Bridging the Digital Divide: An Introduction for Technology BRMs

by BRM Institute

This playbook serves as a roadmap for bridging the gap between business objectives and technological capabilities, highlighting the pivotal role of Business Relationship Management (BRM) in driving collaboration, innovation, and value creation. At its core, BRM is a strategic discipline that focuses on creating mutually beneficial relationships, i.e partnerships, however this playbook will examine the intricate adoption of BRM into Information Technology (IT).

By fostering a deep understanding business needs, priorities, and goals- BRM enables IT to deliver solutions that are not only technologically sound but also aligned with the overarching objectives for the organization. In this playbook, we will discuss how BRM enhances IT and its ability to anticipate and respond to the evolving needs of the business, driving innovation and driving business outcomes.

Whether you're a seasoned IT professional, a business leader, or someone tasked with navigating the intersection of technology and business strategy- this book is designed to provide you with a refreshing revival of techniques and concepts needed to harness the full potential of BRM in your organization.

Kindle Edition

Published September 22, 2024