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Do Not Cold Call
Do Not Cold Call is a paradox in that it teaches you how to make that critical first contact in such a way that your customer does not feel like they are being solicited. The approach is far less stressful for the sales person, more personable for the customer and far more successful for the company's sales numbers.
A quick 45 minute read the book is straight to the point with entertaining real life sales approaches used on customers ranging from the Rolling Stones rock group to Roy Clark and Clint Black country stars to selling in the high end Sun Valley markets - with products ranging from new guitar lines to Hardwood floors to Insurance agents to Pesticide companies to Property management companies to Private stock offerings to Software for private jets. The book is unlike any other sales book in that it helps you change your personality approach so you can get in doors that seemed impossible.
A must read for the start-up executive raising venture capital to the insurance agent burned out on old approaches; you will get something you can use today.
The book was originally written for a sales team for one of the largest hardwood flooring companies in the Northwest. It is down to earth and simple without trying to prove a Harvard degree or statistical logistic vocabulary. If you need to get in the door and get it sold you need this book. Author and Speartipsales.com President T.A. Smith's most recent track record of 300% sales increase within 8 months for PermaGreen of Idaho just continues to prove this works.
If you are ready to stop pounding the Cold Call and actually make it easy and comfortable - this is worth the read.
Other books by T.A. Smith: Venture Capital - the real story, and 9 of 10 are you one.
A quick 45 minute read the book is straight to the point with entertaining real life sales approaches used on customers ranging from the Rolling Stones rock group to Roy Clark and Clint Black country stars to selling in the high end Sun Valley markets - with products ranging from new guitar lines to Hardwood floors to Insurance agents to Pesticide companies to Property management companies to Private stock offerings to Software for private jets. The book is unlike any other sales book in that it helps you change your personality approach so you can get in doors that seemed impossible.
A must read for the start-up executive raising venture capital to the insurance agent burned out on old approaches; you will get something you can use today.
The book was originally written for a sales team for one of the largest hardwood flooring companies in the Northwest. It is down to earth and simple without trying to prove a Harvard degree or statistical logistic vocabulary. If you need to get in the door and get it sold you need this book. Author and Speartipsales.com President T.A. Smith's most recent track record of 300% sales increase within 8 months for PermaGreen of Idaho just continues to prove this works.
If you are ready to stop pounding the Cold Call and actually make it easy and comfortable - this is worth the read.
Other books by T.A. Smith: Venture Capital - the real story, and 9 of 10 are you one.
118 pages, Kindle Edition
First published November 29, 2010
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