What do you think?
Rate this book
Demystifying Creativity
This book is a study of the psychology, neuroscience and philosophy of creativity, originality and inspiration viewed from the lens of a seasoned game developer. It introduces the concept of creative sobriety, a practice that advocates better understanding our own sources of inspiration so that we can intellectually drive our creative voice closer to originality.
The creative process is not just a methodical sequence of steps - it’s organic in its nature. It’s an improvised dance between the conscious and the subconscious mind, where knowledge, experience, intuition, observation, imagination and projection meet in ways that are completely unique to each person. Presenting practical and theoretical approaches to originality and game concept generation, the book begins by offering a definition of creativity and exploring the notion of creative sobriety. It then moves on to chapters that blend theory and practice, covering topics such as innovation, the creative process, auteurship, collaboration, and creative vision.
Written by award-winning Creative Director and Game Designer Fawzi Mesmar, this book will be of great interest to students of game design and creative professionals working within industry, as well as those looking to learn more about the creative process.
The creative process is not just a methodical sequence of steps - it’s organic in its nature. It’s an improvised dance between the conscious and the subconscious mind, where knowledge, experience, intuition, observation, imagination and projection meet in ways that are completely unique to each person. Presenting practical and theoretical approaches to originality and game concept generation, the book begins by offering a definition of creativity and exploring the notion of creative sobriety. It then moves on to chapters that blend theory and practice, covering topics such as innovation, the creative process, auteurship, collaboration, and creative vision.
Written by award-winning Creative Director and Game Designer Fawzi Mesmar, this book will be of great interest to students of game design and creative professionals working within industry, as well as those looking to learn more about the creative process.
- GenresNonfiction
198 pages, Hardcover
Published December 24, 2024
4 people are currently reading
31 people want to read
Ratings & Reviews
Friends & Following
Create a free account to discover what your friends think of this book!
Community Reviews
Displaying 1 - 2 of 2 reviews
April 3, 2025
Creativity, game development, psychology, philosophy, self-reflect and innovation - what is not to like?
This book has given me much needed confidence in my own creativity through a better understanding of the creative process, and how I can adapt when working as a creative leader.
It has clearly articulated thoughts that I myself have had trouble giving form and direction regarding the nature and importance of creativity, especially in the lens of game development. It has forced reflection on what it means to be authentic, innovative and on where my own inspirations and creative process stems from.
I believe that everybody who in some way works in a creative field, not only creative leads, should read parts, if not most of this book. Most great works of art and innovation takes a community and an environment that enables it to exist. This book will help with that. It will help with explaining why creativity is so important, and also sometimes so intangible and esoteric.
I know I'll have to revisit this book soon again as I will be working through my own new creative endeavors, where this will be a trusty guide for both the creative leadership process and learning to understand myself.
This book has given me much needed confidence in my own creativity through a better understanding of the creative process, and how I can adapt when working as a creative leader.
It has clearly articulated thoughts that I myself have had trouble giving form and direction regarding the nature and importance of creativity, especially in the lens of game development. It has forced reflection on what it means to be authentic, innovative and on where my own inspirations and creative process stems from.
I believe that everybody who in some way works in a creative field, not only creative leads, should read parts, if not most of this book. Most great works of art and innovation takes a community and an environment that enables it to exist. This book will help with that. It will help with explaining why creativity is so important, and also sometimes so intangible and esoteric.
I know I'll have to revisit this book soon again as I will be working through my own new creative endeavors, where this will be a trusty guide for both the creative leadership process and learning to understand myself.
February 13, 2025
This is an amazing book, while this book is talking about creativity from game development point of view, I recommend it for a anyone working in a creative field, it explores the methodologies and process for generating ideas and building on them, it also shines on key points for leadership position and fostering ideas.
Displaying 1 - 2 of 2 reviews