Games As A Service: How Free to Play Design Can Make Better Games

by Oscar Clark

The games industry is serious business and the role of a games designer has dramatically changed over just the last few years. Developers now have to rethink everything they know about the creative, technical and business challenges to adapt to the transition to games as a service.

Games as a How Free to Play Design Can Make Better Games has been written to help designers overcome many of the fears and misconceptions surrounding freemium and social games. It provides a framework to deliver better games rather than the ‘evil’ or ‘manipulative’ experiences some designers fear with the move away from wasteful Products to sustainable, trustworthy Services.
Oscar Clark is a consultant and Evangelist for Everyplay from Applifier. 　He has been a pioneer in online, mobile and console social games services　since 1998 including Wireplay (British Telecom), Hutchison Whampoa (3UK) and PlayStation®Home. He is a regular　columnist on PocketGamer.Biz and is　an　outspoken speaker and moderator at countless games conferences on Games Design, Discovery,　and Monetisation. 　He is also a notorious hat wearer.

Genres: Games

415 pages, Kindle Edition

First published February 5, 2014

Reviews

[Rainer Domingo · Rating 5 out of 5]

If you're thinking of developing a mobile game or in the middle of development, this is the book to read. It gets into the mindset of the player and tells you exactly what you need to do to develop a successful game.

[Shaun Stone]

Im my opinion one of the best books I have read on designing games for the free to play market.

[Niniane · Rating 4 out of 5]

Good overview about player types, monetization, IAP, engagement, metrics.