Business in Action [with MyBizLab & eText Access Code]

by Courtland L. Bovée, John V. Thill

ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products. PackagesAccess codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase. Used or rental booksIf you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code. Access codesAccess codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase. "For courses in Introduction to Business "
An introduction to business text can be comprehensive without being overly complex and overwhelming-and this text proves it! "Business in Action, " Seventh Edition is uniquely positioned to help today's students become tomorrow's focused, highly productive business professionals. It is the only introduction to business text that emphasizes efficient, focused, objectives-driven learning in every aspect. MyBizLab(R) for "Business in Action" is seamlessly integrated with the text to create a dynamic learning program that enables students to learn both in and out of the classroom.
Teaching and Learning Experiences
Use a program that presents a better teaching and learning experience-for you and your students.Personalize learning with MyBizLab: Inspire the exchange of new ideas and foster intriguing discussions with the abundant resources found in MyBizLab.Use an objective-driven structure to help students learn and retain information: Every chapter is organized into six segments and paired with clear learning objectives to help students retain complex material. Build skills, awareness, and insight with strong pedagogy tools: Reinforce key introductory business concepts with end-of-chapter materials, Behind the Scenes chapter-opening vignettes, critical thinking questions, and case studies.Extend the value of your textbook with multimedia content: The unique Real-Time Updates system automatically provides weekly content updates, including interactive websites, podcasts, PowerPoint presentations, online videos, PDFs, and articles.

Genres: Business, Nonfiction

592 pages, Paperback

First published July 13, 2000

Reviews

[Cheryl · Rating 1 out of 5]

This was a necessary book for my degree, but I found it dreadfully boring. I do like the way that the definitions were placed in the margins, though.

[Chris Lockhart · Rating 2 out of 5]

I didn't read all of it. It was boring.

[John Gentry · Rating 1 out of 5]

do you have any interest in business? avoid this textbook.

[Brigi]

Even for a beginner like me, it was easy to understand. :)