How to Win in Every Scenario: Using Scenario Planning to Create Win-Win Solutions in Ukraine and in Other Complex Situations

by Rom Gayoso

This book is about a business research technique called “Scenario Planning”. Scenarios were originally created in the 1960’s for defense purposes; later on they were adopted by private enterprise with exceptional results. Nowadays they are also used for public policy.
In this book you will learn the theory behind Scenario Planning, walk through three public policy examples and learn the process steps to build your own scenarios. This book will show you how to use both qualitative and quantitative inputs combined into a method designed to help you envision the future and win in every scenario. Go forth and win!
Praise:
1) Dr. Paul Thomas, Chief Economist – Intel Corp: “5 Stars A humanistic presentation of scenario planning -- well done!”
2) Dr. Lorna Fitzgerald, VP – American Funds: 'How to Win in Every Scenario' offers a highly thoughtful approach to finding superior solutions for any scenario.
3) JP Leblanc, Finance Director – Oracle Corp.: Rom has always been my “go to” guy on econometric analysis and advanced analytic modeling.
4) Sarah Holloway, blogger – Indie Book Reviews: 5 Stars: Brilliantly written with a very interesting concept.
5) R. Blaisdell, blogger – Parakeet Book Reviews: 5 Stars: Changed my decision-making process
6) Dr. Anthony Liuzzo – Director AZ Business Programs of Wilkes University: In his must-read for all strategists and analysts book, Rom Gayoso presents a thought provoking, well-researched, honest, and novel scenario approach to tackling complex and diverse political, public, and social policy challenges.

236 pages, Hardcover

First published August 4, 2014

About the author

I am an educator, economist and futurist teaching at Wilkes University - Mesa Campus.
My research interests are in strategic planning, scenario planning and other futures techniques.
I am currently working on a self-help book and have a few children's book in the works!
Drop me a line if you want to talk more.

Reviews

[Marianne Snyder · Rating 5 out of 5]

This was a very fascinating book addressing the strategies involved in accomplishing goals as well as resolving conflict during the process of negotiations. It had a unique ability to transcend the lines of politics, business, and personal scenarios.This was a fresh,unique,and useful perspective toward problem solving. As a former elementary educator, I can certainly see this as a very valid method of problem solving at even our earliest levels of education as well as the upper levels of World politics.

[Sergio Vasconcellos · Rating 5 out of 5]

The book brings us very intelligent and humanistic techniques to help us achieve the better solutions for a win win dispute!
Sergio Vasconcellos

[Mary · Rating 5 out of 5]

The book is really good, the solutions it offers bring answers long expected. I will look for other books writen by this author, a serious writer.
Reynaldo Lacerda.