Strategic Management: Strategists at Work

by Robert Macintosh, Donald Maclean

Strategic Strategists at Work provides a practical and simple approach to developing a comprehensive strategic plan, as the authors share what they have learned through two decades of strategy work with a myriad of organisations. Focusing on the practicalities of developing strategy and presenting cutting edge theory in an accessible manner, this book delivers key insights into the strategist's role.

Key
• Provides a comprehensive range of templates that have been road-tested with over 400 senior managers
• Includes extensive case material and interviews
• Lecture slides, tutorials, and multiple choice questions available on the companion website

240 pages, Paperback

First published December 29, 2014

Reviews

[Yan · Rating 5 out of 5]

Insightful book and easy to understand. It was a primary textbook used for my studies.
Introduces how to craft a strategic statement, includes Do’s and Don’ts, case studies and templates.
Suitable if you are a business student.

[N.C. Paisley · Rating 5 out of 5]

Great insights, easy to read. Very applicable. Love the Do's and Dont's.