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Must See Inside: An Up Close and Personal Approach to Real Estate
Written for Real Estate Agents by an active Real Estate Agent, this book covers the skills needed to be successful in today's market. Discover how to use what you have 'inside,' demonstrate the unique value you bring to the table and earn respect for the expertise you provide. Qualify leads based on reality not hope, learn to use the 'shark principle' to keep the sales process moving forward, and get to the closing table more successfully. There are no shortcuts in life, but the principles covered here plus your own hard work will help build a satisfying, lifelong career in Real Estate.
"Must See Inside" is on the must read list for new and seasoned professionals in my office. I recommend Mario's philosophies for career Real Estate Agents who want to thrive in the 21st Century" John R. Lucero (Denver)
"I have been in Real Estate for 8 years and sometimes it's easy to get overwhelmed with all the "latest" marketing ideas and programs. Mario does a great job of getting us back to the basics, telling what works and laying out his "keep it simple and effective" approach to Real Estate. This book is a great step-by-step guide to getting your business on track with effective marketing and contact management, without all the "fluff" and the eventual "sales pitch" of real estate coaches today. I think anyone can benefit from this book, from the beginners to the top producing agents with several years experience. I've already recommended it to everyone in my office!" Jeff Rising (Adrian, MI)
"Experienced agents can certainly benefit from "Must See Inside," but as a new agent I consider Mario's book to be a field guide that will assist me in avoiding the many pitfalls commonly faced by real estate agents and help prepare me for success. Mario reminds us that time is our biggest asset, a precious resource that we must use effectively while always adding value. Thanks for a great resource Mario!" Cynthia Schreiber (Chapel Hill, NC)
"After listening to Mario Jannatpour's new book, I am convinced it should be an essential part of every agents' tool belt. As for new agents, I am requiring anyone on my team to listen to the book, and strongly recommending my college real estate students buy the product too. However, I think even seasoned agents, especially in today's market, would do well to take a listen. The guy knows what he's talking about and doesn't pull any punches. Honest to goodness good stuff." Tamara Dorris (Sacramento)
"What an amazing book Mario! I have already recommended the book to couple of other brokers to read as well. You've done an amazing job capturing our current market and its changing landscape and showed a way for anyone practicing real estate or thinking of getting into the business to avoid the potholes we get sucked into! A comprehensive guide and a must read for every real estate agent!" Addy Saeed (Toronto, Canada)
"Must See Inside" is on the must read list for new and seasoned professionals in my office. I recommend Mario's philosophies for career Real Estate Agents who want to thrive in the 21st Century" John R. Lucero (Denver)
"I have been in Real Estate for 8 years and sometimes it's easy to get overwhelmed with all the "latest" marketing ideas and programs. Mario does a great job of getting us back to the basics, telling what works and laying out his "keep it simple and effective" approach to Real Estate. This book is a great step-by-step guide to getting your business on track with effective marketing and contact management, without all the "fluff" and the eventual "sales pitch" of real estate coaches today. I think anyone can benefit from this book, from the beginners to the top producing agents with several years experience. I've already recommended it to everyone in my office!" Jeff Rising (Adrian, MI)
"Experienced agents can certainly benefit from "Must See Inside," but as a new agent I consider Mario's book to be a field guide that will assist me in avoiding the many pitfalls commonly faced by real estate agents and help prepare me for success. Mario reminds us that time is our biggest asset, a precious resource that we must use effectively while always adding value. Thanks for a great resource Mario!" Cynthia Schreiber (Chapel Hill, NC)
"After listening to Mario Jannatpour's new book, I am convinced it should be an essential part of every agents' tool belt. As for new agents, I am requiring anyone on my team to listen to the book, and strongly recommending my college real estate students buy the product too. However, I think even seasoned agents, especially in today's market, would do well to take a listen. The guy knows what he's talking about and doesn't pull any punches. Honest to goodness good stuff." Tamara Dorris (Sacramento)
"What an amazing book Mario! I have already recommended the book to couple of other brokers to read as well. You've done an amazing job capturing our current market and its changing landscape and showed a way for anyone practicing real estate or thinking of getting into the business to avoid the potholes we get sucked into! A comprehensive guide and a must read for every real estate agent!" Addy Saeed (Toronto, Canada)
3 pages, Audio CD
First published May 14, 2010
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