COMMUNICATION IN CHANGE PROCESSES: Book 14 - THE INTERNATIONAL BUSINESS INTERACTION SERIES

by Brian L. Due, Rikke Grønbæk Bruun, Sandra Bothmann

International companies must be able to plan, structure and execute changes with many stages in the process and sometimes across large distances. Therefore, in this book, we will look at how change communication is a constant necessity, and one that can be practiced in many different ways. We will also look at some of the needs that companies, managers, and employees experience when involved in changes.

Changes in organizations can involve everything; physical surroundings, human behavior, tasks, etc., but this book only focuses on how communication is done in and around change. This means that the book is about what the research literature calls communication and organizational change (OC) and change management (CM).
Change is always a process of creation that involves many actors in a dialectical process between the company and its external and internal stakeholders and between management and employees. In this book, however, we take as a starting point how changes that are initiated top down may be managed. This is a focus on change communication.

245 pages, Kindle Edition

Published February 11, 2024