Jump to ratings and reviews
Rate this book

百年企業.產業百年:臺灣企業發展史

Rate this book
本書描繪了中華民國百年來企業奮鬥的艱辛歷程,從辛苦的新生與戰後重建,到逐步安居、樂業的穩定發展,並透過與世界市場的接軌而升級、轉型和創新成為大型企業,最後,登峰邁向全球知名企業和建立品牌。在每一階段選擇當時期重要的產業發展以及代表性的企業,來說明企業從「求生存」,到連接世界舞臺「做生意」,再到現今強調生活品味和全球化擴展的「過美好生活」之企圖心。全書不但系統性解釋臺灣企業發展史的意義和貢獻,也是瞭解臺灣企業史必讀的入門書籍。

386 pages, Paperback

Published July 1, 2011

About the author

王振寰

4 books

Ratings & Reviews

What do you think?
Rate this book

Friends & Following

Create a free account to discover what your friends think of this book!

Community Reviews

5 stars
0 (0%)
4 stars
0 (0%)
3 stars
0 (0%)
2 stars
0 (0%)
1 star
0 (0%)
No one has reviewed this book yet.

Can't find what you're looking for?

Get help and learn more about the design.