What does it mean to be a woman in the 21st century? The feminist movement has a long and rich history, but is its time now passed? This edited collection is driven by the question, why is feminism viewed by some (we would add a majority) as outdated, no longer necessary and having achieved its goals, and what role have the media played in this?
It was a beautiful book that evaluates the position of women in the lifestyles of societies that are constantly changing and where rapid change is now the main criterion at the international level, making this assessment through "popular culture", bringing multifaceted and quite accurate criticism.
Of the community through media and especially through the internet, mass media, fashion, music, sports, lifestyle, eating, drinking, clothing style emerged as a result of their guidance on issues such as, how manipulative women on the identity of the phenomenon of popular culture and impersonating a structure of the woman in what is considered the area of freedom, actually makes it crystal clear how you were imprisoned us by our author.
Is popular culture a form of liberation? or is it a form of modern slavery?
At this point, he brings a very nice criticism and writes; "The patriarchy stole our universe and gave it back as cosmopolitan magazine and cosmetics.''
This is a very open discourse at the point of exposing the patriarchal order that competes women with women, and on the other hand competes women with men and tries to achieve trade-oriented results. Because every consciousness that does not criticize the system directly becomes the essence of this commercial resource and transforms such a valuable concept as "freedom" into the icon of the race, at least it is perceived that way.
While the same paradigm of freedom with the index of physical and spiritual consumption is being established at the male point, at the female point this continues in an out-of-the-way way, and the patriarchy obtains its political power thanks to this economic cycle, that is, by exploiting women in many ways.
At this point, she underlines that the woman should find her own identity on her own, put aside the man's comments and make it happen.
For popular culture, it is of course possible to interpret it as another name for uniformity, corruption, and unconsciousness, both in a visual sense and in a characteristic sense. Therefore, the name of the modern hegemony of the patriarchy has been registered as popular culture. What should a woman do at this point?
This is the philosophical and political question that the book asks us.
It is a tremendous book in terms of its content and current issues of the struggle for social equality within the scope of today's human rights. I would definitely recommend reading it.