Research That Scales: The Research Operations Handbook

by Kate Towsey, Elizabeth Churchill (foreword)

Most organizations fail to tap into the game–changing power of research. Research That Scales is the ultimate playbook for transforming your research practice, whatever its size or shape, into an impactful and efficient insight–generating engine. Use it to plan, manage, and scale a research practice that can truly propel businesses forward.



Who Should Read This Book?
If you’re a research leader, a researcher, or a ResearchOps specialist, this book is a must–read. But if you work in product management, design, content, marketing, academia, or for an agency, and do research as part of your work, this book is for you, too. Anyone involved in devising strategies and systems that support scaled–up human–centered research will find Research That Scales invaluable.



Takeaways
Learn what it means to scale research and how to build purpose into your research practice.
Gain a pragmatic view of research strategy and why it's crucial to scaling research.
Design a research operating system that can grow the impact of research.
Uncover the eight elements of research operations and the ResearchOps Venn diagram.
Use the ResearchOps Planning Matrix to deliver operations that make good ideas real.
Build systems that make finding the right research participants a breeze.
Learn how to make the most of research by developing a research knowledge management (RKM) strategy.
Build a foundation of trust with your company and stakeholders by shifting perceptions about research.
Make ethics and data privacy more than a checklist of dos and don'ts and lofty principles.
Learn how to become a "money magnet" for research.
Attract and retain the best research talent to fuel your growth.

Genres: Design

333 pages, Kindle Edition

Published September 17, 2024

Reviews

[Spencer Ottarson · Rating 5 out of 5]

Kate Towsey’s Research That Scales is an invaluable guide for anyone looking to scale their research operations. Towsey’s expertise shines through in this practical and engaging book, offering clear frameworks and actionable insights. Whether you’re a research lead in a large organization or part of a growing UX team, this book helps you understand how to build a sustainable research infrastructure. I particularly appreciated the real-world examples and detailed breakdowns of tools and processes. It’s a game-changer for teams aiming to embed research seamlessly into their workflows. Highly recommended!

[Michael Morgan · Rating 4 out of 5]

This book is extremely thorough and thoughtful in its content and approach. I especially liked the chapters on research strategy and knowledge management.

There is plenty to unpack and revisit with this book. It will be a reliable reference as I move forward in my career!

[Vanessa arango · Rating 5 out of 5]

I started this book some time ago and had been using it as a work guide since. It is extremely detailed and practical, action driven and full of usefull ideas to scale research in different type of organizations and for diverse contexts. I enjoyed it.