Augmented and Virtual Reality for Entrepreneurs: Unlocking Business Potential: A Practical Guide to Implementing AR/VR Strategies in Small Businesses

by Kimberly Burk Cordova

Step into the immersive AR/VR strategies for your small business! This guide opens with a bold promise that emerging technologies like augmented reality (AR) and virtual reality (VR) can revolutionize customer engagement. In clear, upbeat language, it explains why now is the time for American entrepreneurs to act – for example, the AR/VR market is expected to grow over 151% by 2024. The book speaks to tech-savvy small business owners who want innovative, cost-effective ways to stand out.

Learn budget-friendly ways to integrate AR/VR into your marketing (e.g. interactive product demos, virtual tours)See real-world case studies of successful AR/VR projects by U.S. retailers and startupsDiscover how AR can let customers “try before they buy,” increasing confidence and salesUse VR for employee training and immersive presentations without expensive equipmentStay ahead of what’s coming next in AR/VR and how to prepareImmersive technology isn’t just for big brands. For instance, retailers who add AR experiences often see significantly higher one study found AR in-store can boost conversion rates by up to 40%. Nearly 50% of shoppers say AR makes them spend more. This book explains how to apply these tools on a shoestring budget. You’ll learn to create richer customer experiences (like virtual try-ons or 360° product views) that increase satisfaction and repeat business. Industry experts predict U.S. small businesses in retail, real estate, and hospitality will adopt AR/VR in 2024 to deepen engagement. With step-by-step guidance and creative examples, this guide shows exactly how to be part of that trend.

Don’t be left in the virtual dust! Give your company the cutting-edge advantage. Implement the easy strategies in this book and transform customer interactions. Embrace AR/VR now—get your copy and unlock new dimensions of success for your business!

138 pages, Kindle Edition

Published June 10, 2024

About the author

Kimberly Burk Cordova is originally from Denver, Colorado, but now lives in Santa Fe, New Mexico with her husband, Greg.

Kimberly has had an interesting life journey. She was a devoted single mother to her daughter, Channa, for most of her life. It wasn't until she was in her late forties that she married Greg and started a new chapter in her life. The couple now lives in Santa Fe and enjoys the little moments that make life even more colorful.

For Kimberly, family is everything. Her daughter, Channa, is married to Stephen, and they have given Kimberly two adorable grandchildren named Vera and Tillman. Kimberly loves spending time with them and calls them "grandsugars" affectionately.

Despite having a professional background in IT/Technology, Kimberly's true passions are beyond the digital world. She enjoys traveling and has visited many countries, which has broadened her horizons and enriched her understanding of diverse cultures and histories.

Kimberly has a wide range of interests. She finds peace and joy in crocheting, indulges her curiosity through trivia, and cherishes moments spent with family and friends. Her appreciation for live music and theatre shows her love for the arts, and she feels deeply connected to nature, which fuels her spirit.

Reviews

[Colleen Cummings · Rating 5 out of 5]

great. ok well written

Very I formative lots of examples for use
I would recommend this to colleague’s
Very well written one of the best books I have read in a long time