I'm glad I have a call booked with Ari Galper as there's a few things about this book, I don't understand. The core idea is that prospects only need to trust you to be willing to buy what you're offering. Galper advises not to give away free information, but then this book came in a box with several others. On the surface, there seems to be a disconnect between what he teaches and what he does. I'm sure he'll clarify things for me on our call.