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How to Be a Dynamic Podcast Guest: ... and Sell Stuff
Terry Shepherd's Essential Guide to making a great interview impression. NOW IN DIGITAL EPUB FORMAT!
"Good podcast guests are heard. Great ones are unforgettable," writes NYT #1 Bestselling Author Marshall Karp. "Veteran broadcaster Terry Shepherd’s game-changing guide shows authors how to craft their message to not only sell their book, but their story."
Broadcaster, Film-Maker and Author Dänna Wilberg says, "Want to bring your “A” game? In this insightful guide, Terry Shepherd, a seasoned broadcasting professional with over 50 years of experience, shares his wisdom on how to shine as a podcast guest, leverage this powerful platform to sell your products or services, and make the most of your podcast appearances."
Terry shares essential tips for being a Dynamic interview guest that bestselling author Tori Eldridge calls, "Illuminating empowering, and concise." From product and pitch to gear and appearance, Terry shares five decades of broadcasting experience and learnings from hundreds of podcasts and encounters on radio, television and in newspapers as both interviewer and guest. He puts the key points up front for quick reference and offers deeper dives into the technology and psychology that combine to create powerful messages that sell both you and your product. Award winning author
DP Lyle sums it up. "Podcasting is a fun and easy way to promote your writing career--if you understand the nuts and bolts of delivering your message and entertaining listeners. This is the bible for getting it right."
"Good podcast guests are heard. Great ones are unforgettable," writes NYT #1 Bestselling Author Marshall Karp. "Veteran broadcaster Terry Shepherd’s game-changing guide shows authors how to craft their message to not only sell their book, but their story."
Broadcaster, Film-Maker and Author Dänna Wilberg says, "Want to bring your “A” game? In this insightful guide, Terry Shepherd, a seasoned broadcasting professional with over 50 years of experience, shares his wisdom on how to shine as a podcast guest, leverage this powerful platform to sell your products or services, and make the most of your podcast appearances."
Terry shares essential tips for being a Dynamic interview guest that bestselling author Tori Eldridge calls, "Illuminating empowering, and concise." From product and pitch to gear and appearance, Terry shares five decades of broadcasting experience and learnings from hundreds of podcasts and encounters on radio, television and in newspapers as both interviewer and guest. He puts the key points up front for quick reference and offers deeper dives into the technology and psychology that combine to create powerful messages that sell both you and your product. Award winning author
DP Lyle sums it up. "Podcasting is a fun and easy way to promote your writing career--if you understand the nuts and bolts of delivering your message and entertaining listeners. This is the bible for getting it right."
108 pages, Paperback
Published March 22, 2024
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Displaying 1 of 1 review
July 19, 2025
If you want to be a guest on podcasts, buy this book. It covers everything you need to know about preparation, what to do during a podcast, the tools you need, what to wear, ideas for promoting yourself after your guest appearance, and beyond. And for those who prefer to get the main points without reading the entire book - although it really doesn't take that long, two hours tops - Terry has you covered. Simply turn to the first chapter. This is among the guides I will use repeatedly for my podcast journey.
Displaying 1 of 1 review