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The 3rd Paradigm: A Radical Shift to Greater Success

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Imagine a world where you can tackle the greatest, most challenging problems with a proven approach that leads to unmatched success. That is what the 3rd Paradigm offers. 

The 3rd A Radical Shift to Greater Success provides a framework for businesses and individuals alike to innovate breakthrough solutions through a process of Co-Creation. Backed by original research involving more than 4,000 business professionals, the authors present the three paradigms of business, the five types of Co-Creation, and a four part step-by-step model that allows you to make the radical shift toward the 3rd Paradigm of Co-Creation—where all stakeholders play a meaningful part in greater success. Learn how to have the Right Focus, the Right Process, the Right Communication, and the Right Execution so you can implement Co-Creation and start innovating new solutions today. 



Learn from the example of Richard, an anonymized business executive and entrepreneur, who tried, failed, and kept trying to solve his business’s greatest scaling problem and only found success when he adopted the 3rd Paradigm.Discover rigorous research findings that pinpoint the top seven advantages of the 3rd Paradigm as well as the top seven drawbacks, so you know what they are—and how to proactively manage through any obstacles. Expand your leadership capacity by learning how to gain buy-in and consensus and move projects forward despite any challenges that may arise.  Recognize the crucial importance of diversity and real, meaningful inclusion of all stakeholders, so everyone’s voice is not only heard but also valued and respected.Hear directly from the authors about their experiences with Co-Creation and the exciting future they see that rests with the emergence of 3rd Paradigm.

The 3rd Paradigm is the radical shift you’ve been waiting for if you’re eager to achieve truly inclusive work cultures, increased profitability, and explosive revenue growth. 

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Published April 23, 2024

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About the author

Ivan R. Misner

62 books31 followers
Dr. Ivan Misner is the Founder & Chairman of BNI, the world's largest business networking organization. BNI was founded in 1985. The organization has over 5,800 chapters throughout every populated continent of the world. Last year alone, BNI generated 6.5 million referrals resulting in $2.8 billion dollars worth of business for its members.

Dr. Misner's Ph.D. is from the University of Southern California. He is a New York Times Bestselling author who has written twelve books including his latest #1 bestseller, "Networking Like a Pro".

He is a monthly columnist for Entrepreneur.com and is the Senior Partner for the Referral Institute - a referral training company with trainers around the world. In addition, he has taught business management and social capital courses at several universities throughout the United States.

Called the "Father of Modern Networking" by CNN and the "Networking Guru" by Entrepreneur magazine, Dr. Misner is considered one of the world's leading experts on business networking and has been a keynote speaker for major corporations and associations throughout the world. He has been featured in the L.A. Times, Wall Street Journal, and New York Times, as well as numerous TV and radio shows including CNN, CNBC, and the BBC in London.

Dr. Misner is on the Board of Trustees for the University of La Verne. He is also the Founder of the BNI-Misner Foundation and was recently named "Humanitarian of the Year" by a Southern California newspaper. He is married and lives with his wife Elisabeth and their three children in Claremont, CA. In his spare time!!! he is also an amateur magician and a black belt in karate.

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