A Practical Guide to Business Creativity: Build your business on ideas

by Jodie Newman

Introducing Business A Practical Guide provides innovative techniques and proven theories to help you improve your creative thinking and get more out of yourself and your business. Whether you are trying to develop entirely new initiatives or redesign the way you operate, this book will help you break out of your old patterns of thought, think outside the box and generate pioneering ideas that you can put into action. Introducing Practical Guides bring you the world's greatest theories and research to improve your life, your skills and your well-being. Packed full of straightforward, realistic advice that has immediate results, Practical Guides are engineered by experts in their fields to help you achieve your goals.

Genres: Business

187 pages, Kindle Edition

First published October 16, 2012

Reviews

[Victoria · Rating 3 out of 5]

Review

Good for employee motivation to create ideas for your business. Not a solution just a bunch of work and exercises to conduct.

[Faiza Hussein · Rating 4 out of 5]

Great book

This book is informative and simple to understand. The diagrams and visual pictures really helped. This book is 4/5 for me.

[Paul Carroll · Rating 4 out of 5]

An excellent introduction. I'd recommend it for someone looking to get the basics of some ideas, but other reading on top of it is advisable to expand upon the core concepts within the book.

[Suzi Dafnis · Rating 4 out of 5]

Loved this little book. VERY Practical ways to engage others in the process of creation and innovation in business. Author steps you through the preparation, and implementation - so it's not about coming up with ideas, or being an 'ideas person'. It's about creating solutions that help your business evolve and compete effectively.

I had the opportunity to interview the author (she's very funny) and the interview will be on the www.abn.org.au website by the end of February 2014.