Make Magic Happen: The POWER of AI to generate REAL customers

by Greg Jameson, John Lawson

Dive into the transformative world of Artificial Intelligence with "Make Magic Happen," your essential guide to harnessing the POWER of AI to not only attract but also retain real, engaged customers. This book is not just about understanding AI technology; it’s about leveraging it to create immense value for your business.

Innovative Approach to AI

"Make Magic Happen" starts with a pivotal AI is a catalyst for innovation, not a substitute for human ingenuity. We explore how AI opens up new opportunities and drives business innovation, challenging the conventional fear of automation. The book sets the stage for a journey into the possibilities of AI, focusing on the POWER acronym—Personalized Traffic, Offerings, Win their trust, Evaluate and Execute, Request an action—as strategic tools implemented by visionary businesses.

Meet the Greg Jameson and John Lawson

Written by long-time veterans in the e-commerce and AI fields, Greg Jameson and John Lawson bring decades of real-world experience to the table. Unlike many overnight "AI experts" who have merely dabbled with tools like ChatGPT, Greg and John offer depth, having navigated the evolving tech landscape for years. Their expertise ensures that you receive not only foundational knowledge but also insightful strategies derived from genuine experience.

Real-World Applications

Throughout the book, you’ll find pragmatic examples of how forward-thinking companies are using AI to advance their goals. From creating personalized experiences that captivate customers to using AI-driven analytics to make informed decisions, these case studies provide actionable insights that you can adapt for your own business.

Empower Your Imagination

As AI technology evolves, "Make Magic Happen" emphasizes the importance of understanding core concepts over fleeting trends. This approach ensures you can adapt to the ever-changing AI landscape to continuously benefit from its potential. Each chapter serves as a stepping-stone that invites you to imagine the endless possibilities of AI, urging you to look beyond uncertainties and embrace the myriad opportunities it offers.

Why This Book Is a

Educational and Learn how to effectively integrate AI into your business strategies with a positive and open-minded outlook.Practical and Gain invaluable insights with real-world examples and case studies that demonstrate the practical application of AI in various business scenarios.Future-Proof Your Stay ahead of technological advancements with a solid understanding of essential AI concepts that transcend daily changes in the tech landscape.Embark on this enlightening journey with "Make Magic Happen" and start transforming your business landscape through the power of AI. Let this book inspire you to innovate, enhance, and enrich the way you engage with your customers and the world. Turn the page on fear, and let optimism and creativity lead the way to a future brimming with possibilities.

Make Magic Happen—where your journey into the future of business begins, guided by seasoned experts.

Kindle Edition

Published July 8, 2024

About the author

Greg Jameson has been at the forefront of digital commerce since the start and brings 30+ years of web development and e-commerce mastery. Greg has a history of bringing the technical, leadership, and communication skills to large organization like Chase Paymentech, Ball Aerospace and Los Alamos Labs. As the president of WebStores Ltd., he is now focusing this expertise on CEO’s of both established and emerging businesses than need a profitable web store presence. As a public speaker he dynamically brings these eMarketing techniques to organizations of all sizes, with tailored approaches for multiple types of industries and organizations.

Greg Jameson often referred to as an Internet pioneer. He has been called “America’s leading expert on marketing like Amazon”. The #1 best-selling author of “Amazon’s Dirty Little Secrets”, “What Would Jeff Do?”, “Grow Your Online Sales”, and a host of other books, he is a sought-after consultant and speaker whose goal is to make you successful on the Internet. He has awards for international developer of the year, Colorado Small Business of the Year and listed on the INC 500 of fastest growing companies in America.