The Alpha and The Baker

by Roxie Ray

A grumpy-sweet alpha. A broke but brilliant baker. One emergency cake order that might just be fate.

When Castiel’s pack reunion turns into a frosting-fueled disaster, the last thing he expects is to find salvation in the form of a tiny bakery—and the fiery, flour-dusted woman who runs it.

Felicia’s barely keeping her business alive, her heart is still healing, and she has zero time for distractions—especially not the ridiculously hot country guy begging for last-minute cakes. But with a hundred people waiting for dessert and a cash offer she can’t refuse, she says yes.

One rushed bake. Three ruined ovens. A van full of dreams.
And a connection that neither of them saw coming.

She’s a human with a whisk.
He’s an Alpha with responsibilities.
But when their worlds collide, it’s anything but half-baked.

Genres: Romance, Shapeshifters, Fantasy, Paranormal, Paranormal Romance, Contemporary, Fae

426 pages, Kindle Edition

Published July 25, 2025

About the author

Roxie Ray is a group of writer friends who love to write Sci Fi Alien Romance and Paranormal Romance. They love to talk, read and write this lovely genre. They hope you love their books and strive to make sure you have a steamy, wonderful experience!

Reviews

[Betty · Rating 2 out of 5]

So there’s books that feel like a hug and then there’s this.. which feels like I just got a huge cavity.

The first 40% or so was okay and then the whole bake-off, faerie thing was…. I have no words for how insipid and cringy.

Felicia is a 27 yr old struggling baker from an immigrant (Malaysian) family who’s recently lost her mom and feeling alone when Castiel (31) the alpha for the local werewolf pack arrives to place a huge order for his pack picnic. Sparks fly, she magically fits into their world, she doesn’t blink about the whole wolf thing, and then single handedly helps them solve a century old feud with another wolf pack involving evil “corporate” faeries through a bake-off. Yeah. Okay.

- no third act breakup
- communication. Sure.
- No OW/OM drama.
- lots of preachy passages that annoyed the every loving hell out of me. I agree with her views, but do not preach at me. Just build it naturally in your characters/story. There’s discussion of indigenous land, reparations, the Trevor Project, diamond mining, corporate greed, immigrants, racial stereotyping, and on and on and on.
- spice was fine. But also, aren’t werewolves supposed to knot?? I’m confused.
- HEA. Engagement and claiming his “mate”.

This could have been cute and fun, but all the OTT craziness, and the second half dragggggged… so many unnecessary descriptions that I found myself just skimming to get to the end.

I’m disappointed and sad. Oh well.

[Drew · Rating 2 out of 5]

This book is like if great british bake off and twilight had a baby in the worst possible way. A magical bake off to free the clans was absolutely too much for me personally. Pretty floored by these other reviews

[Selena Spiropoulos · Rating 4 out of 5]

The Alpha and the Baker is a meet cute between a wolf and a human. Felicia, the FMC, is our tenacious and independent bakery owner.
Castiel, the MMC, is compassionate and understanding.
There aren’t any life or death situations in this story, just good old fashioned wolf meets girl and they fall head over heels with each other.
Oh, there is the small problem of a rival wolf pack and the tyrannical fairies that rule over all of them!!
The Alpha and the Baker has witty banter, plenty of dad jokes but will still tug at your heart strings.

Wolf Shifter Romance
Strong FMC
Insta Love
Humor
Small Town Romance
HEA

[Rosa · Rating 5 out of 5]

I love a good romantic comedy but so many of the ones I used to love have not stood the test of time. This book is just what I was looking for- lots of swoony vibes, a female main character who you can’t help rooting for and a male lead who is genuinely thoughtful, caring and kind.

The story feels inclusive and modern with some truly silly puns and moments that made me laugh out loud. The pacing was good and it was tough for me to put it down after I started reading. I think the thing that set the story apart from me (other than the way the author writes about how considerate the characters are of each other) was the vivid supporting characters. The aunties, nieces, and grandmas have such strong personalities and voices that I loved the moments they showed up.

This is a great book to pick up if you want something fun, cozy and wholesome. It was such a good book to sink into after a long day. I just wanted to visit this world and maybe eat some of Felicia’s amazing sounding cakes!.

I received a free copy of this book via Booksprout and am voluntarily leaving a review.

[Sabrina · Rating 3 out of 5]

Get it here:
Amazon US * Amazon UK

[JMK · Rating 2 out of 5]

This book is a mixed bag for me. While I liked the beginning I found myself skimming half-heartedly by like 60%. She explains things ad nauseum and the writing isn’t amazing.

It goes from sweet to cringe really quickly. I liked how the plot at the beginning was going and the tension between the two packs, but it went a little crazy with the whole fairy bake-off thing. Oh, and it had one of the most revolting scenes I’ve ever read at about 92%. If you want to 🤮 and be scarred, here it is:

“Shouldn’t I take a shower first? I’ve been sweating in the sun all day.”

The way Cas’s eyes burned as he looked up at me stole what little breath I had. “I may not be an expert cook, but I know all the best recipes need seasoning.”

[Christa · Rating 2 out of 5]

DNF @ 60%

There's so much virtue signaling that it comes across as disingenuous pandering. Almost as if the author is just chugging through a list. I appreciate the inclusion & care of sensitive topics, but there are so many that the author is trying to touch on that it just comes across as shallow & exploitative.

[Sally Barnes · Rating 1 out of 5]

DNF’d at 28% which is unheard of from me ngl.

I really struggled with the language of the book. It was so immaturely written and honestly just not polished enough for publication.

The idea is the book sounds so good, but just fell short.

I know some reviewers loved it, and I love that for them. But it just didn’t snag me.

[sailorv · Rating 4 out of 5]

The Alpha and The Baker is set in modern times, but with fantasy/paranormal elements and I’m all here for it. It was well blended with just enough magic and logic to really make the two worlds cohesive for the reader.
The actual story and characters are exactly as in the title of my review: everything you’d want from a cozy book. Everyone was fleshed out really well. I don’t feel as though any details were last minute thoughts. Everything and everyone was introduced with just enough detail or backstory. The main conflict was built up slowly, which made it more interesting when it finally came to. I personally found the last few chapters very climatic and fun to read. I appreciated the relationship between the two main characters, Felicia and Cas. There was enough “will they?” in the beginning to hook you, but it didn’t cross the line into intense or heartache. When I read a cozy book, sometimes I just want it to click together so that my personal reading journey is comfortable throughout. I feel like the author did such a great job in that. Everything worked itself out in great pace, but without becoming “too easy” or “too perfect”.
The characters were likable and the story was enjoyable to read. I would definitely recommend for cozy romance readers. I’m looking forward to finding other works from this author!.

I received a free copy of this book via Booksprout and am voluntarily leaving a review.

[Alberta]

DNF after 15%. I think the plot is interesting but the wordiness and the lengthy internal dialogues squashed my will to continue.

[Dankinia · Rating 4 out of 5]

This book was a nice departure from the darker stories I tend to read and I put it at about 3.75 ⭐out of 5 based on the following categories: 🤩Enjoyment - 4; 👥Characters - 4; 📖Plot - 4; 🗺️Setting - 3.5; and 🖋️Writing - 3.5.

I'd recommend this if you are in the mood for a sweet, but 🌶️🌶️🌶️spicy story about a lonely baker being hired to make cakes for a family reunion, and finding herself adopted by a pack of wolf shifters.

What worked for me:
- Felicia wasn't a pushover, but she adapted quickly when confronted with shifters and magic.
- Cas was sweet while also being protective and his determination to ensuring his pack was happy and safe.
- No 3rd act breakup
- No spoilers, but I liked how Felicia was able to use her talents to help the pack

I received a free copy of this book via Booksprout and am voluntarily leaving a review. All thoughts and opinions are my own.

Finished Reading
10/17/2025

[Alli · Rating 3 out of 5]

I am not typically big on shifter romances but I thought this one looked super cute!
I really do like the idea of who the characters could be and the plot but my biggest complaint is probably that there was no depth to their relationship or connections, no leading up to it really, they met like twice and were in love and the book strongly hinted that Felicia would end up being some sort of shifter as well which never happened and that was disappointing to be honest. I thought she would be some type of late bloomer or spelled to stay human.
The sex scenes were somewhat awkward, like they had good chemistry together during but said the cheesiest stuff and it felt like a lot of the lines the MMC said to the FMC were just cliches from googling how to write a MMC.


Ultimately I am still giving 3 stars cause I loved a lot of things too, the families and baking were all so fun!

But I feel like more time and thought went into the background characters and not nearly enough into the main characters and that ruined it for me.


( I am so sorry, I’m not trying to be mean I’m just trying to leave an honest review).

I received a free copy of this book via Booksprout and am voluntarily leaving a review.

[Barbara · Rating 5 out of 5]

Castiel and Felicia’s story is well written with a very good storyline, great characters and a happy ending. There is a rival wolf pack and the tyrannical fairies. I found the story to be well worth reading. I received a copy of this book via Booksprout and am voluntarily leaving a review.

[Kat]

I’m sure this one would have been really sweet, but the over explaining of not only the dynamics of a werewolf pack but also introducing Every. Single. Person. got to be a bit much…and that was only in the first few pages.

[Maja · Rating 2 out of 5]

Started out well but the last third was just too Hallmark-y for my taste.

I found Castiel's inner monologue cheesy and at times artificial. There were some very clunky sentences describing what we just witnessed in his and Felicia's interactions.

It's a cozy shifter romance with three smut scenes and a bake off competition.

[Carmina Carlucci · Rating 5 out of 5]

It was a cute love story I enjoyed it a little different

[Kat Call · Rating 5 out of 5]

I really enjoyed this book! The Alpha and the Baker takes a fresh approach to a familiar genre and makes it feel completely new. The characters are well written and have great chemistry, and the story moves along at a nice pace that keeps you hooked. What stood out most to me was how different it felt from other books in the same category it’s not just another copy of the usual tropes, but something with its own twist and heart.

Overall, it’s a great read that left me smiling and wanting more. I’d love to know what happens to the other characters next, hopefully there’s more to come!.

I received a free copy of this book via Booksprout and am voluntarily leaving a review.

[Nicola Roche-Harris · Rating 3 out of 5]

The Alpha and The Baker had a fun setup… and then immediately tripped over its own feet. This book is over the top, cringy in all the wrong spots, and so long-winded I genuinely thought I’d accidentally picked up the extended director’s cut. The sheer amount of unnecessary information had me skimming like my life depended on it. Instead of worldbuilding, it felt like world-padding.

Then we get to the characters. Our MMC is a werewolf, but honestly? He reads more like an excitable Labradoodle puppy who’s just discovered zoomies, which completely kills the alpha energy the book kept insisting he had. And the FMC — a totally normal human with zero knowledge of the supernatural — learns he’s a werewolf and reacts with roughly the same intensity someone might have if told the weather forecast. Bizarre!

The shifter lore also felt weirdly… declawed. In werewolf romances, especially mate-centred ones, there are certain biological elements you expect to be acknowledged — including knotting — but this book pretends that entire aspect of werewolves doesn’t exist. The result? A paranormal romance that’s afraid of its own genre.

My View: Not for me! Cute idea, chaotic execution, the pacing was glacial, I had to put this down several times just to mentally reset before going back and pushing through!
There are some cute bits buried in the chaos, and the idea itself had promise, which is why it gets 3 stars instead of 2. But if you’re looking for a strong, cohesive shifter romance, this is not the one!

[Jessica · Rating 3 out of 5]

This is a new to me author and the read was just ok. It had some cute moments, somewhat spicy scenes, and some cheesy scenes.

I feel like there was a lot of preachy passages (that I do agree with), but do not constantly beat it into me. Just build it naturally in your characters and story. There’s discussion of indigenous land, reparations, the Trevor Project, diamond mining, corporate greed, immigrants, racial stereotyping, and on and on and on. We get it.

I also thought it was weird that after her first run in with the pack (their pack reunion), she started thinking “huh, something’s off here. Lemme google it and see what pops up. Oh tada! Werewolves!” Because their first intimacy scene after it was all said and done, her theory came out of left field and left me confused. Like, Irish Spring soap mixed with deodorant and lotion attracts wolves? What?!

Anyway, I’d say this is a 2.5-3 star read.

[Bex · Rating 2 out of 5]

I started out really loving this book, but the more it went on, the less I enjoyed it. I can ascribe all of the problems to pacing issues, whether in the narration, in the plot itself, or in the relationships between the characters.

To start off, the first 20% of the book encompasses the events of a single day. Normally, I'd think that would mean a lagging pace, but the author used the time well. It worked. We met a bunch of characters and got to know them in a way that felt natural and comfortable, and I didn't lose track of anyone. The chemistry between the leads felt realistic in the beginning: it was that initial spark of attraction and interest plus a little light flirting. At first, their relationship blossomed in a way that was well-handled, and side-character shenanigans added a layer of levity that I enjoyed.

By about the 50% mark, however, things broke down. The Bid Bad hadn't been introduced beyond a few brief, vague mentions, the relationship was coasting along smoothly, and there was very little conflict to keep me hooked. Worse, the main characters had gotten into a terrible habit of monologuing incessantly. Technically, they'd been doing so from the beginning, but I expected that in the first chapters because our narrators need a way to introduce background information and worldbuilding to the reader. After we've gotten that foundation, however, it's just tireless repetitions about how well they fit together, how much FMC misses having a family and is grateful for being informally adopted by so much of the pack, how much MMC wants to right the historical harm done to the neighboring pack but doesn't know how to resolve it without harming his own pack, and on and on. They just won't shut up in their own heads, EVEN DURING THE SPICY SCENES. I started skipping or skimming multiple paragraphs at a time, scanning for dialogue and interactions. The author could've cut at least a third of the internal narration, and that would've done wonders for the pacing.

In a similar vein, the author clearly had strong opinions about multiple issues and decided that this book was the place to say them. Sometimes this felt appropriate and necessary, as the plot did deal with issues of racism and colonialism, but there were at least as many times where the author felt an unnecessary need to beat me over the head with opinions that had no relevance to the plot. For example, during one scene where things are heating up, Cas droned on about how caring for Felicia was his priority, even if it meant he couldn't have sex because she was too tired. The author would NOT let this point go. Cas started thinking about how "cringey" his actions might seem to other people, and how they might even think he was gay for this stance. To be clear to both the author and Cas, NO ONE who was still reading the book by that point would think Cas was cringey or gay for taking care of his girlfriend, and this narration was interrupting one of the spicy scenes that we all knew was about to end in sex, so what was the point in having Cas tell us all this (repeatedly)? The way this and several other "soapbox" monologues were handled either gave me the ick or pulled me right out of the story, as well bogging down the plot.

Another pacing issue was the introduction of the final conflict. There are little hints that the fairies are meant to be the Big Bad, but we never actually meet any until the very end. We don't get a lot of info about the contracts binding the packs or why they're crafted to make life so hard. The characters mention that the fairies are responsible for taking land from both packs, and Felicia makes the fairies agree to negotiate reparations, but we don't have any info about how most of that happened for the Ramirez pack or why. A lot of it seems to be forced into the story at the last minute so that the two packs can have a third party to demonize instead of each other, even though there'd been very little said about the fairies for most of the book. In full disclose, I liked how Felicia tricked the fairies at the baking competition. That was clever and well-done. But that resolution didn't feel satisfying because the plot, thus far, had been showing small moments of kindness and olive branches between the packs, and I thought we would see the two groups being forced to work together on something or slowly mending fences. Instead, Felicia fixed it for them without much cooperation between the packs, who all pointed at the fairies and said, "Let's blame all our historical territory issues on those guys. Now that they've been defeated, we can mostly get along."

My final pacing issue concerns the relationships surrounding FMC. With other characters, the FMC was instantly everyone's darling. This was justifiable for the McCallister pack, given that she was inadvertently forced to crash their family reunion, so they all got to know her and had a good time together. It makes sense that they'd express some curiosity and be interested in befriending her after that. But the same circumstances didn't apply for the Ramirez pack. Why is Abuelita pulling the caterer into the party and giving her protection talismans? Why are they being so welcoming when they know that she's dating the alpha of their enemy pack? It was off-putting while reading, and I didn't appreciate having to suspend my disbelief in that instance.

A similar issue cropped up in the main couple's relationship. As I said above, it started out great. They were getting to know each other and increasing their intimacy quite organically. But at the very end, they ruined all that by falling into the insta-love trope. They've known each other for all of four months, I believe, and the internal monologues are now going on about how Cas is already thinking of her as his mate, how Felicia thinks they might be fated mates, how much they're made for each other. This felt like a major betrayal of all of the romantic progress they'd made. Ya'll have experienced zero relationship conflict so far; you've had no arguments or spats; this is just the honeymoon phase. Maybe wait a few more months before you say you're "meant to be."

Altogether, this book started out being a solid 4-5 stars for me in the first half, but my rating dropped swiftly thereafter. It was still a decent read, but I was left disappointed in the end.

[Karen Swann · Rating 1 out of 5]

Epic disappointment.

The story concept was so engaging - and Roxie Ray USUALLY delivers, but this one fell short.

Shifter romances are generally about alpha males and alpha energy - Cas may be labeled as an alpha, but he was very omega. He totally missed the mark for me, and while I love soft hearted alphas that love their pack intensely, he did it to the point of submissiveness, with an “I must do it all attitude” that just missed. Similarly, Felicia had all the traits, but again missed with her “I just don’t understand and don’t like it so I’m going to ignore it” attitude toward promoting her business initially, which doesn’t match what should have been alpha vibes.

Next is the immaturity of the writing - it just missed and didn’t have the usual polish I expect.

And last - I go to social media or the news when I want political drama, not books. And the fact that my escape was robbed by inserting needless political beliefs into my escapism is where it went from my usual 3 star minimum review to a one star. It was disconcerting when you go from a breeding kink to offering an abortion.

Cas and Felicia’s story deserves a rewrite - so much potential that fell epically short, then was short shafted with needless insertion of politics.

[The Bourbon-Sipping Bibliophile · Rating 3 out of 5]

🥃 ARC Review: Alpha and Baker by Roxie Ray (Small Town Cozy Shifter Romance)
Rating: 3/5 stars Spice Level: 🌶️🌶️🌶️ (Sweet layers with a surprisingly spicy filling) Reviewed by The Bourbon Sipping Bibliophile

This book, for me, is the cocktail equivalent of a surprise: it starts like a smooth, warming dessert wine, but halfway through, I felt like someone decided to add a generous shot of high-proof something and a handful of glitter. Alpha and Baker is fundamentally a charming, slow-burn romance, but I must warn readers that the cozy oven gloves come with an unexpectedly magical, slightly bizarre, side-quest.

The story drops me right into a flour-dusted, financial crisis with Felicia, the broke but brilliant baker. In swoops Castiel, the "grumpy-sweet alpha," whose family reunion cakes have been tragically ruined. Their emergency meet-cute is golden: cash on the barrel, a desperate need for dessert, and a connection that instantly sizzles. He’s the steadfast, thoughtful alpha; she's the tenacious human who isn't intimidated by a man who smells faintly of pine and protection.

🥃 The Pour
The first half of this book, penned by Roxie Ray, pours out beautifully, hitting all the right notes for small-town romance and soft alpha energy. Castiel and Felicia’s slow-burn is perfectly paced, built on genuine banter, mutual respect, and the sheer chaos of a bakery trying to handle a huge, last-minute pack order. The "found family" dynamic, particularly the vibrant aunties and the pack's wholesome shenanigans, is the real heart of the book. I truly felt the "cozy" vibe and the feeling of Felicia finally finding a place to belong.

However, around the midway point, Roxie Ray decides to pour in a whole new genre. The main conflict involving a centuries-old feud with a rival pack is settled via a magical bake-off against... tyrannical, "corporate" faeries. I have to be honest, it’s a plot twist that is either a stroke of whimsical genius or a total left-field misfire, depending entirely on my palate.

🥃 The High Notes
Soft Alpha Energy: Castiel is genuinely thoughtful, caring, and his determination to claim his mate is premium-grade devotion. I loved his commitment.

Witty Banter: The humor and dad jokes are plentiful and genuinely funny, melting the initial grumpy exterior.

Found Family Win: The supporting characters—the pack, the aunties—are vivid and provide the book with incredible warmth. I felt like I was reading a "big, fat, wolf-shifter family wedding" drama.

No Third Act Breakup: I bless the author for giving us a couple that actually communicates.

🥃 The Low Notes
Like a cocktail that's been garnished with something completely inedible:

The Faerie Bake-Off: This plot point is a massive swing, and for me, it landed squarely in the "cringy" and "insipid" territory. It severely derails the initial small-town, cozy setup.

The Word Count: The internal monologue and descriptions can be lengthy, causing the pacing in the second half to drag significantly. I found myself skimming at several points.

Preachy Passages: There are numerous moments where social commentary (though well-intended) is directly inserted into the narrative, pulling me out of the fantasy instead of being integrated naturally.

Spice Confusion: While the heat is there, the absence of expected shifter mechanics (e.g., knotting) might confuse dedicated PNR readers, including myself.

🌺 Overall
Alpha and Baker is an enjoyable, spicy, escapist read for those who want a blend of wholesome family vibes and explicit romance. It’s an easy book to sink into, provided you can suspend your disbelief for a shifter drama that is ultimately decided by pastry perfection. If you love stories that are quirky, sweet, and don't mind a major genre shift mid-read, take a sip.

🥃 Final Sip: A warm, charming, cinnamon-roll alpha romance that throws a surprise magical pie in your face. Go in ready for laughter, spice, and a very strange bake-off.

🥃 The Signature Sip: The Baker's Banter (A Fluffy Sour)
Since the book blends cozy, small-town sweetness (Felicia and her bakery) with the unexpected bite of shifter conflict and magical chaos (Castiel and the faerie bake-off), we need a drink that is initially sweet and creamy, then finishes with a sharp, slightly spicy kick.

The "Baker's Banter" is a fluffy, complex sour—smooth like frosting but with the necessary bourbon backbone and a touch of the unexpected.

Here are the ingredients for The Baker's Banter (A Fluffy Sour) cocktail:
1.5 oz High-Proof Bourbon
0.5 oz Orange Liqueur (e.g., Cointreau or Triple Sec)
0.75 oz Fresh Lemon Juice
0.5 oz Maple Syrup
1 large Egg White (or 1.5 oz Aquafaba for a vegan option)
Tiny Pinch of Cayenne Pepper
Garnish: Ground Cinnamon and a small Candied Flower.

The Method (The Two-Part Bake):
The Dry Shake: Combine all ingredients (Bourbon, Orange Liqueur, Lemon Juice, Maple Syrup, and Egg White/Aquafaba) in a shaker without ice. Shake hard for 30 seconds to emulsify the egg white and create foam.

The Wet Shake: Add ice to the shaker and shake hard again for 30-45 seconds to chill and dilute the mixture.

Strain: Double-strain into a chilled coupe or whiskey glass.

Garnish (The Final Flourish): Dust the foam with a light sprinkling of cinnamon and a single, tiny candied flower (to represent the faerie subplot).

This drink is creamy and smooth on the palate, perfectly mimicking a rich dessert. The bourbon and cayenne, however, ensure it’s got a sophisticated kick—a cocktail that’s both sweet like the baker and complex like the alpha.

I received a free copy of this book via Booksprout and am voluntarily leaving a review.

[Shayla Atkins · Rating 3 out of 5]

It's a cute slow, slow, slow read

I typically can read these Kindle unlimited shifter romances in a few days while working and mommying 2 and all the other things I do. This took me over a month. It's a cute story, but I think it could have been half the length because of repetitiveness and redundancy. I'm not a big fan of restating the same information if it's not adding to the story or serving a purpose beyond lengthening the story, and that's what seemed to be the case here. The characters spend a LOT of time in their heads which means they repeat themselves every scene. Consequently, I am happy there isn't a sequel because I have a crazy book commitment issue starting series and not finishing them, and I'd begrudgingly read something I already know based on the narrative style isn't for me.

For the needed half, I truly enjoyed the love story of Felicia and Cas, that she turns out to have this significant part in the future of the characters that allows her fulfillment and a seat at the table, and the way she achieves it. I didn't see how things turned out in the challenge happening that way, so it was a creative and pleasant surprise.

I would have liked for there to have been more development and depth for the cultural, ancestral rift between the packs, something more current, direct, and problematic than the colonizer/colonized tension, specifically given how the characters actually acted (not just hinted at) and how the solution played out. As is, it was too easy a fix to justify the level of disdain both packs had for each other regarding what appears to be a one-sided injustice.

All in all, it's not a slow burn love story; it's immediate and obvious. But as noted because of the repetitive fluff, it takes a while to get to the next meaningful (a story point that matters) part. So I'd recommend this as a read for those who don't mind rereading a character wax poetic about their feelings, thoughts, hopes, insecurities, etc. For those who are hesitant, read with the knowing caution to feel free to skip and skip and skip some more pages because you can skim or skip and won't miss anything. And for those like me who want each point to be a build on toward the story with minimal repetition, this one isn't for you unless you're willing to repeatedly take breaks, thereby contributing to the sloooowwww read.

[Missgotty · Rating 3 out of 5]

3.5 stars

This book starts off as a traditional cute and cosy romance between a human and a wolf shifter, including a brief misunderstanding trope. The rest of the book is like the Great British Bake Off. One baking competition between rival shifter clans and another between a human and the fairies. There is a predominantly found family trope which was heart-warming, the spice scenes were prolonged and few, and it seems much research went into making the baking aspects of the book authentic.

I thought it was an interesting 'feel good' story with a mix of different cultures and found family. I'm a fan of GBBO so I liked the baking aspect of it, apart from the final competition with the fairies, which didn't seem plausible. What I didn't like was that the pack leader Cas, quickly went from being a strong calm and collected Alpha leader to someone suddenly running away in crippling anxiety, which was weird. I wasn't enamoured by the spice scenes. Although I liked the dynamic between Cas and Felicia, there were times when they acted too sickly sweet. Every time I read the name Felicia it reminded me of the 'Bye, Felicia' meme which was distracting. However, the main issue I had with the book was that Felicia went from being a caring friendly sweetheart to a ruthless trickster, all in the name of protecting her man, his clan and their rival clan whom she's only known for about 3 weeks. Her character masterminded a plan based on an ancient subject matter she knew nothing about....within days. Mostly cobbled together from bits of information from the internet, which there was little. The fact that she put up her family name as forfeit if she lost the bake off, was a weak trade since she has no family, nor friends of the family who could be affected.

Overall I would say it was a fun read albeit with some sickly sweet parts however, several aspects of the storyline weren't very plausible. But, I thought it was a nice touch to include several baking recipes from the story at the end of the book.

I received this book for free and am voluntarily leaving an honest review.

[Kellyanne · Rating 5 out of 5]

The Alpha and The Baker" masterfully blends modern life with enchanting fantasy and paranormal elements, a combination I found utterly captivating. The integration of magic and logic was seamless, creating a cohesive and believable world where these two distinct realities not only coexist but enhance each other. This thoughtful blending allowed the narrative to feel both grounded and fantastical, striking a perfect balance that truly immersed me as a reader.

The narrative and its inhabitants truly embody the essence of a "cosy book," delivering everything one could desire from such a genre. Every character felt fully realized and deeply considered; there was no sense of any detail being an afterthought. Each individual, along with their backstories, was introduced with just the right amount of information, preventing any sense of information overload while still building a rich tapestry of personalities. The central conflict was artfully developed, gradually building tension and intrigue, which made its eventual culmination all the more impactful and engaging. I particularly enjoyed the climactic final chapters, finding them both thrilling and immensely satisfying.

The relationship between the two main protagonists, Felicia and Cas, was a highlight. Their initial dynamic expertly wove in enough "will they or won't they" tension to hook the reader without veering into overly intense drama or heartbreak. For me, a key appeal of cosy romance is the comfort of seeing relationships naturally fall into place, and the author achieved this beautifully. The progression of their connection felt organic and well-paced, resolving conflicts without ever feeling contrived or overly perfect, which maintained a sense of genuine connection and relatability.

In summary, the characters were genuinely likable, and the story itself was a sheer pleasure to read from beginning to end. I wholeheartedly recommend "The Alpha and The Baker" to any enthusiast of cosy romance. I am eagerly anticipating exploring more works from this talented author.

I received a free copy of this book via Booksprout and am voluntarily leaving a review.

[Dotti Elrick · Rating 3 out of 5]

The Alpha and the Baker
Castiel (Cas) and Felicia
Wolf shifter and human baker

If you are looking for a very sweet introduction to shifter romance books this might be a good starter book.
I love shifter and human mates stories. I love the drama of the human finding out about the others in their world, the shock and betrayal then the groveling and apologizing. This book had none of that.
It was so over the top, gushy sweet it was hard to read at times.
Everything was just too perfect and too coincidental.
She’s struggling to keep her bakery open, he needs emergency cakes baked and delivered.
Upon arriving to deliver the cakes, she’s unceremoniously accepted into the clan. A human. Who’s comfortable with the strange verbiage the family uses, rolling around on the grass with the very large “farm dogs”. She puts two and two together, along with a quick internet search and figures out what Cas truly is. And is perfectly ok with everything.
Then you have the rival pack crossing lines and agreeing to a bake off to settle the faux pas. Yeah big, buff alpha wolves being kitchen helpers in a baking competition. Then the arrival of the fairies into the story, who are apparently the governing body of all of the “Wild Ones”. And again, Felicia comes up with a solution to bring peace to the wolf packs and out from under the fairies rule, with yet another internet search. And it works. Everyone’s free and happy. Her business is saved. All’s good with the world. Yeah, it was hard to buy into the story. Way too easy. Zero conflict, no bad feelings.
It was not a horrible story, just way too simple and sweet.
I’ve read other books by this “author group”, and they’re great. I was hoping for more from this one.
It had a few editing issues and I would have liked Cas and Felicia to spend time building a relationship. It was insta lust/love.
Dual points of view. No cheating. A happy ending with a mating bite and an engagement.

[Jessica Leek · Rating 5 out of 5]

Cute fun shifter book

The Alpha And The Baker
By Roxie Ray

Estimated read on Kindle 7.5 hours

Tropes - PNR:wolf shifter, cinnamon roll MMC, minority fmc [Asian heritage] Found Family, small town feel next to a big city

My favorite quote is actually the dedication

“For the ones who know that love is built in the quiet moments — in soft laughter over spilled flour, the comfort of a hand at your back, and the kind of kiss that tastes like frosting and forever. For the bakers, the believers, the ones who dare to dream even when the oven’s cracked and the bills are due. And for every soul who’s ever craved a love that’s slow to rise… but utterly impossible to resist once it does. May you find someone who looks at you the way Cas looks at cake… hungry, reverent, and a little bit unholy.”


Thoughts

This is a fun, quick read that keeps the heart of the shifter romance while adding a sweet, unique flavor.
​Overall, this was a wonderfully cute shifter book that I devoured in a single day. The central plot is compelling: an alpha from a prominent pack is actively working to heal old, deep wounds with a rival pack. Enter Felicia, a delightful human baker, who is unknowingly called in to cater a massive family reunion—a peace offering disguised as a party.
​The bake-off isn't just a cute subplot; it's a central event that sets the supernatural town on its ear, creating a high-stakes, hilarious, and often tense atmosphere. The dynamic between the Elders of both packs was a particular highlight. Their genuine, open welcome of Felicia into their homes, wanting to share food and laughter, shows a beautiful contrast to the younger generation's conflict. It’s a wonderful story about finding love and family in unexpected places, proving that even a powerful alpha can be won over by the perfect cupcake..

[Nina Diab · Rating 5 out of 5]

'I whistled. That certainly was a tall order. “And when would you need these by?”
I could tell by the way he winced that it wasn’t going to be good.
“How hard would you kick my ass if I said late this afternoon? Around four-ish?”
I blinked at him, because that was all I could do. It was almost nine in the morning. He wanted three cakes in seven hours?

I loved this book from the very start! Great world building and wonderful characters. I loved both Castiel and Felicia. Cas might be alpha of his wolf pack, but he was an absolute sweetheart (with a sweet tooth- exactly my kind of guy!). Unlike a previous alpha, he cared for his pack members- even helping a child learn to tie their shoes was just as important as pack business. His pack were a big family, and you really get the sense of that even in the first chapter. It was heartwarming.

If Cas's home life felt lively and full of family, Felicia's felt the exact opposite and she was lonely in her struggling bakery now that both her parents had passed away. But she also had a big heart, and looked out for her customers- even keeping certain ingredients for a couple of regulars' orders even though she stopped selling them.

I loved their first meet-cute. He knew he was asking for a huge favor on very short notice. She thought he was gorgeous as soon as she laid eyes on him. He was asking for a lot, but offered almost double and brought ingredients. She couldn't pass up the opportunity. He was so gratefully happy she took the job.

It was such a fun, sweet, fluffy romance. I loved how the pack members treated her like family, and Cas was just as attracted to her as she was to him. But he wasn't human and shifters were secret.

This is my favorite book from this author! 5 stars.

[AuDHD_Anxiety_Smurf · Rating 4 out of 5]

This book was cute. There’s really no other word for it. Meet cute, relationship cuteness, family cuteness, all check. Friendless, orphaned, workaholic baker Felicia meets good-guy-with-chronic-anxiety Castien, the alpha of a local shifter pack when he arrives in her shop asking the impossible: 3 cakes in just a few hours, to save a pack function. She delivers the cakes, saves the day, stays for the party, gets adopted into the pack immediately by the elders (without her knowledge) and the two MCs end up going on a date a week later, after some shenanigans with the teen wolves in the pack playing matchmaker. Felicia works out Cas’s big secret very quickly and confronts him, so he runs away like the big bad alpha he is. They sort it out though. They really are the fictional poster couple for a healthy and communicative relationship. Then there’s some low level trouble with a rival pack, which gets resolved with no bloodshed and barely any argument, with Felicia’s help. She tricks the domineering fae -who have been ruling the world with contracts that only benefit themselves) at their own game, releasing the wolves from the enforced rivalry and rules they’ve been stuck within for centuries. Felicia and Cas mate-and it was REALLY nice not to see the human becoming a wolf, but just to continue being a human in a relationship with a wolf shifter. Many books about shifters and supernatural species seem to involve a human love interest somehow becoming like them, and it added something to the story that there was complete acceptance for her just as she was. No drama, no violence, just a sweet story. I enjoyed it very much.

[Ashlee · Rating 3 out of 5]

⭐️⭐️⭐️

The Alpha and the Baker by Roxie Ray (ebook)

This book had me laughing so hard at times, especially the perfume scene. Right after they hook up, he tells her her “perfume” is incredible. She confesses that it’s actually shaved Irish Spring soap mixed with deodorant and lotion because she saw in a documentary that wolves love Irish Spring. 😂 At first he laughs, then realizes what she’s implying — and freaks out. Her response? “Well, yeah. That’s what you are, aren’t you?” I was dying.

From there, the story mixes pack politics, baking, fairies, and a surprisingly high-stakes baking competition. There’s tension between rival packs — but the real reason they can’t be together is because the fairies said so. (Definitely not your usual alpha/baker problem.) He tries to ease tensions, she keeps the bakery running, and somehow it all leads to a baking contest where she literally outsmarts fairies by serving them poisoned iron cupcakes… then offering antidote-filled macarons. Honestly, iconic.

I also loved little side moments, like her being welcomed warmly by the rival pack during a quinceañera cake order, and the grandma joking that if things didn’t work out with the alpha, her grandson was still single. 😂

By the end, everything wraps up neatly: they win the competition, trick the fairies, get engaged, she gets pregnant, and everyone lives happily ever after.

Overall, I thought it was cute but a little boring at times. The concept was fun, and the humor carried it, but it didn’t grip me the whole way through. Still, it was a good read.