If you want to understand the UK and European market for consumer electronics, this book will tell you how the market works from the inside. A crisp and concise description of how and why new products reach the shelves.
Includes * details of the major electronics retailers in the UK * the top 26 consumer electronics and IT distributors in the UK ranked by size * what a distributor can do and why manufacturers use a distributor rather than just going direct to retail.
“This eBook contains more information than I collected when I was in UK as part of the Canadian m2m Trade Mission last Year”, Andy Tsai, President and Co-Founder, ReFleX Wireless