This book is exactly what it a Book of Last Resort. But if you're an artist toiling without traction, it may be time for something different. Fifteen years in the making, The Book of Last Resor t is Jon Reed's hand-crafted love letter to all the artists who aren't where they want to be creatively - or financially. The goal? Turning hard truths about the digital economy into a methodology that artists can use. Is free content a potent marketing tactic, or a trap? How do you effectively build an online audience, as exclusionary algorithms cater to deep pockets or push vacantly viral memes? Until you unravel your creative identity, success is a trap . But your true creative power is found in your scars - and imperfections - that you might try to mask over. Open up, read on, and channel these bittersweet insights into the creative expression that will change the terms of your existence.
I'm a content writer, author, screenwriter and the founder of Publishing Talk, an educational website for new and emerging authors. We have a programme of online masterclasses for authors - which are free to members.
I worked in the publishing industry for around 25 years. I'm the author of Get Up to Speed with Online Marketing (2e, Pearson, 2013) and have since moved into fiction, including screenwriting. In 2019 I ran a successful one-day writers' conference on 'How to Get Published' at Foyles bookshop in London.