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The Entrepreneurial Mindset Advantage: The Hidden Logic That Unleashes Human Potential

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From founder and CEO of the Entrepreneurial Learning Initiative, Gary G. Schoeniger, learn how to embrace an entrepreneurial mindset to accomplish extraordinary things.

While not everyone may want to start a business, we all have an innate desire to solve problems, engage in work that matters, and have control over how we spend our days—the entrepreneurial spirit is the human spirit.

Combining the stories of everyday “unlikely” entrepreneurs with research in behavioral science, The Entrepreneurial Mindset Advantage shows how cultivating entrepreneurial behaviors through small shifts in our thinking is essential for individuals and organizations to thrive.  

Whether you want to start a business, accelerate your career, or simply reinvent yourself, Schoeniger outlines a five-step process for thinking and acting like an entrepreneur that anyone can embrace.

The Entrepreneurial Mindset Advantage is a practical how-to guide to changing your thinking to better identify opportunities, mobilize resources, and make things happen in your own life while also encouraging others to do the same.

275 pages, Kindle Edition

Published December 3, 2024

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About the author

Gary G. Schoeniger

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