Business magnate Willem dies at age 87, entirely alone. Populists around the world generally cheer for such a sad fate, but his reincarnation into a world of fantasy would surely put a damper on their enthusiasm. Sword and sorcery, grand adventure, life-threatening monsters and calamities... Willem stands poised to enjoy a life of splendor.
Only, our protagonist doesn't care one whit about all of that. To him, there's only one correcting an inefficient market. He long ago mastered that sorcery, and he's certainly not about to try and learn another when the old tricks work just as well in the new world. No matter how fantastical the world, one thing never changes.
Some parts were enjoyable especially early on but it went downhill as the story progressed. Mc is aweful and we're supposed to like him for his love for the game of capitalism, but he cares about nothing and no one, not even himself. He manages to be dogmatic and shallow at the same time, to want to live and cavalier with his life simultaneously. Just pick a lane. And the addition of the junior character is just bad.
This is a fantasy story about Willem, an 87 year old business magnate on Earth who is transported or isekai'd or reincarnated into the body of a Baron's young-adult son in a fantasy world. Willem loves business, correcting inefficiencies, and making money so he sets out to establish a life insurance business as the first step to building a new business empire. This was an odd book with almost no fighting and not much magic. There was some humor, character development, and good relationship progression. The overall premise was more like a thought experiment where what if a wise Warren Buffett type guy was able to start over in a fantasy world...what could he accomplish with his business acumen. It was OK and interesting. There is at least one more book in this series but the way things are laid out I have a good idea of what is going to happen in general and I'm just not interested enough right now to read it.
For some reason I thought this would be a LitRPG or progression story but it definitely was not and that is entirely my fault for misunderstanding that.
This was brilliant. I really enjoy when a LitRPG/progression fantasy type story focusses on something different than fighting. In my opinion, business is a good story vehicle because it can have high stakes and measurable growth. With the setting of, modern person in a medieval fantasy world, you can do a lot of fun stuff in the realm of business. For me this book scratched the itch left behind by mercantile plotlines in Ascendance of A Bookworm.
Also Nemorosus is masterful at writing distinctly unique characters that feel real. Or at least compared to many of his contemporaries in this genre, Nemos characters are great.
Not bad, per se, but childish, in an intentional way. Like goosebumps or Dora The Explorer. If you know an insurance salesman or banker with a kid between the ages of 9 and 14, this is a decent book.
That being said, despite what I wrote, this is not a YA book. Adult banter is interlaced with everything from potty humor to puns in one of the strangest books I've ever read. Nihilism, depression, and intrigue, the book will keep you guessing. Probably the best description I can land on is "Dnd campaign, no stats, max charisma."
Honestly, more 3.6 than 3, but I rounded down because the "benevolent capitalistic millionaire with generational wealth buys people's businesses for cheap so he can make a lot of money for the greater good" concept just left a sour taste in my mouth.
The book itself is pretty funny and filler-free. Characters are mostly one-dimensional (kind sister, mama-bear old lady, etc.), and the writing itself isn't really that special, but it's an enjoyable book.
I just didn’t care for the story or the character(s). The author does a good job of highlighting the redeeming characteristics of the main character (e.g., he doesn’t lie; he doesn’t cheat people, and rewards loyalty), but it wasn’t enough to get me rooting for him. That’s a pretty big stipulation for my enjoyment of most novels, and it wasn’t enough wholly lacking here.
I was sold, lol pun intended, on the first half, then it started to go downhill. There are some aspects of this I can see just being non starters for people, such as the mc being a pacifist, or that they have to share a body. If I didn't know this author I probably wouldn't have finish it.