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260 pages, Kindle Edition
First published September 15, 2010
A History of the Internet and the Digital Future written by Johnny Ryan is a book that examines the creation and development of the Internet, from the end of the Second World War to the present. He also discusses the areas of possible Internet growth in the future. The book is segmented into three parts, which easily identify periods of extensive change and significant figures in the Internet’s development. The first part of the book examines the conception of the Internet, from and its initial uses, primarily quick communication in the event of nuclear warfare. The second portion of the book discusses the growth and expansion of the Internet, particularly regarding the accessibility and development of networks and the personal computer. The third portion of the book examines more recent developments on the Internet, such as the increase in social media websites like Facebook, and open source websites such as Wikipedia.
The first segment of the book, or “phase” as Ryan refers to it, is initially confusing to the reader. It comes as a shock to learn that the Internet was essentially the child of nuclear warfare, a method that captivates the reader. However, it seems that much of Ryan’s depictions of computing in relation to nuclear warfare appear confusing, and much of the first phase could have been condensed and identified as “a way to stay in contact with its nuclear strike force” (14). It is clear that Ryan’s description of certain concepts, such as packet switching and analogue systems in the early years of the Internet, were simplified for those that are not technologically savvy (15). However, often times his description of concepts, especially with the addition of the numerous acronyms, is confusing to the reader. Regardless, it is clear he has a genuine interest in identifying the history and important figures and organizations behind the development of the Internet, not strictly the theoretical and physical science behind it.
There is not a particular message that Ryan attempts to convey. It is more an assembly of data and other forms of information constructed into a narrative. Ryan is not convincing the reader to have a particular viewpoint of the Internet, however he does try to convince the reader of his beliefs in regards to the changing direction of the Internet and its importance in current society. Most notably, he selectively mentions certain companies, such as Facebook and Youtube, and other social media sites, concerning the political campaigns of Jesse Ventura and current American president, Barack Obama (164). Ryan attributes their successful campaigns to their effective use of the Internet and social media (171). His perspective on current social media tactics, and the possible future markets, particularly in China, where the Internet is closely monitored, is useful to any individual, not solely persons interested in technology (191).
Furthermore, Ryan explores the impact of the Internet on other industries, such as the news media. Through factual evidence, he conveys that the Internet has overtaken print media as the primary source of news and identifies possible issues this could create in the near future (162). One of Ryan's primary strengths is the sources that he utilizes, and the statistical data he mentions throughout the book to support his claims. He uses data in order to decipher possible Internet trends, for example the apparent power shift on the Internet, from hubs of power instead to individual power to each user. This is evident in his description of the website Craigslist.com, where Ryan quantifies the sites success through its “20 billion views per month” and vast amount of advertisements, which are user controlled (141). The primary sources utilized can be considered credible, as interviews conducted with major technological figures, such as Steve Jobs offer credibility to Ryan's claims (179). For example, Ryan applied a New York Times article to describe the fastest modem available in 1985, where he then compared the modem to a more recent and familiar piece of technology, the first generation iPhone (83).
Ryan also employs various secondary sources to add additional information. Typically, Ryan applies such sources apply to describe the invention or first use of some particular Internet tool, for example, when Ryan mentions the first use of spam (121). Often times, Ryan includes pertinent information, which assists the reader, however there is also many instances of the book where the inclusion of excessive examples of the far distant past do not seem applicable and can confuse the reader. This is apparent with Ryan’s unnecessary explanation of the telephone industry and marketing strategies in the 1800s (65-67). Another example is when he attempts to draw a parallel in with the British parliament in the 1800s with “protective tariffs” in order to assist with “domestic prosperity through more trade” to the platforms of Google’s Android and Apple’s iOS (183). It is through these parallels that are frequently used, that the audience can be confused. It may jump from other periods of time, without identifying a clear connection or direct message he is trying to convey.
Overall, A History of the Internet and the Digital Future is focused on an interesting subject and it is clear that Ryan is eager to explain the creation and development of the Internet. It can confusing at times to the reader that may not be skilled with technology, but Ryan attempts to simplify any technological information, and his inclusion of anecdotes can keep the reader entertained. However, the main message, or lack thereof, can be lost within other information or claims. In terms of its historical use, it spans a large span of time, but offers an interesting and detailed narrative that is effectively supported. It is a valuable asset to anyone that wants to familiarize themselves with computing technology, and serves as great resource in understanding trends in Internet power, particularly in regards to commercial businesses like Amazon, or through social media use, like Facebook and Twitter.