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Ideologia e Cultura Moderna: teoria social crítica na era dos meios de comunicação em massa

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“This is a pathbreaking work which will undoubtedly become one of the fundamental texts in the theory of ideology.”—William Outhwaite, University of Sussex

427 pages, Paperback

First published December 1, 1990

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John Brookshire Thompson

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Displaying 1 - 2 of 2 reviews
33 reviews
April 27, 2022
The book opens with a strong offering of both a critical re-evaluation of symbolic forms as well as some concrete tools that can be employed in methodology, but loses steam rather quickly in chapter 2 before exhausting it by the end of chapter 3.

Unless one has been living under a rock since the book was published, they should not bother to read chapter 4 at all. The content there is largely the exact same tedious outlining of the history (sometimes relevant, sometimes wholly unnecessary) of the development of various media in Western society. Perhaps necessary, but usually irrelevant to the task at hand for anybody with a modicum of awareness to the world in which they live. Like most other accounts of this nature, the discussion on technical developments in communication and media reads like somebody trying to explain to explain banal technologies to somebody who just stepped out of a time machine. Perhaps compelling when it was first published; nauseating now. Nobody would think to stop everything to explain what the wheel is to somebody when giving an account of what happened during the Crusades; telling me how the radio works is just as obtuse and annoying when trying to discuss symbolic forms.

The same more or less holds for chapter 5. Before reaching this point, I was hopeful that the author would recoup on the attention loss from the preceding chapters, but sadly it seems to have been subjected to the same pitfalls as other contemporaries who try to build innovative new theories on the basis of a band-wagon inducing new technology. We get it--things are new; the attempt to integrate this information into an insightful sociology is not critique-worthy, but one hopes to read something a tad more interesting than "people don't have to be in the same room to communicate with each other any more".

I'm a bit skeptical towards the deep-hermeneutical methodology proposed here and I suspect that I won't find it too useful in my own work, but the incorporation of domination and asymmetrical power relations in the concept of ideology is excellent, as are some of the more modest and concrete explications of ideology's modus operandi.
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Author 18 books100 followers
July 29, 2011
If it made any sense to bring a sociology book to a deserted island, this would be one of my top choices. The media part is hopelessly outdated, of course, but the rest is pure dynamite. Thompson has become my favourite social theorist recently.
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