But conventional approaches to strategy prioritize certain voices over others, overcomplicate simple concepts, and get lost in translation across teams.
What if you could translate your vision into measurable impact -- regardless of your title, role, or thinking style?
This book shows you how.
For too long, strategy has been treated as the domain of executives and consultants armed with complicated frameworks and beautiful slide decks that leave people with more questions than answers. But what if it doesn't have to be that way?
"You Are A Strategist" is the practical playbook for anyone who wants to translate their vision into undeniable impact -- including people who feel like a square peg in traditional business environments. No matter where you sit in your organization, or how differently you're wired, this book gives you straightforward tools to:
* Create a one-page Connected Strategic Framework that clarifies your vision and rallies others to your cause
* Develop No-BS Objectives and Key Results that measure what actually matters—even if you don't have perfect data today
* Build alignment without endless meetings or workplace politics
* Apply evidence-based practices for architecting behavior change to increase the odds of goal achievement
* Establish rhythms that transform your strategic thinking into measurable results
Author Sara Lobkovich has trained over 2,000 OKR coaches across 300+ organizations globally, and facilitated multi-thousand person OKR roll-outs and resets including within Fortune 500 companies. Drawing from her executive leadership experience and board-certified health coaching background, she brings a uniquely human-centered approach to strategic planning that works for everyone—not just those with traditional business backgrounds or positions of power.
This isn't another theoretical strategy book or complicated goal-setting system. It's a step-by-step guide that strips away confusion and complexity, replacing them with clear frameworks anyone can use to increase their strategic impact.
Perfect for:
* Leaders looking to transform their team's approach to strategy achievement
* Mid-career professionals who see problems clearly but struggle to implement solutions
* Individual contributors who want to make a bigger impact from any seat
* Professionals who process information differently, face unclear expectations, and feel like everyone else knows something they don't about succeeding in their careers
* People struggling with OKR implementations that feel overwhelming, bureaucratic, or ineffective
Stop wondering what's 'wrong' with you when your ideas don't get traction. Your ability to see what others miss and challenge established ways of working isn't a liability—it's your strategic advantage. This book gives you the tools to translate your unique perspective into real-world results.
The strategist in you is ready to make an undeniable impact. This book shows you how.
Sara Lobkovich is a strategy coach and OKR activist known for helping clients transform their visionary ideas into undeniable impact. As creator of the Connected Strategy on a Page and No-BS OKRs, she has trained over 2,000 OKR Coaches in 300+ organizations globally, including Fortune 500 companies. Her methodology strips away the confusion that typically surrounds strategic planning, replacing it with clear frameworks that drive real results. A board-certified Health and Wellness Coach, Sara brings a unique perspective to organizational strategy, integrating evidence-based approaches to behavior change and wellbeing into her work with organizations and individuals.
“The job isn’t to convince people that you’re a smart person, it’s to clarify situations so everyone can do the smart thing.”
And with that sentence (plus other gems), I knew this book was for me.
I am the strategist talked about in this book. I can be um, difficult, if I don’t understand the full background of a plan, but I’m amazing at getting things done with little direction.
This book breaks down what OKRs are and how to create a simple one-page sheet to clearly communicate them with the “why” (important for us strategists!). The clarity is inspiring and halfway through the book, I started a draft of my own 1-page summary.
You Are a Strategist is one of those books that the moment you start reading you feel like was written just for you. What's great about Sara's approach is the recognition (and acknowledgment even) that what can be a superpower for some (you, your team, etc) can also have a darker more challenging side BUT... if we know HOW to leverage these strengths, we can be more effective Strategists.
Not all of us identify as "Strategists" but - as this book so clearly shows - many of us ARE exactly that. And... if we want to do a better job of getting our ideas out into the world, we can use proven frameworks to lead, inspire, and accomplish our strategies.
Sara's process for boiling a strategy down to a single page, paired with her "No BS OKRs", lets you take your big vision, get your team onboard and aligned, and accomplish great things together.
If you're the kind of person who looks around and thinks "this could be better", than you, too, are likely a Strategist, and "You Are a Strategist" will help you to challenge the status quo, use Sara's powerful framework for dialing in your strategy, and then actually see it through.