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Epic Impact
Feel like no one’s really hearing your message?
"Your story isn’t connecting because you’re telling it the wrong way. Hailey Evans has created a storytelling framework that’s not only clear and flexible but also scalable. If you're in fundraising, sales, or any role where storytelling drives action, this book shows you exactly how to make it work. It combines powerful story structure with AI-driven workflows in a way that's both practical and effective. I've had the privilege of previewing many books. Most are good. Some are great.
This one? I’d be tempted to steal from it—if Hailey hadn’t already handed us the entire blueprint."
—By Holland Webb, Editor
The EPIC Framework™ is the only universal, emotionally resonant messaging system that works with any audience, on any platform, anywhere.
It’s your shortcut to clarity, connection, and measurable results — delivering content that converts with heart and builds trust fast.
AI alone can’t tell your story but when paired with the proven EPIC Framework™, it unlocks the power to connect, inspire, and create lasting change.
This framework wasn’t built in a boardroom. It was forged in the real world, where stories meet stakes.
It was born at a kitchen table, where a single mom on food stamps stared down a stack of scholarship applications and an uncertain future. With no money, no connections, and only one thing in her favor — a story that mattered — she transformed despair into $52,000 in scholarships, earned three debt-free degrees, and began a mission to help leaders communicate with clarity, confidence, and impact.
Are you ready to lead with a message that moves people?
What You’ll How to craft a message that captivates attention instantlyHow to build trust with emotionally charged, authentic storytellingHow to inspire action from donors, clients, customers, or your teamHow to close with clarity and confidence without sounding pushy
What You’ll AI-powered prompts to generate irresistible, high-impact contentDownloadable storytelling tools to save time while keeping your message authenticReal-world examples for websites, speeches, emails, social posts, and more
Who This Book is Nonprofit leadersEntrepreneurs and solopreneursCoaches, consultants, and communicatorsAuthors and speakersAnyone with a mission too important to be ignored
If you are ready to grow your reach, build unshakable trust, and finally explain what you do in a way people instantly understand, you are just one story and one smart prompt away from your next breakthrough.
EPIC Impact™. Emotionally Resonant. Universally Effective. On Any Platform.The framework that visionary leaders, changemakers, and top performers are raving about because it delivers results that stick.
"Your story isn’t connecting because you’re telling it the wrong way. Hailey Evans has created a storytelling framework that’s not only clear and flexible but also scalable. If you're in fundraising, sales, or any role where storytelling drives action, this book shows you exactly how to make it work. It combines powerful story structure with AI-driven workflows in a way that's both practical and effective. I've had the privilege of previewing many books. Most are good. Some are great.
This one? I’d be tempted to steal from it—if Hailey hadn’t already handed us the entire blueprint."
—By Holland Webb, Editor
The EPIC Framework™ is the only universal, emotionally resonant messaging system that works with any audience, on any platform, anywhere.
It’s your shortcut to clarity, connection, and measurable results — delivering content that converts with heart and builds trust fast.
AI alone can’t tell your story but when paired with the proven EPIC Framework™, it unlocks the power to connect, inspire, and create lasting change.
This framework wasn’t built in a boardroom. It was forged in the real world, where stories meet stakes.
It was born at a kitchen table, where a single mom on food stamps stared down a stack of scholarship applications and an uncertain future. With no money, no connections, and only one thing in her favor — a story that mattered — she transformed despair into $52,000 in scholarships, earned three debt-free degrees, and began a mission to help leaders communicate with clarity, confidence, and impact.
Are you ready to lead with a message that moves people?
What You’ll How to craft a message that captivates attention instantlyHow to build trust with emotionally charged, authentic storytellingHow to inspire action from donors, clients, customers, or your teamHow to close with clarity and confidence without sounding pushy
What You’ll AI-powered prompts to generate irresistible, high-impact contentDownloadable storytelling tools to save time while keeping your message authenticReal-world examples for websites, speeches, emails, social posts, and more
Who This Book is Nonprofit leadersEntrepreneurs and solopreneursCoaches, consultants, and communicatorsAuthors and speakersAnyone with a mission too important to be ignored
If you are ready to grow your reach, build unshakable trust, and finally explain what you do in a way people instantly understand, you are just one story and one smart prompt away from your next breakthrough.
EPIC Impact™. Emotionally Resonant. Universally Effective. On Any Platform.The framework that visionary leaders, changemakers, and top performers are raving about because it delivers results that stick.
176 pages, Kindle Edition
Published July 16, 2025
3 people are currently reading
1 person want to read
About the author
Hailey Evans
2 books4 followersHailey Evans knows the power of a well-told story because hers changed everything. Years ago, she was a single mom on food stamps, sitting at her kitchen table, trying to figure out how to make a future out of what felt like a mess. With nothing but grit and a pen, she wrote a scholarship essay that led to $52,000 in awards and three degrees earned debt-free. That moment didn’t just change her life. It sparked a mission.
Today, Hailey is a national speaker, award-winning storyteller, and marketing strategist who helps mission-driven leaders turn their message into a movement. As the creator of the EPIC Communication Framework™, she teaches entrepreneurs, nonprofit teams, and content creators how to engage hearts, inspire action, and communicate with clarity. Her book EPIC Impact™: Transform Your Message Into a Movement and hands-on training experiences have helped organizations increase donor engagement, boost revenue, and create connection-driven content that cuts through the noise.
Hailey blends real-life resilience with research-backed strategy, bringing humor, heart, and hard-earned insight to every stage she steps on. Whether she’s keynoting a women’s conference, training nonprofit teams, or hosting an AI-powered storytelling session, she equips people to lead with their story, not just with their stats. Offstage, you’ll find her geeking out over marketing tools, coaching changemakers, or chasing creative sparks with Sour Patch Kids and late-night writing sessions.
She lives in South Carolina with her husband and is endlessly proud of her two sons. Despite surviving their teenage years filled with high-speed police chases and the occasional gas station beer heist, they turned out alright—thanks to the grace of God and a lot of prayer. Today, Andrew is a commercial construction superintendent, and Alex serves as a lieutenant and pilot in the United States Air Force.
The story you're afraid to tell is often the one that sets you free—because when you find the courage to share it, you ignite true transformation.
Today, Hailey is a national speaker, award-winning storyteller, and marketing strategist who helps mission-driven leaders turn their message into a movement. As the creator of the EPIC Communication Framework™, she teaches entrepreneurs, nonprofit teams, and content creators how to engage hearts, inspire action, and communicate with clarity. Her book EPIC Impact™: Transform Your Message Into a Movement and hands-on training experiences have helped organizations increase donor engagement, boost revenue, and create connection-driven content that cuts through the noise.
Hailey blends real-life resilience with research-backed strategy, bringing humor, heart, and hard-earned insight to every stage she steps on. Whether she’s keynoting a women’s conference, training nonprofit teams, or hosting an AI-powered storytelling session, she equips people to lead with their story, not just with their stats. Offstage, you’ll find her geeking out over marketing tools, coaching changemakers, or chasing creative sparks with Sour Patch Kids and late-night writing sessions.
She lives in South Carolina with her husband and is endlessly proud of her two sons. Despite surviving their teenage years filled with high-speed police chases and the occasional gas station beer heist, they turned out alright—thanks to the grace of God and a lot of prayer. Today, Andrew is a commercial construction superintendent, and Alex serves as a lieutenant and pilot in the United States Air Force.
The story you're afraid to tell is often the one that sets you free—because when you find the courage to share it, you ignite true transformation.
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