ARTisms: The Words, Phrases, And Emotions That Started A Movement And Changed One Of The Largest Industries In The World

by Rusty Crossland

ARTisms isn’t just a book—it’s a movement born from the powerful lessons, phrases, and principles that revolutionized an industry. Rusty Crossland, a leader with over 50 years of success in the financial services industry, draws from his personal experiences, handwritten notes, and the invaluable mentorship of Art Williams to share timeless insights on leadership, business, and life.With real-life stories and actionable wisdom, this book delves into the heart of what it takes to build meaningful relationships, inspire teams, and create extraordinary success. Rusty brings you behind the scenes of a groundbreaking journey—one where ordinary people achieved the extraordinary through determination, vision, and heart.
From life-changing philosophies to practical strategies, ARTisms is a must-read for anyone looking to lead with purpose and achieve greatness in business and beyond.

Key Learn how Art Williams’ revolutionary philosophies transformed an entire industry.Discover the power of making people feel special and building lasting relationships.Gain actionable insights into creating success from the ground up.All proceeds from this book will be donated to the R.H. Crossland Foundation, continuing its mission of giving back to those in need.

262 pages, Paperback

Published November 18, 2024

Reviews

[Stephen Alex · Rating 5 out of 5]

ARTisms is one of those books that stays with you long after you finish reading. Rusty Crossland shares real-life lessons about leadership, mentorship, and perseverance in a way that’s easy to understand and incredibly motivating. His stories are personal, honest, and full of wisdom that can be applied to both business and everyday life.

What I loved most is how practical the advice is—this isn’t just theory, it’s real experience from someone who has built success from the ground up. Whether you’re an entrepreneur, a leader, or just someone looking for direction, this book will give you the tools and mindset to take action.

Highly recommend it for anyone who wants to grow, lead, and make a difference in the lives of others!

[Bryan Smith · Rating 5 out of 5]

ARTisms was an eye-opener! I really loved how the book mixes personal stories with solid business advice. The way Rusty Crossland talks about leadership, building relationships, and staying focused on your goals is super inspiring. There are so many key takeaways that can help anyone, whether you're in business or just want to lead with more purpose. It’s especially great for anyone with a business mindset.
so many helpful tips and strategies that really make you think about success differently. Totally recommend it!

[Kevin Carlisle · Rating 5 out of 5]

ARTisms is a powerful and inspiring read! Rusty Crossland doesn't just share business strategies; he unveils the heart and soul of successful leadership. Drawing from his own remarkable career and the wisdom of Art Williams, he offers practical advice and timeless principles that resonate on a deep level. I was particularly moved by the emphasis on building genuine relationships and making a positive impact. This book is a must-read for anyone seeking not just success, but significance. Knowing the proceeds go to the R.H. Crossland Foundation makes it even more worthwhile. Highly recommend!

[Alex · Rating 5 out of 5]

Five stars for ARTisms! This isn't your typical dry business book. Rusty Crossland's writing style is engaging and approachable, making complex concepts easy to grasp. He shares compelling stories and practical wisdom that you can immediately apply to your own life and career. I especially appreciated the focus on the ARTisms, the powerful phrases and principles that drove a movement. A truly valuable read, and for a great cause!

[Brand · Rating 5 out of 5]

As someone in the financial services industry, I found "ARTisms" incredibly insightful and relevant. Rusty Crossland provides a unique perspective on leadership, drawing from his decades of experience and the legendary mentorship of Art Williams. The book's emphasis on team building, creating a positive culture, and making people feel valued resonated deeply with me. A practical guide for anyone looking to elevate their leadership skills and achieve extraordinary results. Highly recommend! -

[Troy Troupe · Rating 5 out of 5]

ARTisms is a gem of a book! It's one of those reads that stays with you long after you finish it. Rusty Crossland's storytelling is captivating, and he weaves together personal anecdotes with powerful lessons in a way that's both inspiring and practical. I loved the focus on giving back and making a difference. This book is a gift, and I wholeheartedly recommend it to anyone seeking a more fulfilling life, both personally and professionally.

[Elly Edwards · Rating 5 out of 5]

I've read a lot of business books, but ARTisms truly stands out. It's not just about the how-to, but the why behind successful leadership. Rusty Crossland shares invaluable insights gleaned from a remarkable career, offering wisdom that's both practical and profound. The book is a testament to the power of mentorship, hard work, and genuine care for others. An inspiring read that I know I'll revisit again and again. – Elly Edwards

[Allie Casazza · Rating 5 out of 5]

Rusty Crossland’s stories are real, raw, and relatable. This book is perfect for anyone looking to lead with purpose and make a difference.

[Ronald Scott · Rating 5 out of 5]

This book combines life lessons with actionable strategies that anyone can use to grow personally and professionally.

[Steve Dickey · Rating 4 out of 5]

Rusty’s focus on relationships and trust makes this book a standout among leadership books. It’s truly one of a kind.