Up Your Game: 6 Timeless Principles for Networking Your Way to the Top

by David Bradford

No matter where you are on your career trajectory, a new college graduate, a CEO, or anywhere in between, networking is essential to your success. Here, David Bradford shows us, "network" doesn't have to be a four-letter word. Bradford, "The Bottlecap Kid", rose from humble beginnings to become CEO of two of the country's top 50 tech companies and is arguably the most connected human on planet Earth. In this book, he shares with us his six "UP Principles" - The very same strategies he attributes to his tremendous success.

Genres: Business, Nonfiction

192 pages, Hardcover

First published May 12, 2014

Reviews

[Sherry · Rating 5 out of 5]

This is a four star book if you are into the technology field, otherwise it is a book you read just because the author is your neighbor and even though I have know David for many years I learned some interesting facts about his life and think he is quite remarkable for writing such an interesting book. I really liked his ideas he put forth about networking, especially the idea that networking should not be done just to get something from someone but to find out how you can give and help others. By doing it that way and making real relationships you are rewarded with them desiring to help you. I do not think many business people think like that but as he puts forth his ideas I can see that he lives what he speaks. I enjoyed it.

[TaniaRina · Rating 4 out of 5]

Not only do I need to Up My Game, I need to get back into it!

[Andy · Rating 5 out of 5]

David Bradford was recently inducted into the Utah Technology Council Hall of Fame. If you don't know much about Utah and think that all worthy tech comes from Silicon Valley, you're wrong. Utah is home to the company a Sequoia Capital investor called "the most important pre-IPO software company of its time" as well as a thriving tech ecosystem that has produced a raft of innovative and valuable companies. The fact that Bradford is in Utah's tech Hall of Fame is a big deal.

In this book, he tells us about the principles he followed as a relationship builder to create a "billion-dollar network" and successfully lead several tech companies to massive success. I read Up Your Game immediately after finishing Never Eat Alone by Keith Ferrazzi, one of the giant works in networking literature. While Ferrazzi's book covered more ground, Up Your Game offered the most important set of principles in an easy-to-remember list that is much simpler to implement. Read Up Your Game and learn how to network authentically to build meaningful relationships that will deliver significant personal and professional value to your life.