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From New York Times and USA Today best-selling author, Kelly Elliott, comes a new series that takes us back to her roots. Introducing the Love is a Cowboy series.

Ladd
As the son of a third-generation cattle rancher, it's expected that I would follow in the footsteps of my father, grandfather, and great-grandfather and work the family ranch just as they did.

However, that wasn't my dream, and thankfully, my parents stood behind me when I told them I wanted to open a sporting goods store in our hometown of River Falls, Colorado. That's my plan. My endgame, and nothing is going to distract me from that goal.

Then, I met Vivianne Pennington. It soon becomes clear to me that Vivianne is now a part of my dreams, and when I bring her home for Christmas, my entire family and the town of River Falls fall head over heels in love with her.

Vivanne
I've gone and found myself in love with a cowboy from a small town in Colorado. When Ladd's mother and father insist that I come and spend Christmas with them on the family's cattle ranch, I'm both excited and nervous.

It becomes clear to me that Ladd's family has deep roots in the community and a family bond I've never experienced before. Estranged from my own parents, I long to be a part of the Wilde family and start to see myself living on the ranch and being a part of the community.

But I'm keeping a secret from my past. A secret that I'm terrified will destroy the future I envision, and I'm scared to lose the wild cowboy who has stolen my heart.

231 pages, Kindle Edition

Expected publication January 20, 2026

395 people want to read

About the author

Kelly Elliott

110 books6,525 followers


Kelly Elliott is a New York Times and USA Today bestselling contemporary romance author. Since finishing her bestselling Wanted series, Kelly continues to spread her wings while remaining true to her roots and giving readers stories rich with hot protective men, strong women and beautiful surroundings.

Her bestselling works include, Wanted, Broken, Without You, and Unconditional Love, to name just a few.

Kelly has been passionate about writing since she was fifteen. After years of filling journals with stories, she finally followed her dream and published her first novel, Wanted, in November of 2012.

Kelly lives in central Texas with her husband, daughter, and two pups. When she’s not writing, Kelly enjoys reading and spending time with her family. She is down to earth and very in touch with her readers, both on social media and at signings.

To find out more about Kelly and her books, you can find her through her website.

www.kellyelliottauthor.com

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Displaying 1 - 30 of 225 reviews
Profile Image for Kelly Elliott.
Author 110 books6,525 followers
Currently reading
September 3, 2025
The first book in a new small town series is coming this January!

From New York Times and USA Today best-selling author, Kelly Elliott, comes a new series that takes us back to her roots.

River Falls, Colorado, is a small town nestled within the Rocky Mountains, where we meet the Wilde family. A family legacy whose roots are deep into the cattle ranching community, the Wilde’s are the heart of this small town saga.

In River Falls, you’ll find some of your favorite tropes, like family saga, small town, grumpy cowboy, single dad, age gap, ranch life, second chance, enemies to lovers, older brother’s best friend, and friends to lovers.

Grab your favorite drink, a comfy blanket, you’re about to go on a Wilde ride. Prepare yourself for to swoonworthy moments, laughter, and be whisked into this all-new world.

Oh, did I mention the first book is a prequel and is the parents’ book?
Profile Image for ⌜Linaraxx⌟.
138 reviews26 followers
January 9, 2026
~ARC Review~

📚Wilde Cowboy
✍🏼 Kelly Elliott
⭐️3.75/5

This book was a sweet and enjoyable read🩷 The love story between Ladd and Viv was great, but the best part was how the Wilde family welcomed Viv and treated her like one of their own. Their love and support meant a lot to Viv, especially her bond with Nellie, which helped Viv open up to Ladd about her biggest secret. Through them, Viv learned what a real family feels like and what kind of future she wants.

The setting was described beautifully. The details made it easy to picture River Falls Cattle Ranch and feel like part of the story!

The story moved very fast, which was not a favorite part, since some scenes felt a little rushed. However, the writing was very easy to read and kept the pages turning, making it possible to finish the book in just two days. Overall, this was an enjoyable read and a promising start to the series! For sure I’m gonna read the next book when it comes out!!
Profile Image for Lauren (lololovesthings).
798 reviews79 followers
Review of advance copy
January 15, 2026
3.5 stars.

Kelly Elliott's "Wilde Cowboy" is an origin story/prequel to the Love is a Cowboy series that tells the story of Ladd and Viv, the parents of the kids in the series. While I did enjoy this book, the insta-love aspect wasn't jiving with me at first. I liked Ladd and Viv together, but everything about their relationship happened in the blink of an eye, only to later be expanded upon. It felt like every single time they were together in the beginning of the book/the end of their college experience, all they were doing was, well, YOU know. It just felt rushed here and there throughout the course of the book, while other parts felt a tad bit repetitive. Ladd is such a golden retriever. He clearly has it bad for Viv. He's such a sweet MMC. Viv has a lot of baggage about her upbringing and her parents, who are painted as very unkind to each other and always act like they dislike each other. They are also portrayed as users/borderline abusers who constantly ask for favors while not caring enough to give back to their daughter. Luckily, Ladd is insanely close to his family, including his numerous siblings and his golden, smoochy, sickeningly in love parents. As they spend Christmas together on his family's ranch, Viv comes to find the Wilde clan as her found family. I found Viv's ultimate confession about her past to be a bit overblown, but who am I to complain about what someone deems traumatizing? I did enjoy that this book basically has no angst, which I admit might be in direct opposition to the insta-love trope, but it made for an easily digestible and cute "he falls first and HARD" small-town read with interesting characters. I love how Ladd and Viv basically got everything they always wanted in the end... that made my heartstrings tug quite a bit! That being said, it is basically indistinguishable from the several handfuls of other books I have read with the same tropes and the same type of story. Was it a good book? Yes. Will I remember I read it come the end of the year? No, probably not.

Thank you to Kelly Elliott and Hambright PR for the complimentary ARC of this book. All opinions are my own. I was not compensated for this review.
Profile Image for Karen Brooks - TheTxLitChic.
189 reviews36 followers
Review of advance copy received from Author
January 14, 2026
Wilde Cowboy
~Kelly Elliott
Wilde Cowboy is the first ride (pun intended) in Kelly Elliott’s newest series, Love is a Cowboy, and honestly, it’s a downright heart-warmer. Now, I’ll admit - I’m usually more of a “give me mystery, danger, and a few plot twists that leave me gasping” kind of reader. Insta-love stories aren’t typically my jam. But this one? This one lassoed my heart faster than I expected. It’s sweet, tender, and full of that small-town charm you can practically smell the fresh hay and hot coffee from.

The Wilde family has deep roots in River Falls, Colorado - picture generations of ranchers, traditions as strong as their fences, and love that runs even deeper than their cattle herd. The Wilde’s have passed down the family ranch from first-born to first-born for decades. But with Gus and Nellie, their biggest wish is simple: they just want their kids to be happy, even if that means breaking a few family traditions along the way.

Enter Ladd Wilde - the dutiful eldest son who loves the ranch life but secretly dreams of something more. Sure, he’s great on a horse and wrangling cattle, but his heart’s also set on opening a sporting goods store in town. His parents support his dream, but his dad throws in one teeny request before he heads off to college: don’t fall in love before you graduate. Famous last words.

Because then comes Vivianne Pennington. Cue the slow-motion meet-cute moment. One glance across campus, and Ladd’s heart practically leaps out of his chest yelling, “That’s her!” They meet, they click, and pretty soon, they’re as inseparable as boots and blue jeans. Vivianne, for her part, is juggling scholarships, classes, and two jobs.

When Ladd’s folks come to town and meet her, she instantly wins them over - but beneath that smile, Vivianne’s hiding a secret. One that could throw a wrench into their picture-perfect love story, and she knows it. You can’t help but root for her while holding your breath, waiting to see if her past gets in the way of her future with Ladd.

Elliott crafts her characters with heart, humanity, and just the right dose of vulnerability. You can’t help but fall for the Wildes and their world - family ties, unspoken hopes, and all. Even if you’re new to Elliott’s books (like me), you’ll slide right into this story without missing a beat.

Elliott paints River Falls so vividly you’ll feel the crisp mountain air and hear the crunch of gravel under cowboy boots. The pacing is smooth and quick, the dialogue feels natural, and there’s not a single “wait… how did we get here?” moment. It’s an easy, heart-hugging read that leaves you with that warm-tummy, small-town-comfort feeling.

All in all, Wilde Cowboy is a beautiful story about family, love, loss, and hope - with just the right amount of western charm. There are no crimes to solve, no shocking twists - just honest-to-goodness love, healing, and those swoon-worthy cowboy moments every girl secretly dreams of. It was a refreshing, feel-good detour from my usual thrillers, and I loved every bit of it.

I would like to thank Grey's Promotions and Kelly Elliot for allowing me the opportunity to Alpha/Beta/ARC Wilde Cowboy. As Always, all opinions and reviews are of my own volition. I have not been promised any compensation, current or future, by the author, publisher or PR company for a fair and honest review.
Profile Image for Tyla Oakey.
257 reviews10 followers
January 10, 2026
ARC.
I simply devoured this. I’m not usually a big fluffy romance & especially not an insta love romance. But your heart simply cannot fall for the Wilde family.
This gave me all the feels I’ve been chasing since the chestnut springs series!!
This is a prequel starting the series with the parents story, which I love!!!
I could feel Viv’s emotions & heartache through this book and I really felt for her, she deserved all the happiness she got. Her childhood storyline felt somewhat unnecessary until the epilogue & then it was wrapped up beautifully.
Ladd, what an absolute darling. He genuinely adores his wife & it was just lovely to read if you love a soppy man. The Wilde family is absolutely in law GOALS, you cannot expect more from in laws than this! Found family at its best.
I didn’t love the insta love & the fact there was no bumps at all in the relationship. It was all smooth sailing which isn’t exactly boring but not the most exciting to read about. But if you want something cute, heart warming & feel good with cowboys, this is a must. 🤠 🥰

#HPRWildeCowboy
#KellyElliott
#HambrightPR
Profile Image for Hope.
44 reviews6 followers
January 10, 2026
The way I devoured this book—and fast! It completely made me want to pack up and live in River Falls.

When Ladd heads off to college, he meets Vivienne and instantly falls in love, sparking a whirlwind romance that pulls you in from the start.

Ladd is a small-town boy with an incredibly close-knit family and siblings, while Vivienne comes from a very different background—one where love from her parents was never something she truly felt. She also carries a secretive past that shapes who she is.

Together, these two make the cutest couple as they navigate their struggles, family dynamics, and the weight of the past. This book is overflowing with romance and heart, making you believe that happy endings really do exist.

Wilde Cowboy is the first book in the series by Kelly Elliott, and I can’t wait to dive into the next one!
Tropes:
• Small-town romance
• Friends to lovers
• Cowboy romance
• Found family
Profile Image for Angelina.
298 reviews15 followers
Read
January 14, 2026
Thank you Kelly Elliot and Grey’s Promotions for the ARC.

This was the prequel book of Kelly Elliot’s new series where we follow the parents of the kids in the following books. This is a really interesting approach when starting a new series because a lot of the time you are interested in how the parents got together, so to get it first was perfect.

However, I think there was just too much packed into this book. For something so short, I think it could have been simpler and a lot of the time it was so much information and different things being thrown at you at once it was hard to get the full impact of what happened because you were already moving onto the next thing. If it were longer I think it could’ve been done well because all of the things that made these characters who they are deserved to be expanded on in more than a chapter.

Overall I think this was a good start to the series so you get the introduction to the family and the world, but it would have benefited being longer.
Profile Image for Jaimie.
1,644 reviews25 followers
Review of advance copy received from Author
December 29, 2025
This series is a new one from Kelly Elliot and I have always enjoyed her books. This one starts off with the parent's story of the kids that will be in the series. I liked that she did that. When reading her stories I always want to parent's love story, so I am glad she did that with this one.

Ladd and Vivienne meet in college and it is love at first sight. He definitely falls first and harder, I think. Their love story is one that is fun and easy to read. There isn't a lot of drama and low steam level in this one. The story is one that is a great set up for the series.

I am always one to enjoy a HEA, and you get that with this one.
Profile Image for Stacie Moseley (Stacie.moreads).
199 reviews54 followers
December 29, 2025
OMG……I absolutely loved this book!!!! The Wilde family is definitely a family I wish I was a part of in real life. This book definitely takes you on a journey and leaves you wanting more. I can’t wait to continue this series!!!!! ❤️
Profile Image for Alyx Gough.
187 reviews21 followers
January 13, 2026
This was super cute! Cowboy and romance and heartbreak all in one. I loved the story and the characters and how much each one felt unique and yet fit together like part of the puzzle.

My only wish is that it was longer! The time jumps were fast and I was left wanting more details!
Profile Image for Hailey.
306 reviews15 followers
January 11, 2026
I received this book from Hambright PR! Oh my gosh I absolutely loved this cowboy romance. The entire Wilde family captured my heart, and Ladd and Vivianne’s story is absolute perfection. I cannot WAIT to read more from this author! Fans of Elsie Silver or Lyla Sage will love this one. All the stars!! Thank you the Hambright PR and the author for my copy!
Profile Image for Michella.
2,015 reviews28 followers
January 15, 2026
A great story to begin this new series. This small town storyline has insta love, no drama and found family feels. An easy and quick read that’s filled with all the sweetness and a bit of spice.
763 reviews20 followers
Review of advance copy received from Author
January 9, 2026
Who does not love a cowboy love story? I absolutely loved Wilde Cowboy by Kelly Elliott, the first book in her new Love is a Cowboy series! Kelly Elliott has done it again! Wilde Cowboy is an incredible small-town love at first story love story, which filled me with a rollercoaster of emotions. I was hooked from the first page, and it was impossible to put it down. I loved every moment on every page of this page turner. It is my FAVORITE book that I have read recently. Kelly Elliott continues to deliver incredibly written love stories that I LOVE to read, and she continues to be a must-read author for me. I love this incredible love at love at first sight love story, the River Falls, Colorado setting in the 1990’s, and the amazing characters that were introduced, they feel like family! Vivianne and Ladd are the parents to the characters in the remaining books in the Love is a Cowboy series. Wilde Cowboy is a love story between Vivianne Pennington and Ladd Wilde college students Colorado State University. After promising his father, Gus not to fall in love at college, Ladd quickly falls in love with Vivianne after seeing her on campus their junior year of campus. Vivianne is estranged from her parents and works two jobs to support herself. Vivianne and Ladd continue to date and Ladd invites Vivianne to come home to River Falls for Christmas their senior year. Conversation between Ladd and Vivianne flows so easily, I love the chemistry between them and the easy banter and flirting, and everything that they do together. As Vivianne and Ladd spend more time together on the River Falls Ranch, Ladd’s family’s ranch, on Christmas break, things continue to change between them. I love the heart-to-heart conversation that take place in Wilde Cowboy, especially when Vivianne reveals the secrets of her past to Ladd’s mother, Nellie. I love how Nellie and Gus embrace Vivianne as their own. I love the significance of the gift that Vivianne gives to Nellie for Christmas. I love Vivianne’s involvement in the River Falls Wilde Christmas Morning, a name that Vivianne suggested and how that changed her perspective. Another favorite part is Ladd’s proposal to Vivianne and how his family all helps out setting up the proposal. My favorite part is Vivianne and Ladd’s wedding, the significance of the location, the traditions of marrying into the Wilde family, and Gus’s words to Vivianne while he escorts her to Ladd and to the preacher after they stand next to Ladd. Make sure you have your Kleenex nearby. I loved Vivianne’s something old, new, borrowed, and blue. I love the ending of Vivianne and Ladd’s love story, and the changes that take place so that they can have a life together. I love the plans that Ladd had for his future, come true for him in River Falls. Another favorite part of Wilde Cowboy is the epilogue that takes place seventeen years later, all the changes that take place on River Falls Ranch, the changes in Vivanne's life, and all the surprises that it reveals. It perfectly wraps up their love story. Wilde Cowboy was an amazing small-town love at first sight love story; I am so glad that Vivianne and Ladd got their happily ever after. Kelly Elliott definitely does not disappoint her readers with all the feels in Wilde Cowboy and has once again delivered an amazing story filled with everything that I have come to love about and expect from her books. Who does not love hot sexy cowboys, strong, passionate females, big loving families, and caring friends, who always support each other? I love how Kelly develops her characters in such a way that you fall in love with them and care about them much like a good friend and how she always manages to create the "perfect" heroine, who is a strong, sassy woman on her own, to balance out the sexy, swoon worthy cowboy. Kelly Elliott continues to deliver all that and so much more. I love the storyline of Wilde Cowboy, the romance, and the family dynamics, it was such an enjoyable book to read. Another favorite part of her book is how she incorporates the picture on the cover and the title of the book into the love story. I am not sure how she continues writing my favorite books that I love to read. I love that Kelly chooses dialogue that stays true to her characters. Wilde Cowboy is filled with all the heartbreaking and heartwarming moments, plot twists, and surprises that I have come to love and expect in a Kelly Elliott love story. Kelly Elliott continues to prove that she is an incredible storyteller. I love that she writes her stories in the first person from the perspective of the main characters. I love getting inside their minds and knowing their thoughts and how they really feel. I love all the characters in Wilde Cowboy. They feel like family and friends. I enjoyed meeting all the characters in the series, all the interactions between the Ladd and his younger brothers, David, Mike, and Jason and the family dynamic, it feels like real family love and makes me laugh at their teasing. I cannot wait to meet more characters in the series. I love the descriptions of River Falls. Who does not love family and friends that always have each other’s backs? I loved every moment. Highly recommend this beautifully written love story. Received an advanced copy from the author.
Profile Image for Stacie Christensen.
757 reviews23 followers
Review of advance copy
January 8, 2026
From New York Times and USA Today best-selling author, Kelly Elliott, comes a new series that takes us back to her roots. Introducing the Love is a Cowboy series.

Ladd
As the son of a third-generation cattle rancher, it's expected that I would follow in the footsteps of my father, grandfather, and great-grandfather and work the family ranch just as they did.

However, that wasn't my dream, and thankfully, my parents stood behind me when I told them I wanted to open a sporting goods store in our hometown of River Falls, Colorado. That's my plan. My endgame, and nothing is going to distract me from that goal.

Then, I met Vivianne Pennington. It soon becomes clear to me that Vivianne is now a part of my dreams, and when I bring her home for Christmas, my entire family and the town of River Falls fall head over heels in love with her.

Vivanne
I've gone and found myself in love with a cowboy from a small town in Colorado. When Ladd's mother and father insist that I come and spend Christmas with them on the family's cattle ranch, I'm both excited and nervous.

It becomes clear to me that Ladd's family has deep roots in the community and a family bond I've never experienced before. Estranged from my own parents, I long to be a part of the Wilde family and start to see myself living on the ranch and being a part of the community.

But I'm keeping a secret from my past. A secret that I'm terrified will destroy the future I envision, and I'm scared to lose the wild cowboy who has stolen my heart.

I absolutely loved Ladd and Vivianne’s story — I was hooked within the first few pages. Kelly Elliott delivers a heartfelt, small-town romance that feels comforting, emotional, and genuinely romantic. The return to her roots shines through in the strong family bonds, rich ranch life, and tight-knit community of River Falls.

Ladd is a swoon-worthy cowboy who knows what he wants and isn’t afraid to follow his own path, while Vivianne is easy to connect with as she searches for belonging and a place to call home. Their chemistry is sweet and natural, and watching Vivianne slowly fall in love with Ladd’s family and the ranch was just as satisfying as their romance.

Profile Image for Alexia Gauthier.
121 reviews8 followers
January 10, 2026
🤠 Sweet as sugar but not quite enough grit

3 ⭐️ | 1.25 🌶️

Wilde Cowboy is my first foray into Kelly Elliott’s backlist and the opening act of her new Love Is A Cowboy series. Going in, I expected small-town charm, cowboy romance, and a little heat. What I got was… undeniably cute, heartfelt and cozy, just not quite the kind of cowboy romance that makes my thighs clench 🥲.

This story leans heavily into insta-love, found family, and that wholesome “you’re it for me” energy. Ladd is a fourth-generation rancher with a solid head on his shoulders and a clear dream: business school, a sporting goods store, and helping his family ranch from the financial side. Vivianne is a college student with a complicated past who’s craving belonging, stability, and a family that actually shows up for her. When these two meet, sparks fly fast: blink-and-you-miss-it fast.

The Christmas-on-the-ranch setting is charming, and the Wilde family is warm, welcoming, and very easy to love. Viv’s journey of finding a family where she least expected it is sweet and emotionally safe, and Ladd is the definition of the golden retriever cowboy boyfriend. Protective, devoted, and all-in from day one.

That said… this book felt a little too polished for my taste.

The romance, while tender, lacked depth for me, and the overall tone leaned very soft, very clean, very restrained. The spice? Minimal and tame. For a cowboy romance, I personally missed the grit: the hard days’ work, the sweat, the raw edges, the manly MAN energy that usually comes with boots, barns, and broad shoulders. Everything here felt carefully curated and almost prude-adjacent, which pulled me out of fully connecting with the story.

If you love:
• Insta-love
• Wholesome, small-town vibes
• Found family
• Low angst, low spice romance

…this will absolutely hit the spot for you.

For me, though, while I appreciated the story and respected the author’s craft, I wasn’t the ideal target reader. It’s a nice book, just not one that lingered or lit a fire.

Many thanks to Grey’s Promotions for the e-ARC, and congratulations to Kelly Elliott on her upcoming release on January 20th. This series will definitely find its readers, even if this cowboy didn’t quite steal my heart.
Profile Image for Kirsty.
434 reviews9 followers
Review of advance copy received from Author
January 12, 2026
This book is warm, romantic, emotional, and everything I love about small-town cowboy romance done right. Kelly Elliott going back to her roots? YES PLEASE — and it shows on every page.

Ladd Wilde is the kind of cowboy MMC that just works. He’s grounded, driven, and quietly confident. I loved that he respected his family legacy while still choosing his own path — opening a sporting goods store instead of staying on the ranch — and the support from his parents made my heart happy. There’s something so attractive about a man who knows what he wants and isn’t afraid to build it.

Vivianne absolutely stole my heart. Her longing for family, belonging, and roots felt so real. Being estranged from her parents and stepping into the Wilde family’s world was emotional in the best way. Watching her experience unconditional love, tradition, and that tight-knit community for the first time? I had tears in my eyes more than once.

The Christmas-on-the-ranch setting was PERFECT. Cozy, heartfelt, and overflowing with found-family vibes. The Wilde family is everything — loving, protective, welcoming — the kind of family you wish you could be adopted into immediately. And the way the entire town of River Falls just embraces Vivianne? Swoon.

The romance between Ladd and Vivianne is sweet and steady, with just enough tension to keep you turning pages. There’s no unnecessary drama — just real emotions, honest connection, and that quiet fear of secrets from the past threatening a future that finally feels right. When Vivianne’s secret looms, you can feel her anxiety and vulnerability so clearly.

This book is about love, belonging, choosing your future, and finding a place where you truly fit. It’s comforting, romantic, and deeply satisfying — the kind of story you curl up with and don’t want to leave.

If you love:
🤠 Small-town cowboy romance
🎄 Christmas on the ranch
🏡 Found family & community vibes
💘 Strong family bonds
🌾 Cozy, heartfelt love stories

Wilde Cowboy is a beautiful start to the Love is a Cowboy series, and I am already all in on this world. Kelly Elliott reminded me exactly why her cowboy romances are forever favourites. 5 stars and then some. 🤎🐎📚
Profile Image for HEATHER.
1,269 reviews23 followers
Review of advance copy received from Author
December 30, 2025
Kelly Elliott has blown me away!! This was he PERFECT start to this series and I can't wait for the next book! I devoured this book so fast and I didn't want it to end. I fell in LOVE with Ladd & Viv. These two were made for each other in every way! You will also fall in love with the whole Wilde family. I only wish I had a family like theirs. The love they have for each other is absolutely beautiful and I was smiling so much through this book because it truly brought me pure happiness!

Ladd & Viv fall HARD and fast and it's the most beautiful thing ever! They have such great chemistry and big hearts. There's something so refreshing to read about a family that supports each other no matter what. The Wilde family are from a long line of Ranchers and Ladd would be next in line to run it but he has different dreams. He wants to open a sporting good store instead but he still wants to be a part of the Ranch.

When Ladd's parents come to visit him they get to meet Viv and they are instantly in love with her. So his mom invited her to come with Ladd to the Ranch for Christmas. When they get there the whole family is smitten with Viv and take her under their wings. I LOVED the bond she ends up having with his mom. There are some beautiful scenes with those two! They have some beautiful Christmas traditions and Viv will help them along the way and also come up with other ideas down the road. She was meant to be a part of this family in every way!

This book will have you smiling throughout the entire story. Kelly will pull at your heartstrings but she will do it in the best way! There isn't anything I would change about this story. It was absolutely PERFECT!!

The rest of this series will be about Ladd & Viv's kids. I can't wait to dive into the next book! I sure hope you join me in this wonderful journey!

Thank you Kelly Elliott for allowing me to read this ARC for my honest opinion.
Profile Image for Miancka.
206 reviews4 followers
Review of advance copy received from Author
January 1, 2026
⭐️⭐️⭐️⭐️⭐️ Wilde Cowboy by Kelly Elliott
There is something about a Kelly Elliott cowboy that just hits differently, and Ladd Wilde might be one of my favorites yet.
Ladd is the perfect blend of rooted and restless. A third-generation rancher who loves his family but isn’t afraid to chase his own dream, he instantly won me over. His determination, loyalty, and quiet strength make him irresistible, especially when he sets his sights on Vivianne Pennington and never looks away.
Vivianne completely stole my heart. She’s gentle yet strong, hopeful yet guarded, and carrying the weight of a past she’s terrified will ruin the future she’s starting to believe she deserves. Watching her step into the warmth of the Wilde family, experiencing unconditional love and belonging for the first time, was emotional in the best way. The Christmas setting on the ranch made everything feel extra cozy and magical, like found family wrapped in twinkle lights and tradition.
The romance between Ladd and Vivianne is tender, steady, and deeply emotional. This isn’t a flashy, rushed love. It’s the kind that grows in quiet moments, shared dreams, and the safety of being truly seen. Ladd’s devotion, especially when Vivianne’s secret threatens everything, had me swooning hard. When he loves, he loves completely.
What truly shines is the sense of family and community. River Falls feels like a place you want to move to immediately, and the Wilde family is the kind that pulls you in and refuses to let go. Their bond adds so much heart and depth to the story.
Wilde Cowboy is a beautiful reminder that love can give you roots and wings at the same time. It’s about finding home, healing old wounds, and choosing a future even when the past tries to stand in the way.
If you love small-town romance, cowboy heroes, strong family bonds, and a love story that feels warm, sincere, and soul-deep, this book is an absolute must-read 🤍✨
Profile Image for AJ's Book ReMarks.
1,584 reviews41 followers
Review of advance copy received from Author
January 8, 2026
Wilde Cowboy by Kelly Elliott is the beginning of a new series, Love is a Cowboy. Wilde Cowboy is very similar to another of Kelly's series, Meet Me in Montana, so much so that I had to double-check to make sure I wasn't re-reading one. The main difference was that Wilde Cowboy takes place in River Falls, Colorado, instead of Hamilton, Montana. Wilde Cowboy is about a family of ranchers, cattle, and horses over the generations. Gus Gatlin and his wife, Nellie Anne, are third-generation ranchers raising four sons: Ladd, David, Michael, and Jason. Ladd is studying at Colorado State University and is looking forward to opening his own sporting goods store, including mountain climbing, back home in River Falls. Unlike Gus's father, Lawrence, Gus doesn't have a problem with his son following his dreams; his three other sons have shown enough interest in keeping the ranch running. The only promise his father asked of him was not to fall in love in college.
Meanwhile, in Ladd's junior year of college, he falls head over heels for a beautiful woman, Vivianne Pennington, the estranged daughter of Senator Pennington and his wife Emily. What secrets is Vivianne keeping, and why or whom is she protecting? Both stories have strong matriarchs; the Shaws have Stella, while the Gatlins have Lilith, and both families have four sons. The Shaws have Brock, Ty, Tanner, and Beck, along with a boatload of offspring we learned about through their stories. Per Kelly Elliott, instead of following the brothers, she will be writing about Ladd and Vivianne's children. I enjoyed the Montana series, and I'm looking forward to returning to River Falls, Colorado, to see what twists and turns await the next generation of Gatlins. With secrets simmering beneath the surface and new romances on the horizon, Love is a Cowboy promises to rope readers in and leave them eager for the next ride.
Profile Image for Mags.
3,047 reviews36 followers
Review of advance copy
January 16, 2026
4.5⭐️

Kelly Elliott delivers a new small-town romance set in River Falls, Colorado, featuring the Wilde family, who have raised cattle in River Falls for more than four generations. It's now the 1990s, and Gus and Nellie Wilde run the ranch. Their four boys are growing up, and the eldest, Ladd, is about to head off to college with his parents' support to pursue any career he wants. But with one stipulation, don't fall in love.

However, that stipulation is soon broken. As in Ladd's senior year, he is walking across campus with his brother David and a couple of friends when he sees a group of girls talking, and one of them stops him in his tracks. That girl is Vivianne Pennington, who locks eyes with him and instantly feels a connection that cannot be denied. One that ends with them going on a date that very night, and from that moment on, they are hooked.

But Vivianne has secrets and is reluctant to share anything about her past with Ladd. Yet all that changes when, after meeting Ladd's parents, Vivianne is convinced to return to River Falls with Ladd for Christmas, and it’s a Christmas that changes everything.

As Vivianne gets to see what it's like to be surrounded by a loving family, especially one that gives back to the community, she gains the courage to share her story. Which makes the family and Ladd love her more.

And with emotional neglect, that will resonate with many, sorrow and spice. This was a truly delightful introduction to this new family, and I loved the idea of starting with an origin story, as it leaves me excited to really meet their children and enjoy their stories over the months to come. I would happily recommend Wilde Cowboy to all.

My thanks to Greys Promo for the opportunity to read Wilde Cowboy. All thoughts expressed are my own. 😊
Profile Image for Darla Taylor.
1,858 reviews
Review of advance copy
January 10, 2026
Ladd is the son of a third-generation cattle rancher and is expected to work the ranch following in the footsteps of his father, grandfather, and great-grandfather. But as much as Ladd loves the ranch, he has a different dream. He wants to go to college then open a sporting goods store in their hometown of River Falls, a small Colorado town. Thankfully, his parents support his dream, and he doesn't plan to let anything get in the way of his endgame. Then he meets Vivianne Pennington and everything changes. She's now a part of his dreams. And he's not surprised when his entire family falls in love with her when he takes her home for Christmas.

Vivianne has found herself in love with a cowboy, Ladd Wilde. When his parents invite her to spend Christmas with them on the ranch, she's both excited and nervous. It's plain to see that the Wilde family has deep roots in the community and are a tightknit family. She longs to be a part of the family and the ranch, but she's keeping a secret from her past that she's afraid will cause her to lose the love of her cowboy.

I've enjoyed several of Kelly Elliott's books and was eager to read this one which is the first in a new series. The book was very well-written with well-rounded, believable characters, and a fast-paced plot. I was immediately drawn into this enchanting love story and kept hooked from start to finish. This is a sweet, love-at-first-sight romance with some steamy bits. There's a deep sense of family and community with small-town life captured well. I absolutely loved this book and am looking forward to the rest of the series. I highly recommend this book
Profile Image for C_C.
179 reviews4 followers
Review of advance copy received from Author
January 17, 2026
ARC REVIEW

"Wilde Cowboy"
(Love is a Cowboy # 1)

by Kelly Elliott


Tropes:
🤠 Cowboy Romance
🏡 Small Town Romance
💞 Friends to Lovers
🫶 Found Family
📖 Origin Story


The first book of a new series is always exciting because you have the opportunity to watch the birth of a new era.

This is the book of Ladd Wilde and Vivianne.

It is a sweet and loving story set circa 1988. We are able to see when Ladd fells instantly in love with Viv and how they connect and slowly build their life together 40 years ago.

Amongst this beautiful slow love story, this painting has a few spicy brushes and oh, they do spice 🤭

Releases January 20.

Thank you to the author for this ARC.

---

some of my favorite quotes:

"(...) but there's something about her that's different."

"I just want to meet her, that's all. I'm not saying I'm going to fall in love with her."
Then she smiled - and my entire world shifted.

Things between Ladd and me took off like wildfire.

"I love you, Viv. With my entire heart and soul. You know that, right?"

"(...) once a Wilde man loves you, he loves you with everything he has... and sometimes a love like that can be too much."

"Can you love someone so much that it hurts them in ways you never could have dreamed?"

"The moment I saw you, I knew I wanted you to be mine for the rest of my life."
I blinked back joyful tears. "Is this your way of asking me to marry you?"

"I'd be lost without you."

My heart went wild in my chest because without a doubt, I knew I was going to love this woman until I took my last breath.
Profile Image for Jennifer Brewster .
1,547 reviews19 followers
Review of advance copy received from Author
December 24, 2025
What a way to start a series. I am OBSESSED with this family already and I cannot wait to get my hands on the rest of the series. Can I also just give a moment of appreciation to Kelly for putting the parents story first. Wilde Cowboy is essentially a prequel to the rest of the series. It features Ladd & Viv who are the parents of the 4 children featured in the rest of the series. These two were absolutely everything.

Ladd & Vivianne meet in college and they both fall hard and fast for each other. One look and Ladd knew he was done for. Their love was unwavering and the way they supported and rooted for each other was inspiring. Vivianne is estranged from her family and when she goes home at Christmas to spend it with the Wilde's, everything changes for her.

I adored every moment of this story, but besides the love Ladd and Viv had for each other, my favorite parts were how the Wilde family embraced and loved on Viv as well. The connection between Nellie and Viv essentially allows her to reveal to Ladd her most sacred secret. They showed her what a real family looks like and what she wants her future to look like as well.

Kelly does such an incredible job of describing the scenery that you felt like you were also at River Falls Cattle Ranch right along with them. She brings incredible characters to life and creates this beautiful story that you want to live in. I am always a sucker for a cowboy romance and this one hit all the marks for me. I cannot wait to see where this series goes.
Profile Image for Persephone.
146 reviews1 follower
January 9, 2026
ARC read! Thank you Grey’s for this ARC!

This was my first Kelly Elliot book and first book in her new series- Love is a Cowboy Series.

This book was so cute and heart warming and actually had me tearing up a little with how sweet it was. It was a quick read and a great palette cleanser from all the dark stuff I’ve been reading. There was no 3rd act break up, or even a 3rd act “wobble”. It was sweet and romantic all throughout the book. There was things mentioned in the book that I was hoping would get addressed and I was worried as I was nearing the end and I was like, well what happened with ——? But you get all your answers and it ended exactly how I hoped it would 🥰

Ladd is literally every green flag that you would hope for in a hopeless romantic. He was extremely sweet, and caring and so supportive of Vivian. He would literally do ANYTHING for her. And sometimes love at first sight really does happen, cause when you know, you know.

Vivian was such a sweetheart, even though she had such a terrible and traumatic childhood growing up and has some real sh*t parents, she still didn’t let that stop her from being such an amazing person. She allowed herself to be loved the way that she deserved an found a family to give her just that!

I loved how it ended! And I loved how she made book one the parent’s story first which I don’t think I’ve ever come across without it being a seperate series, so that was really a really nice! I will definitely be continuing this series, and I can’t wait for Emeline’s book!



Profile Image for Caitlin.
134 reviews4 followers
Review of advance copy
January 17, 2026
If you’re craving a cowboy romance with cozy small town vibes, found family, and a whole lot of heart then consider this your hint to pick this up!

This story wrapped me up in River Falls and refused to let go. From the very first page, Wilde Cowboy felt like coming home. Warm, comforting, and full of people who genuinely show up for one another. Ladd is the ultimate cinnamon roll cowboy MMC. Driven, grounded, deeply connected to his roots, and so intentional about the future he wants. Watching him build a life while staying loyal to his family was written so well!

Vivianne’s journey absolutely stole my heart. She’s been on her own for so long, carrying fear and uncertainty, and seeing her slowly believe she deserves love, stability, and a real family was incredibly emotional. The way the Wilde family, especially Gus and Nellie, welcome her in had me tearing up more than once! The found family moments honestly hit just as hard as the romance itself.

I also loved that this series starts with the parents’ origin story. Such a refreshing and meaningful way to kick things off. Add in the family tree, the property map, Christmas scenes on the ranch, and that sneak peek of what’s coming next? Yeah, I’m fully invested in this series!

This may be a shorter read, but it’s absolutely packed with heart. I’m already counting down until we return to the Wilde family 💙

Tropes:
Small town romance
Friends to lovers
Cowboy romance
Found family
Insta love
Dual POV

Release Date: January 20th
Profile Image for Leah-Marie.
108 reviews4 followers
Review of advance copy received from Author
January 11, 2026
I’m a sucker for a good cowboy romance, so I was excited to dive into this one.

One of my all-time favourite tropes is found family, and this book does it so well. I honestly read this in one sitting it was one of those stories that just flows.

We follow the Wilde family, in particular Ladd, whose family owns a ranch, River Falls. While Ladd is deeply connected to the ranch and his roots, he also has dreams that stretch beyond what’s expected of him. His family was such a highlight for me especially his mum. They’re the kind of family who are completely in tune with one another, supportive without being overbearing, and full of love. It was honestly so wholesome to read.

Ladd first spots Viv at college and falls for her instantly and the feeling is mutual. Their connection is immediate, full of that sweet, intense “when you know, you know” kind of love. Watching their relationship grow and blossom was really lovely, especially as Viv is carrying a secret she’s terrified to share. Reading her fear, anxiety, and the way she slowly finds safety and relief in Ladd and his family was one of the most emotional and beautiful parts of the book for me.

This is a shorter read, but it’s packed with heart. If you’re looking for a wholesome cowboy romance with strong family bonds, instant connection, and that cozy small-town feeling, this one is definitely worth picking up. I’m already excited to continue with the Wilde family story as we move into the next generation.
870 reviews4 followers
Review of advance copy received from Publisher
January 12, 2026
No cliffhanger
Standalone but part of a larger family series
Told from both POVs
Set in the past (1990s, nothing too crazy)

Tropes:
Cowboy Romance
Small Town Romance
Found Family
Origin Story

Summary:
Wilde Cowboy is the first book in the Love Is a Cowboy series. It follows Ladd Wilde and Vivianne Pennington.

The moment Ladd sees Vivianne on their college campus he sees his future and the feeling is mutual. He immediately asks her out and she agrees.

When Vivianne spends Christmas at Ladd’s family ranch she is immediately embraced by them and falls even more in love with him and the life they could have and the small town he is from but before they can have forever she has to reveal a secret from her past that she’s been keeping and pray it doesn’t cost her everything.

My thoughts:
I’m obsessed with this author and gobble up everything she writes. This book was the perfect blend of sweet, romantic, beautiful and spicy.

I won’t give anything away but I loved that it was very minimal drama/angst. Sometimes it’s nice to just read a love story without every other chapter being filled with misunderstandings, drama and unnecessary pain.

This truly was a beautiful love story and I’m excited to read more about this family. I love that it started with the parents origin story rather than getting their book later in the series or as a novella. I am hopeful we get books about Ladd’s siblings as well!

#KellyElliott
#HambrightPR
#HPRWildeCowboy
Profile Image for Smutty Professor.
479 reviews12 followers
January 15, 2026
Wilde Cowboy was just so amazingly romantic and full of cozy small-town cowboy vibes. The entire book felt like stepping into a place where family really matters, love is steady, and people genuinely show up for one another.

Ladd is such a cinnamon roll MMC. He’s driven, and confident- especially when it comes to knowing what he wants for his future. I really liked that he doesn’t turn his back on his roots. He just wants to build something of his own while still staying connected to his family. Vivianne has been on her own for a long time, and seeing her slowly let herself believe she deserves love, stability, and a real family was so beautiful.

The rest of the Wilde family showed up with tons of support and traditions that added so much love to the story, especially during the Christmas scenes on the ranch. Seeing Vivianne get welcomed in so naturally was really emotional for me. Some of those family moments ended up affecting me even more than the romance! The romance itself was really sweet. This book is all about connection, comfort, and choosing a future together. Things do move pretty fast, but it fits the vibe and keeps the focus on love, belonging, and building a life instead of conflict.

Overall, Wilde Cowboy is a lovely start to the series. This feel-good cowboy romance has some seriously strong family vibes, a supportive small-town setting, and a love story that feels safe and sincere. It should definitely be added to your TBR!
Profile Image for Pousali  Ghosh (thispandareads).
98 reviews1 follower
Review of advance copy
January 15, 2026
Aaahhh the feels of this absolute feel good banger! My first proper cowboy romance book and what a great one at that! In an age of the slow burns and enemies to lovers, I absolutely adored the fresh insta-love plot! I’m a very old school girly and I adored the love at first sight, head over heels on the first date, marriage planning by the second, no drama kinda love story portrayed here! Ladd was the cowboy of everyone’s dreams and honestly Viv was a sweetheart! Like who wouldn’t fall in love with her! The Wilde family is also a big family of dreams. For a family like this I’d move to a small town in Denver amidst all that freezing snow!

Ladd dreams of opening a sporting store along with running his family ranch which is what ends up him having to go to college for a business degree. There he meets with Viv and falls head over heels for her. And she does too. She is then introduced to the Wilde family who likes her as well! They plan on celebrating Christmas at the ranch and so many amazing things happen that neither of them expected! Get to know Ladd and Viv and the Wilde family in this beautiful and adorable contemporary romance.

I honestly couldn’t stop crying (happy tears) for so many of the chapters. The authors writing is simple yet she struck a cord in my heart! I’d definitely be looking out for the stories of the Wilde family!

Thank you Hambright PR for this amazing eARC!
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