당신은 오늘도 ‘갓생’을 외치지만 3일을 버티지 못한다. 매일 밤 동기부여 영상을 보며 감동하지만 아침이면 무너진다. 수많은 자기계발서를 읽었지만 인생은 제자리걸음이다. 왜일까? 40년간 워런 버핏, 앤디 그로브와 같은 세계적 대가를 해부해온 브라이언 트레이시가 마침내 진실을 공개한다. 성공한 사람들은 결코 동기부여에 의존하지 않는다는 것. 그들에겐 단 하나의 공통점이 있었다. 바로 ‘아주 작은 행동의 누적’이다.
어제보다 1% 더 나아진 행동이 무기력을 쾌감으로 바꾸고 잠자던 성장 본능을 깨우며 마침내 당신을 성공으로 이끈다. 당신의 출신과 환경은 중요하지 않다. 오직 행동만이 당신을 원하는 곳으로 데려갈 것이다. 이 책에는 목표 시각화부터 시간의 마법 같은 활용법까지, 저자가 평생 연구하고 증명한 성공 전략이 빼곡히 담겨 있다. 특히 각 장 마지막의 「실행 프로젝트」는 당신의 잠재력을 폭발시키는 방아쇠가 될 것이다.
Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations.
He has consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the US, Canada and 55 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year.
Brian has studied, researched, written and spoken for 30 years in the fields of economics, history, business, philosophy and psychology. He is the top selling author of over 45 books that have been translated into dozens of languages.
He has written and produced more than 300 audio and video learning programs, including the worldwide, best-selling Psychology of Achievement, which has been translated into more than 20 languages.
He speaks to corporate and public audiences on the subjects of Personal and Professional Development, including the executives and staff of many of America's largest corporations. His exciting talks and seminars on Leadership, Selling, Self-Esteem, Goals, Strategy, Creativity and Success Psychology bring about immediate changes and long-term results.
Prior to founding his company, Brian Tracy International, Brian was the Chief Operating Officer of a $265 million dollar development company. He has had successful careers in sales and marketing, investments, real estate development and syndication, importation, distribution and management consulting. He has conducted high level consulting assignments with several billion-dollar plus corporations in strategic planning and organizational development.
He has traveled and worked in over 80 countries on six continents, and speaks four languages. Brian is happily married and has four children. He is active in community and national affairs, and is the President of three companies headquartered in San Diego, California.
His most popular training programs are centered around teaching authors how to write a book and helping public speakers create successful careers.
If I ever find myself reading a book about attitude, it usually means I’m going through something in my life. Since middle school, I’ve been captivated by the idea that thoughts become reality. I devoured The Secret and Joe Dispenza’s books, yet I often felt frustrated by their vague, mystical language. This book, however, takes a different approach—it’s all about how. It provides concrete guidance on actions to take and the mindset to cultivate. Above all, it forced me to confront a simple yet profound truth: the lack of a clear goal has been the root of much of my anxiety. That realization alone made this book invaluable to me.
Bamboo has now become my spirit plant. It takes years to sprout, yet once it does, it grows to towering heights in just a matter of weeks. That resilience and patience resonate deeply with me. Even if I’m still in the phase where my efforts remain unseen, bamboo reminds me that rapid growth awaits those who endure. It embodies a wisdom I’m now committed to practicing in my own life.
I am grateful for the difficult time that led me to this book.
I’m a big fan of Brian Tracy but I prefer when the books are in his own voice. The only thing I didn’t love about this one was some of the odd health advice. His business advice is very helpful
Still reading and despite the fact that I am not even half way through, I must write a couple of lines to review this book. If necessary, I will definitely come back to edit it once I have finished reading it. I like the simplicity of the text. The message is clear and concise. Still powerful enough that some sentences just get stuck in your head. I am a big advocate of the simple philosophy about one’s thoughts. Yes your thoughts become reality. Even more, you have a range of strategies to choose from and learn to have some sort of control over the way you think as it will be your thoughts that lead to some specific actions. What also caught my attention was the small but sufficient mention of emotions. Even negative emotions lead humans to be motivated in a certain direction.
In this short book, Tracey explores the power of positive visualization, breaking down goals into bite sized pieces, A vs B actions and more! It’s a brief but concise self help guide. 8/10. Thanks Mom for the gift!