The Topline Summary in a Sentence It doesn’t matter WHAT you do. It matters WHY you do it.
“What’s good, if brief, is twice as good.” – Baltasar Gracian
Don't you hate it when you've always wanted to read a book but never able to quite find the time? Or do you just want to extract the key ideas of a book without having to spend weeks and months reading through it all?
Fret not!
Welcome to Top Line Summaries, brought to you by BrevityBooks Publishing - encapsulating the core concepts, big ideas and best bits from all your favourite business and leadership, personal development and self-help bestselling books.
In an age where personal time is more limited than ever, our core belief is that ‘being brief is best.’ Whether in business or at home, Topline Summaries will get you on the express road to success!
The latest book to get the infamous 'Topline Summary Treatment' is Simon Sinek's groundbreaking book, Start with Why.
“The more organizations and people who learn to start with WHY, the more people there will be who wake up being fulfilled by the work they do.” – Simon Sinek, Start with Why
Have you ever wondered why some companies fail, others do average, and some - the rare few – become huge success stories? Why is it that some leaders never achieve greatness and others motivate millions? What sets apart the mundane from the masterful, the indifferent from the inspirational?
Simon Sinek encapsulated the answers to all of these questions in his groundbreaking book Start with Why, following on from his hugely popular and now legendary TED talk. We have extracted the best and most pertinent parts of the book and here it now is, available just a short read away!
Aprendi muchas cosas sobre liderazgo y empresas, como por ejemplo:
1. La gente no compra lo QUÉ haces, sino POR QUÉ lo haces 2. Ser lider es hacer que la gente haga las cosas por convicción propia y proposito 3. Existen 2 maneras de liderar: motivando o a tráves de manipulación 4. Las grandes empresas se suelen crear por un visionario del tipo POR QUÉ y un ejecutador del tipo CÓMO 5. El exito y los logros son diferentes. 6. Un cliente fiel no es lo mismo que un cliente frecuente 7. Los clientes fieles estarán ahí incluso hasta en las malas
I really like this condensed version - mostly because I can pop it open and get a refreshing dose of WHY. And it captures the key concepts in a way that polishes the foundation of what matters. It helps keep the concepts sparkly clear in your being and daily doing. It’s not a substitute for the in depth study of Start With Why, but fabulous notes of what you read.