"MBA Disrupted" is a comprehensive guide to building and scaling successful digital businesses.
It offers a practical, hands-on approach to entrepreneurship, focusing on actionable strategies and real-world examples rather than abstract theories. The book covers a wide range of topics essential for digital CEOs, including developing a resilient mindset, conducting market research, selecting the right business model, and implementing effective growth strategies.
It delves into various digital business models, such as service-based businesses, e-commerce, SaaS, affiliate marketing, and community-led growth, providing insights and best practices for each.
MBA Disrupted emphasizes the importance of continuous learning, innovation, and adaptation in the ever-evolving digital landscape. It also addresses the challenges businesses face in areas like marketing, recruitment, management, sales, technology, and compliance, offering practical solutions and strategies to overcome these obstacles.
Whether you're an aspiring entrepreneur or an experienced business leader, "MBA Disrupted" provides a practical roadmap to launching a digital business from zero to seven figures, based on Peshev's 25 years building and launching digital platforms, scaling multiple startups into 7 figures, consulting hundreds of executives, investing in 20 fast-growing startups, and managing a portfolio of agency properties generating over a billion monthly views.
MBA Disrupted is a great starting point for anyone who’s interested in starting their own business from scratch. It covers the basics from researching and evaluating your market, through understanding the various potential business models and ways to monetise, all the way to laying the foundation for your company so it is easier to scale over time. It is written in a really easy to comprehend way and is amazing if you are just starting out and want a quick look into what to expect and how to prepare for a successful business launch. Even though I’ve spent years in VC, dealign with numerous business ventures, I still found a lot of value! I highly recommend!
This book is a rare gem of an accomplished entrepreneur sharing not just his philosophy, but also tons of recommended tools and actionable tips. Mario's expertise and "just-do-it" mindset shine through the pages, making it easy to read. I found lots of great ideas and will definitely return to MBA Disrupted as a handbook.