Business Case Studies

by Ian Marcousé, David Lines

This text contains 79 real and fictional business case studies. It is aimed at students following A and A/S level Business Studies syllabuses, including the three syllabuses from Cambridge, JMB and London. It is also suitable for BTEC assessment. The case studies cover all aspects of business and there are questions and workschemes which allow students to enrich their essay writing and develop case study skills. There are also sections outlining the importance of case studies, together with a breakdown of actual A level questions. An accompanying answer guide containing suggested answers and calculations is available separately.

272 pages, Paperback

Published January 1, 1991