Using the Internet to increase the visibility of a small business today is no easy task. It can take a lot of time, energy, and money?especially if you?re not a computer expert. Here, readers can get a valuable overview of how search engines, web sites, ad services, and web logs can all work together to build a business, as well as practical hands-on tips, tricks, and planning tools to help readers create and execute a plan that utilizes the Internet to its fullest. ? Google? is widely recognized as the world's largest search engine?an easy-to- use free service that usually returns relevant results in a fraction of a second ? Author holds an MBA and has started and run several small businesses in addition to being a well-known technology book author ? Perfect for the entrepreneur and small business market
Dave Taylor has been involved with the online world since it was the ARPAnet and is recognized globally as an expert on technical and business topics. He has been published over a thousand times, launched four Internet-related startups, written more than twenty business and technical books and has an MBA and MS Ed.
He runs the popular YouTube consumer electronics review channel AskDaveTaylor, is a columnist for the Boulder Daily Camera and appears in other publications both online and in print. Dave teaches undergrad and graduate courses on marketing, public speaking, film, and media & society at the University of Denver, where he's also a recognized Leader in Teaching Excellence.
Based in beautiful Boulder, Colorado, Dave is an award-winning speaker, sought-after conference and workshop participant, and frequent guest on radio and podcast programs, an active member of his community and father to three young adults who are themselves also avid readers.