Due to the staggering failure of leaders to deliver on the strategy promises, implementation has become an integral part of strategy discussions, in the last few years. In Beyond Strategy, Robin shifts his focus from why strategy implementation is important, which was the focus of his last international best seller Bricks to Bridges, to what leaders must now do differently. Something needs to change and it starts with the leaders.
Implementation of strategy can't simply be delegated. In the book he provides the model, structure, and specific actions leaders must take to go beyond strategy and deliver on their promises. The book is based on the latest thinking and divided into the areas of the Implementation Compass™, a tool for implementing strategy that identifies the eight global best practices of implementation. Each chapter ends with the actions leaders must take. It is succinct, action orientated, and packed with useful tips and case studies.
The book is a breakthrough in understanding leader's responsibilities in strategy implementation.