In today’s increasingly competitive business environment, the ultimate winners are the rainmakers who use all of the methods at their disposal to attract new business. Power Prospecting teaches you strategies and tactics you can use to dramatically grow your base of customers. You’ll learn how Develop a successful lead generation strategy that speeds up the sales cycle. Gain visibility and national recognition with key decision-makers. Develop a phone presentation that doesn’t sound "canned" and eliminates call reluctance. Make networking really pay off in getting new clients. Create interest in your products and services in the crucial first ten seconds of the phone call. Write a simple sales letter that gets prospects to eagerly call you. What to say when you hear "I’m not interested" or "Your price is too high".