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Expert Secrets
Expert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice.
Paperback
Published January 1, 2018
2 people are currently reading
33 people want to read
About the author
Russell Brunson
42 books427 followersRussell Brunson is a digital marketing entrepreneur, author, coach, and speaker.
He was born in 1980 in Provo, Utah, United States, where he grew up to develop an interest in business and other hobbies.
He long started developing his marketing skill when he was much younger as he would collect junk mails, used radio and television ads, seizing every business opportunity just to get as far as possible knowledge and understanding from the marketing world.
Outside marketing and business in general, Russell loved wrestling while growing up which soon turned a hobby for him.
In high school, for example, Russell was a state champion wrestler, becoming an all-American in his senior year, taking second place in the country at the high school nationals. This he continued into his college, learning valuable lessons about competition, hard work and the art of winning. He became one of the top ten wrestlers in the country at graduation.
Fast forward to this day, Russell Brunson has founded, and has also co-founded several successful companies, popularized some of the most effective sales techniques used in the world of marketing today, and had also published several successful books in the marketing category.
He was born in 1980 in Provo, Utah, United States, where he grew up to develop an interest in business and other hobbies.
He long started developing his marketing skill when he was much younger as he would collect junk mails, used radio and television ads, seizing every business opportunity just to get as far as possible knowledge and understanding from the marketing world.
Outside marketing and business in general, Russell loved wrestling while growing up which soon turned a hobby for him.
In high school, for example, Russell was a state champion wrestler, becoming an all-American in his senior year, taking second place in the country at the high school nationals. This he continued into his college, learning valuable lessons about competition, hard work and the art of winning. He became one of the top ten wrestlers in the country at graduation.
Fast forward to this day, Russell Brunson has founded, and has also co-founded several successful companies, popularized some of the most effective sales techniques used in the world of marketing today, and had also published several successful books in the marketing category.
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April 1, 2025
Muy interesante.
Habla sobre ser experto en un tema y vender ese conocimiento, ayudando a otros a alcanzar sus objetivos
Cultura en la marca
Encuestas para tener información de los clientes, te sirve para crear tus propios productos de formación y luego venderlos
( encuentra mercado caliente -> pregúntales que quieren -> dáselo)
Identificar objeciones y crear historias que las derriben. Guión de venta:
1. establecer relación
2. cuentas tu historia y les haces sentir ese mismo click que sentiste tu
3. derribas sus objeciones en base al vehículo, internas y externas
4. presentas el pack con todo lo que les vas a dar - oferta irresistible
Cierres de ventas
Repetir el proceso con el mismo producto
Guión de ventas para prospectar (cierre de 4 preguntas)
Cómo conseguir trafico
Habla sobre ser experto en un tema y vender ese conocimiento, ayudando a otros a alcanzar sus objetivos
Cultura en la marca
Encuestas para tener información de los clientes, te sirve para crear tus propios productos de formación y luego venderlos
( encuentra mercado caliente -> pregúntales que quieren -> dáselo)
Identificar objeciones y crear historias que las derriben. Guión de venta:
1. establecer relación
2. cuentas tu historia y les haces sentir ese mismo click que sentiste tu
3. derribas sus objeciones en base al vehículo, internas y externas
4. presentas el pack con todo lo que les vas a dar - oferta irresistible
Cierres de ventas
Repetir el proceso con el mismo producto
Guión de ventas para prospectar (cierre de 4 preguntas)
Cómo conseguir trafico
Displaying 1 of 1 review