Google Analytics 4: The Data-Driven Marketing Revolution: +3 Must-Have Reports That Will Change The Way You Do Business

by Galen Poll

-- Released January 2024 -- ***The most up-to-date GA4 book for small businesses and entrepreneurs!***
»» This GA4 book is so fire, it's giving the competition nightmares. Don't be fooled by the lukewarm one-star reviews - those are just the tears of their marketing team!

Having delved into the depths of Google Analytics 4, twice before, and now I'm back with my third and most captivating opus. This time, we're diving deeper, into the heart of what truly drives money, customers, and the sales that connect them.In this book you will learn the following

- Google Analytics 4: 13 Useful Terms
- Comparing Google Analytics 4 vs. Universal Analytics
- Navigating the GA4 Setting Up Your Data Analytics Empire
- How to Install Google Analytics 4 on Wix
- Decoding the Language of Understanding GA4 Metrics and Dimensions
- Essential Metrics to Understand
- Unveiling Customer Understanding Your Audience's Digital Odyssey
- User acquisition
- Mastering Event Capturing Every Digital Interaction
- Types of Google Analytics 4 Events
- Set up custom events through the Google Analytics 4 dashboard
- Example of a Custom Event in Menu Link Click
- Enhancing Marketing Optimizing Strategies with GA4 Data
- Create and Manage Audience Segments
- Google How to Optimize Ad Spend
- Measure the Effectiveness of Your Campaigns Across Multiple Channels
- Unravelling Attribution Unmasking the ROI of Your Marketing Efforts
- Harnessing the Power of Data Creating Captivating Data Visualizations

»» Bonus Chapter »» 3 Must-Have Reports That Will Change The Way You Do Business

»» Ready to Dive Deeper into Google Analytics 4? ««

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105 pages, Kindle Edition

Published January 4, 2024