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The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design

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Learn how to manage, lead, and succeed . . . the Samsung way.Based on ten years of research and interviews with 80 top executives, the award-winning The Samsung Way is the first definitive guide to the groundbreaking management principles that transformed a lagging electronics company into one of the most successful brands in the world.

Combining professional insights from Samsung insiders with practical applications for managers, executives, and CEOs, this powerhouse of a book shows you how to:


Speed up decision making and execution, on a bigger scale.
Create a convergence synergy among diversified businesses, while staying competitive in core businesses.
Mix and match Western and Eastern management styles.
Also known as "The Three Paradoxes of Samsung Management," these seemingly contradictory goals are the keys behind Chairman Lee Kun-Hee's now-famous New Management Initiative--the business plan that drove Samsung to become the number-one leader in mobile phones, televisions, semiconductors, and other electronics. A revolutionary--and time-tested--approach to innovation, Samsung's management principles will help you find the perfect balance of styles by combining the best of all worlds.

This ingenious step-by-step guide shows you how to implement Samsung's proven techniques for grafting American business practices onto a Japanese system, thus keeping costs low and bringing about differentiation. You'll learn how to achieve both economies of scale and speed in this era of a hypercompetitive world. Best of all, you'll drive new ideas and innovations at every level of your company while building on your greatest strengths and successes.

That's The Samsung Way.


305 pages, Hardcover

First published August 14, 2014

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184 people want to read

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5 stars
28 (21%)
4 stars
41 (31%)
3 stars
39 (30%)
2 stars
12 (9%)
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10 (7%)
Displaying 1 - 16 of 16 reviews
Profile Image for Jiwa Rasa.
407 reviews56 followers
October 26, 2014
Buku yang menerangkan secara terperinci budaya pengurusan Samsung. Sangat menarik dan kajiannya yang terkini mendedahkan rahsia kejayaan Samsung menjadi organisasi kelas dunia.
Profile Image for Ichang.
20 reviews14 followers
January 2, 2017
Terlalu banyak kalimat repetitif
Profile Image for Pavel Tumakov.
29 reviews4 followers
May 4, 2021
Легко догадываюсь, отчего "Путь Samsung" массово получает троечки-четвёрочки: это точно не беллетристика; и авторы даже не пытались прилагать усилия к тому, чтобы книга зашла в массовый круг читателей. Цель данной монографии - скорее не популяризация компании или бренда (который итак является самым известным корейским, и одним из известнейших в ЮВА и мире в целом), а передача сконцентрированного опыта управления в парадигме сначала догоняющего развития, а затем и вовсе лидерства в отрасли.
Это учебник, мануал, хрестоматия.
Историко-экономическое описание.
Методология.
В немалой степени - мемуар, поскольку культа личности Ли Гонхи избежать таки не удалось. Но авторов и в этом трудно упрекнуть: такие люди, как Тайити Оно, Джек Уэлч, Стив Джобс или Говард Шульц - сами просятся на афишу, тем более что им есть что сказать и - главное - показать из сделанного.
Главное, что удалось добиться Ли и его команде - это невероятная по своей скорости и успешности кампания по перековки самих-себя из провинциалов в сначала международную, а потом - и вовсе транснациональную компанию, эффективный конгломерат диверсифицированных бизнесов, сотрудничающих в "братской" конкуренции.
Сотни тысяч сотрудников в десятках направлений лидируют или борются за лидерство в своих сегментах. Сопрягая японский и американский стили; инвестируя в некоторые года до 10% оборота в инновации; создав собственную научную и управленческую школу, компания продолжает упрочивать свои позиции и по сей день.

Если и учиться у кого переходу от середнячков в лидеры, так это у Samsung.
А книга со временем займёт своё место именно как учебное пособие на полках всех бизнес-университетов.
Читать сложно. Постигать вообще сложно :-) но точно нужно - всем, кто хочет больше понимать в перипетиях современной классики управления.
Profile Image for KC.
234 reviews9 followers
January 16, 2019
I joined in Samsung in 2015, just a few months after this book was published. Several people in the office had copies, and I was interested in diving into it at some point. I guess that point is now.

This book covers a good deal of Samsung’s foundational history, and further covers the various more recent phases that brought Samsung into the global business league. It articulates the shift from a second rate manufacturer to a leader in many product categories. I appreciated the chairman’s candor is admitting that much of Samsung’s success resulted from the carelessness of its rivals and some good old fashioned luck. Its ability to be a fast follower and scale big is really its core competency. The current frontier of trying to become a true leader, innovator, and disruptor in the space is the most challenging, and in many ways runs contrary to everything Samsung knows and lives.

I was particularly integrated in readying about the Corporate Strategy Office and the Global Strategy group, because I have or am doing time in both of those. I often quip that I learn more about my job from the news than from actually doing it. I did learn a few things about the founding and operations of my own group, and that helped to explain a few things that had been on my mind.

All in all, a decent rundown of what Samsung is and how it functions in the market, but it often reads like a marketing brochure or a propaganda tract. Even though there are some suggestions for improvement in the latter section, there was too much effulgent praise and admiration for it to be considered a truly dispassionate study.
11 reviews
June 30, 2022
The book is written with the style of a report, so it's not really interesting for non-business people. The content is arranged and written in an easy way to understand with not many difficult terms. There are charts and tables used to help readers to summarise ideas, which is very convenient. For business people, this is a good book to learn how Samsung, under President Lee Kun Hee, recovered from economic crisis and restructured itself to improve as it is today. However, for me, I'm not going to read this book the second time since the style is quite boring to me.
54 reviews
November 30, 2021
سامسونگ یه روزه به برتری جهانی و تمرکز بر کیفیت دست پیدا نکرد، این موفقیت نتیجه‌ی سی سال تلاش و استراتژی بوده، سامسونگ دو سبک آمریکایی و ژاپنی و فرهنگ و ارزش‌های خاص خود رو با یکدیگر ترکیب کرد و سیستم مدیریت دو گانه‌ی منحصر به فرد خودش رو ساخت.

هیچ موفقیتی، خصوصا موفقیت جهانی در یک صنعت بدون تدوین یک استراتژی بلند مدت و نگاه به آینده غیرممکنه. سامسونگ، اپل و ... این موضوع رو چندین دهه‌ی پیش متوجه شدن و به کار گرفتن در حالی که خیلی از برندهای ما تازه در ابتدا یا میانه‌ی راه هستن.
Profile Image for Chua.
50 reviews
December 23, 2018
Insightful on how to transform a company in the 21st century
Profile Image for Hidayatullah Ibrahim.
128 reviews2 followers
September 2, 2021
Great book, describe counterpart strategy of Japanese & US corporate then thrive their own Samsung passion, so inspirational
Profile Image for Mert Topcu.
179 reviews
January 13, 2023
Oh my God. I couldn't finish it and decided to put in to my DNF list, which I rarely do.
Super dry. No story or anecdotes at all. Just plain business terminology.
Profile Image for Jim.
18 reviews
February 19, 2025
Good content, well researched, but unfortunately poorly written. There is a lot of duplication throughout the book. 250 pages, with 150 pages of content.
Profile Image for Pei Rou.
3 reviews
January 10, 2019
It feels like more than half of the book’s content is repeated. It just keeps reiterating the same point made by the early chapters, I was continuously hoping to find something new in the chapters that follow and it fails me terribly. Having said this, I can’t be sure if there is any other book that describes Samsung organization better. I am also in doubt if the content of the book is written based on a neutral stance.
Profile Image for Ali.
13 reviews
March 16, 2015
Total failure and misunderstanding. Written by Korean fanatics who praise slave labor system. It is unbelievable to me - how Koreans can be objective when writing about Koreans? It is a pity that there was no no-Korean author.
Profile Image for Kenny.
866 reviews37 followers
December 16, 2015
Now I know how Sony and to a much lesser extent,Apple lost to Samsung.
Profile Image for Winston Cheng.
1 review
May 5, 2016
Interesting read on the company culture and how the company embrace changes in order to survive and succeed.
Profile Image for Micky  Wang.
1 review1 follower
September 23, 2016
If you want to know more about Samsung, this is a good starter with rich information.
Displaying 1 - 16 of 16 reviews

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