Minitrends: How Innovators & Entrepreneurs Discover & Profit From Business & Technology Trends: Between Megatrends & Microtrends Lie MINITRENDS, Emerging Business Opportunities in the New Economy

by John H. Vanston

Find, Evaluate, Profit! MINITRENDS provides a practical formula for extracting business opportunities from emerging trends that have a realistic chance of becoming profitable in the next 2-5 years. Minitrends are of a scope and importance to offer attractive business opportunities to individuals and organizations that are alert enough to recognize them, perceptive enough to appreciate them, and clever enough to take advantage of them.

Readers



MINITRENDS is based on author Dr. John H. Vanston's more than 30 years of experience in identifying and applying technical, social, and business trends. The book shows :




In addition to how-to advice, MINITRENDS provides background, current trends, and business opportunities for several attractive Minitrends.

218 pages, Kindle Edition

First published September 21, 2011

Reviews

[Sharon Schweitzer · Rating 5 out of 5]

As the author to the award-winning book Access to Asia, named a Best Book of 2015 by Kirkus Reviews, I am delighted to receive a copy of Carrie and John Vanston's book which brings to life the process of identifying Minitrends in an accessible and authentic manner. Their impressive backgrounds combine to do more than just create a platform for readers to learn to recognize trends; they also provide an opportunity for readers to alter continuous thought patterns.

In an easy to understand, well-evidenced and researched effort, the Vanstons have created a usable guide for those wishing to discover and profit from the endless trends weaving throughout our lives. This book does more than advise how to run with great ideas, it equips readers to recognize what good ideas look like in the beginning. A must-have and must-read for innovators and entrepreneurs across the board.