This book did not work.
I've been on a Stephen Graham Jones kick ever since I stumbled upon Demon Theory a few weeks ago. It was a well-crafted story with a unique and interesting delivery and I liked a lot about it. I followed that up with Growing Up Dead in Texas, which wasn't perfect, but was one of the most deeply affecting novels I've read in recent years. Next I picked up Zombie Bake-Off. Judging by the other two of Mr. Jones's books I'd read, I guessed that Bake-Off would be goofy and over the top, but well-crafted. What I got instead was the kind of puddle-deep shlock you expect from over-ambitious high-schoolers. I caught a whiff here and there of the things that made me love his other books, but it didn't do much to dissipate the miasma this book puts off. I stuck with it for 17 chapters and gave up.
Let's talk story. Once upon a time, a cooking convention in Lubbock, Texas was terrorized by the early arrival of the professional wrestlers who had booked the convention center for later that evening. The event coordinator manages to get them corralled away only to have a box of contaminated donuts turn them all into zombies. Also, for some hand-wavy reason, the doors have all been chained shut by a skeevy promoter, and the phones are down, and there's no cell service, and the loading bay is blocked by...ya know what, you get it. Standard low-budget zombie movie stuff. Don't get me wrong; I love the occasional Sharknado-style plot, but it has to at least be fun. The only thing this one brought to the table was the professional wrestlers, but I found them more irritating than entertaining. Maybe if I liked professional wrestling it would have some appeal, but I doubt it. The story is just a dud.
Let's talk characters. They're all bad. It's like a greatest hits compilation of tired cliches. Even the wrestlers are stale. When the zombies started eating brains, I was just relieved that I didn't have to try to remember those characters anymore. Even the most developed characters couldn't muster more than mild annoyance from me. I imagine Jones developed them more later in the book, but I just couldn't be bothered to stick around for it.
I assumed, based on the quality of the writing, that this was one of Mr. Jones's earlier works. I was shocked to discover that this came out six years after Demon Theory and the same year as Growing Up Dead in Texas. I don't know what the rest of the story is on this one, but what a dramatic dip in quality.
Let's talk about my recommendation. I recommend that you read something else. Heck, read something else by this author. If you're looking for a zombie fix, may I recommend the truly exceptional South Korean film Train to Busan? As for zombie books, I can't help you there. You came to the wrong reviewer for that.
Content advisory: Name it. Sex, drugs, language, violence, etc., all gratuitous. Not recommended for children, or really anyone else, for that matter.