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Insight: The Power of Self-Awareness in a Self-Deluded World

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Fascinating science about self insight ... Buy a copy for yourself and buy another to leave, anonymously, on your boss's desk.' Chip Heath, bestselling co-author of Switch and Decisive

Do you understand who you really are? Or how others really see you? We all know people with a stunning lack of self-awareness – but how often do we consider whether we might have the same problem?

Research shows that self-awareness is the meta-skill of the 21st century – the foundation for high performance, smart choices, and lasting relationships. Unfortunately, we are remarkably poor judges of ourselves and how we come across, and it’s rare to get candid, objective feedback from colleagues, employees, and even friends and family.

Integrating hundreds of studies with her own research and work in the Fortune 500 world, organizational psychologist Dr Tasha Eurich shatters conventional assumptions about what it takes to truly know ourselves – like why introspection isn’t a bullet train to insight, how experience is the enemy of self-knowledge, and just how far others will go to avoid telling us the truth about ourselves. Through stories of people who’ve made dramatic self-awareness gains, she offers surprising secrets, techniques and strategies to help readers do the same – and therefore improve their work performance, career satisfaction, leadership potential, relationships, and more.

At a time when self-awareness matters more than ever, Insight is the essential playbook for surviving and thriving in an unaware world.

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Published November 20, 2024

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About the author

Tasha Eurich

7 books137 followers
Tasha Eurich is an organizational psychologist, researcher, and New York Times best-selling author.

INSIGHT is now available for pre-order.

Dr. Eurich’s first book, Bankable Leadership, debuted on the New York Times bestseller list in 2013, and has since become a popular resource for managers and executives who want to make their employees happy and produce bottom-line results for their business. Her second book, Insight, delves into the connection between our self-awareness – what she calls the meta-skill of the twenty-first century – and our performance and success, both in life and the workplace. Insight will be on sale 5/2/17

She’s built a reputation as a fresh, modern voice in the leadership world by pairing her scientific grounding in human behavior with a pragmatic approach to business challenges. With a PhD in Industrial-Organizational Psychology from Colorado State University, Dr. Eurich has spent the last 15 years helping thousands of professionals—from Fortune 500 executives to early stage entrepreneurs—improve their self-awareness and success.

In her spare time, she enjoys travelling, cycling, historical biographies, and is an unapologetic theater nerd. She lives in her hometown of Denver, Colorado with her husband and their rambunctious dogs.

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