Mark It Up: The Entrepreneur’s Guide to Trademarks

by Brian Owens, John Goodhue

Trademarks are crucial to many different types of businesses. Entrepreneurs of all kinds need to know the aspects of trademarking and brand protection along with the challenges and responsibilities associated with trademarks. This book helps provide the knowledge and understanding that may prove critical to success in modern, competitive business industries. This book is to be a useful resource in bridging those gaps, offering knowledge about the trademark process as well as addressing issues an entrepreneur may face throughout their career. Although relevant laws are discussed, this book is not a legalistic review of applicable laws but rather a source of practical guidance to address the questions and issues modern entrepreneurs often have.

105 pages, Kindle Edition

Published April 18, 2024