Revise and Re-Release Your Book, 5 Minute Book Marketing, and Red Hot Internet Publicity, which has been called the "leading guide to everything Internet."
AME has had dozens of books top bestseller lists, including those of the New York Times, USA Today, and Wall Street Journal.
Please find me on Facebook at:
https://www.facebook.com/pg/therealbo...
On Instagram at:
https://www.instagram.com/therealbookgal
And sign up for my free Monthly Book Marketing Planner:
https://www.amarketingexpert.com/mont...
I am also an Adjunct Professor teaching Self-Publishing for NYU and was named one of the top influencers of 2019 by New York Metropolitan Magazine.
My company is one of the leaders in the publishing industry and has developed some of the most innovative Amazon Optimization programs as well as Social Media/Internet book marketing campaigns.
I am the author of 25 books, including How to Sell Your Books by the Truckload on Amazon, Revise and Re-Release Your Book, 5 Minute Book Marketing, and Red Hot Internet Publicity, which has been called the "leading guide to everything Internet."
AME has had dozens of books top bestseller lists, including those of the New York Times, USA Today, and Wall Street Journal.
Please find me on Facebook at:
https://www.facebook.com/pg/therealbo...
On Instagram at:
https://www.instagram.com/therealbookgal
And sign up for my free Monthly Book Marketing Planner:
https://www.amarketingexpert.com/mont...
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Community Reviews
Displaying 1 - 7 of 7 reviews
February 14, 2024
Let’s face it, ordering something from Amazon is quite easy; selling something on Amazon however, especially books, can be quite difficult - to the point of overwhelming. Why? Because of the ever-changing dynamic of Amazon’s algorithm and the extensive competition you face on a daily basis.
One of the first things I learned in reading “The Amazon Author Formula” is that there are approximately eight million books on the Amazon site, yet only 1% of the authors spend any time at all optimizing their Amazon page. By reading this book and applying the principles Penny lays out from A to Z, you will be capitalizing on advantages 99% of the competition either don’t know about or are too lazy to implement.
Some of the things you will learn are: maximizing keyword string strategies, creative ways to achieve more visibility for your book, the do’s and don’ts for Amazon advertising, understanding Amazon metrics, and so much more.
This resource, simply put, is a road map for your success. It details, in an easy to read and understand format, exactly what actions you need to take in order to maximize your results within the ever-changing Amazon system. My guess is you will be like me and not just read this extensive resource once, but you will utilize it as your go to resource for many years to come.
One of the first things I learned in reading “The Amazon Author Formula” is that there are approximately eight million books on the Amazon site, yet only 1% of the authors spend any time at all optimizing their Amazon page. By reading this book and applying the principles Penny lays out from A to Z, you will be capitalizing on advantages 99% of the competition either don’t know about or are too lazy to implement.
Some of the things you will learn are: maximizing keyword string strategies, creative ways to achieve more visibility for your book, the do’s and don’ts for Amazon advertising, understanding Amazon metrics, and so much more.
This resource, simply put, is a road map for your success. It details, in an easy to read and understand format, exactly what actions you need to take in order to maximize your results within the ever-changing Amazon system. My guess is you will be like me and not just read this extensive resource once, but you will utilize it as your go to resource for many years to come.
January 29, 2024
This is an excellent resource for selling fiction and nonfiction.
Within the first chapters of Penny Sansevieri's book I could see the possibilities of much better sales. Plus, her information will help give a good return on Amazon ads.
The information on keywords is a tremendous help. I wasn't aware that there's such a thing as negative keyword targeting!
Fantastic advice.
Within the first chapters of Penny Sansevieri's book I could see the possibilities of much better sales. Plus, her information will help give a good return on Amazon ads.
The information on keywords is a tremendous help. I wasn't aware that there's such a thing as negative keyword targeting!
Fantastic advice.
July 24, 2024
Very Helpful Resource for Authors
This book provides a number of useful and thought-provoking insights for authors who sell on Amazon. I will definitely implement some of the suggestions Penny made, and will dive back into the Amazon ad pool more confidently now that I better understand the keys to succeeding.
This book provides a number of useful and thought-provoking insights for authors who sell on Amazon. I will definitely implement some of the suggestions Penny made, and will dive back into the Amazon ad pool more confidently now that I better understand the keys to succeeding.
March 18, 2025
Amazing resource unlocking amazons potential!
Amazing resource unlocking amazons potential! Love the keywords and seo sections as they demistify and help me understand so much better how amazon works
Amazing resource unlocking amazons potential! Love the keywords and seo sections as they demistify and help me understand so much better how amazon works
February 4, 2024
Informative and eye-opening. The explanations are easy to digest.
February 16, 2024
This book is a must-read for anyone who wants to publish a book on Amazon! I did a full review on the book page on Amazon but I highly recommend.
July 31, 2024
Great resource
I found the information in this book extremely helpful and plan on using all the tips. I would highly recommend reading this book.
I found the information in this book extremely helpful and plan on using all the tips. I would highly recommend reading this book.
Displaying 1 - 7 of 7 reviews