Antonio Weiss is an AI, digital and technology expert. He has advised leading UK and international institutions on major technology transformation including the NHS, Office for Artificial Intelligence, UK Government Digital Service and UK Space Agency via his role as a Senior Partner at The PSC.
His written work has been shortlisted for the CMI Book of the Year Award, a #1 UK WHSmith Business Bestseller, won the Business Book of the Month award, and been translated into several languages across the globe. He has a PhD from the University of London and holds a research post at the Bennett Institute at the University of Cambridge, focusing on digitisation and public policy. Antonio is regularly featured in the media discussing his work, having appeared on the BBC, ABC News, The Guardian and others.
Antonio served as Senior Advisor on digital, data and technology to the Office of the incoming UK Prime Minister.
He is also the co-founder of Thomas Clipper, a GQ-award winning UK fragrance company which he sold in 2026.
Whether you like it or not AI or Artificial Intelligence is here to stay and is without a doubt rapidly changing the way the world operates. Is it safe, is it ethical and to a large degree what is it, other than ChatGPT and an automated reply to an online query? Antonio Weiss, an expert in the field of AI has written a game changing book AI Demystified that goes into detail about the new kid on the block, Artificial Intelligence, writing in a style that is extremely easy to understand. Although the focus is on Business use of this latest form of technology, he makes the subject matter readable for anyone who is interested in understanding what the future holds for not just business but everyone. Not altogether a new concept, AI has been around since the 1950’s in a very small way, but since the 2000’s has steadily increased in development to the point where we, as the general public, have subtly been contributing to the advancement of Generative AI through various means such as log ins verifying whether you are a Human and much more. In this well constructed step by step guide he looks the reasons why business needs to adopt this technology, the benefits and believed negative impacts on Companies and staffing as well as the future scope of this still rapidly changing ‘frontier’ of science. Along with the history of AI development, he looks at the underpinning aspects of ethics, legislation, misuse and abuse but states that as this field is fast developing, should you be considering installing AI within your business in the very near future, considered research needs to be undertaken before choosing the right form of AI for your Business. AI Demystified is helpful, technical in a relatable format, delivers a working knowledge that literally demystifies what is still considered a bewildering science and is an essential read for any Business Manager, Company Executive or anyone trying to either find their way through the technology that is Generative AI and the impact it will have on just on not just business but the world in which we live.
I'm a software developer running a business and thus dealing with all that that entails. I'm actually working on AI software (for testing LLMs on offer by the major players). So on the one hand, I find AI very interesting, yet getting to grips with it is like climbing Everest.
I found this book brilliant. I'm recommending it to all my friends and acquaintances.
I learnt so much reading it. It clarified so much for me.
Why do I recommend it? It's the best book I've read that gives an idea of how it could be used professionally. Depending on your profession, you'll find something of relevance to you.
He's a very good writer. It's easy to read. Book of the year for me!
I wasn’t sure what to make of this one. At the end of the day, Artificial Intelligence is here to stay, and whether we like it or not, it will be a part of our future.
AI has been progressing slowly for years, but recently seems to be developing much more rapidly. It seems scary almost.
Antonio Weiss is an expert in AI, and has written this book that shows just how beneficial AI can be in the business world.
It is a fascinating read, and useful in a way that is understandable.
I would definitely recommend this one, especially if you are thinking of using AI within your business. The author explains a what sort of research to do etc, to make AI worthwhile.
What a great book this is. I really needed to understand AI so this book was perfect. Broken down into simple terms for me which I found easy to digest. I passed the book to my husband who is now reading it. Good.
Many thanks to team @literallyPR for my copy in exchange for an honest review.
I cannot recommend this book enough. It is fundamental in understanding AI and how it can benefit your organisation. Easy to understand and great examples. I work with AI on a daily basis so have a very good understanding but I didn’t need that knowledge to gain from this book.