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Profit Generating Pipeline: A Proven Formula to Earn Trust and Drive Revenue

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A USA Today Top 50 Bestseller

9 Proven Steps to Earn Trust, Build a Better Pipeline, and Drive Revenue

Profit Generating Pipeline is a must-read for B2B sales leaders who want to stop guessing and start driving real results. In this bestselling guide, sales expert Leslie Venetz delivers a proven, step-by-step blueprint for building a high-performing outbound strategy that fills your pipeline with qualified leads and keeps revenue flowing.

Inside, you’ll learn how

Build a Revenue-Boosting Strengthen your top-of-funnel efforts for higher-quality leads and more revenue-generating opportunities.Earn and Maintain Team Lead with the "Earn the Right" mindset to create respect and motivation within your sales team.Modernize Sales Replace ineffective, traditional sales techniques with innovative, result-driven strategies that work in today’s market.Achieve Scalable Implement repeatable processes that ensure sustainable growth and consistent sales performance.Whether you're aiming to refine your leadership skills, improve team performance, or boost revenue, this USA Today Top 50 Bestseller equips you with the tools to lead your team with confidence. With actionable insights and proven strategies, you’ll learn to earn trust, drive relevance, and generate real opportunities for lasting success.

Ready to build a profit-generating pipeline with less stress and more wins? Grab your copy now and start optimizing your sales strategies today!

290 pages, Hardcover

Published August 5, 2025

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7 people want to read

About the author

Leslie Venetz

1 book1 follower

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Displaying 1 - 4 of 4 reviews
Profile Image for Doug Skinner.
21 reviews
August 21, 2025
A Fresh Playbook for Sales Teams Who Want More Than Just Scripts

Three big surprises hit me when I picked up Profit Generating Pipeline by Leslie Venetz. First, this isn’t just another theory-driven sales book—it’s loaded with implementation aids that help teams navigate the tough realities of today’s shifting markets. You can put these ideas to work right away. Second, Leslie doesn’t just hand you a book—she hands you a community. The invitation to host a sales book club and rally a street team around your own interests turns reading into an act of collaboration and accountability. Third, she boldly weaves in the importance of signal-based data and micro-segmentation. This is where modern selling really lives—far beyond catchy scripts and clever wordplay. If there’s a “next step” I’d love to see, it’s a roadmap that connects this micro-segmentation brilliance with agentic systems and automation—something CROs and senior sales leaders could use to fully integrate signal-based data into their tech stacks and playbooks. Because as good as great emails and sharp sales scripting can be, they’re no longer enough on their own. Leslie’s book proves she understands that sales is evolving—and she gives you the tools and mindset to evolve with it. A must-read for anyone serious about building a pipeline that truly performs.
2 reviews1 follower
August 11, 2025
Profit Generating Pipeline is hands down one of the most practical and impactful sales books I’ve read. Leslie Venetz delivers a clear, actionable framework for building a consistent, revenue-generating pipeline without the fluff or outdated tactics you find in so many sales books.

What I loved most is that this isn’t theory; it’s a proven, repeatable process you can implement right away. The guidance on creating a top-of-funnel pipeline, developing sustainable growth processes, and adopting the “Earn the Right” mindset is game-changing for sales leaders who want to inspire their teams and hit their targets.

Leslie’s deep expertise shines through every page, backed by nearly two decades of real-world success. Her advice is authentic, ethical, and built for today’s buyers, not the sales environment of 10 years ago. I walked away feeling empowered, confident, and ready to lead my team to new heights.

If you want to grow your pipeline, close more deals, and lead with integrity, this book is your roadmap. A must-have for any sales professional serious about results.
1 review
August 13, 2025
In Profit Generating Pipeline: A Proven Formula to Earn Trust and Drive Revenue, Leslie delivers a powerful, no-fluff guide for sales professionals and go-to-market teams looking to modernize their approach and move beyond outdated tactics. She pulls from her extensive experience as a top sales leader, and distills her insights into a highly actionable framework that prioritizes trust-building, personalization, and revenue-generating efficiency.

This book is a rallying cry for salespeople to stop chasing vanity metrics and instead focus on what truly drives pipeline success: meaningful human connection and strategic intent.
Profile Image for IngramSpark.
270 reviews48 followers
August 11, 2025
This title was selected for IngramSpark's Indie Title Discovery Spotlight 2025!

A straightforward and actionable guide to generating leads and maximizing sales from a global sales expert and corporate trainer with decades of experience. A must-read for B2B sales leaders across the board!
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