In this major updating of his bestselling, benchmark text, David Silverman walks the reader through the basics of gathering and analyzing qualitative data. The Fourth Edition includes a new chapter on data analysis dealing with grounded theory, discourse analysis and narrative analysis; more worked-through examples of different kinds of data and how to interpret them; a new section on focus groups and interpreting focus group data; an expanded ethics chapter; and more coverage of digital media and photographs as data.
The worse thing that contemporary qualitative research can imply is that, in this post-modern age, anything goes. The trick is to produce intelligent, disciplined work on the very edge of the abyss. David Silverman
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Silvermans' tome on qualitative research is one of the best books I read on this topic. The book displays originality, accessibility, and replete with examples to make his point.