What do you think?
Rate this book
幻象：偽真實的預製時代
● 歷史學巨擘布爾斯汀最具先見之明的預言經典：新聞淪為表演、網紅造星、景點製造、二手體驗當道……
● 全面剖析大眾傳媒現象，探索媒介發展與公眾觀點轉向，啟發「假新聞」探討及無數傳播學與流行文化研究
● 首次提出「偽事件」、「形象革命」關鍵概念、「名人是以其名氣知名的人」的獨特現代定義
過去讀了一份無事發生的報紙，讀者會說：「真是無聊的一天！」
如今的讀者會說：「真是無聊的報紙！」
在假新聞（fake news）之前，作者深具遠見地捕捉到社會的特殊現象——「偽事件」（pseudo-events），即是那些並非自然發生而是由人為操控與預先設計的事件，目的在於被報導轉發，與「現實狀況脫節」，然而又常與真實模糊交織──飯店藉由舉辦三十週年慶祝活動宣傳飯店提供頂級服務，實際上則透過這場慶祝活動成為一家頂級飯店。
本書為二十世紀流行文化研究的奠基之作，也是重量級歷史學家丹尼爾・布爾斯汀最具突破性的作品之一。作者敏銳地描繪出公共意識由遵循真實轉向偏愛虛假的過程，準確地剖析大眾媒體興起和技術進步所帶來的影響。如今這些多不勝數、無從想像的技術後繼者正進一步加劇本書所描繪的趨勢，深刻影響著大眾文化的各個面向：新聞從「採集」走向「製造」；理應稀少卻隨處可見的名人網紅；預先安排的「冒險之旅」以防範任何意外、專為遊客定製的觀光景點崛起；二手體驗當道，書籍重點濃縮、影視文學改編層出不窮……
作者以警醒而敏銳的筆法，呈現當代人從集體的社會現象走入個人層次的造影，從公共領域最終深入到個人日常生活中永無止境的形象追逐，一切源於對現實的樸素不感饜足，為了活在永遠新奇運轉的幻象世界中。
● 全面剖析大眾傳媒現象，探索媒介發展與公眾觀點轉向，啟發「假新聞」探討及無數傳播學與流行文化研究
● 首次提出「偽事件」、「形象革命」關鍵概念、「名人是以其名氣知名的人」的獨特現代定義
過去讀了一份無事發生的報紙，讀者會說：「真是無聊的一天！」
如今的讀者會說：「真是無聊的報紙！」
在假新聞（fake news）之前，作者深具遠見地捕捉到社會的特殊現象——「偽事件」（pseudo-events），即是那些並非自然發生而是由人為操控與預先設計的事件，目的在於被報導轉發，與「現實狀況脫節」，然而又常與真實模糊交織──飯店藉由舉辦三十週年慶祝活動宣傳飯店提供頂級服務，實際上則透過這場慶祝活動成為一家頂級飯店。
本書為二十世紀流行文化研究的奠基之作，也是重量級歷史學家丹尼爾・布爾斯汀最具突破性的作品之一。作者敏銳地描繪出公共意識由遵循真實轉向偏愛虛假的過程，準確地剖析大眾媒體興起和技術進步所帶來的影響。如今這些多不勝數、無從想像的技術後繼者正進一步加劇本書所描繪的趨勢，深刻影響著大眾文化的各個面向：新聞從「採集」走向「製造」；理應稀少卻隨處可見的名人網紅；預先安排的「冒險之旅」以防範任何意外、專為遊客定製的觀光景點崛起；二手體驗當道，書籍重點濃縮、影視文學改編層出不窮……
作者以警醒而敏銳的筆法，呈現當代人從集體的社會現象走入個人層次的造影，從公共領域最終深入到個人日常生活中永無止境的形象追逐，一切源於對現實的樸素不感饜足，為了活在永遠新奇運轉的幻象世界中。
424 pages, Paperback
Published March 27, 2025
About the author
Daniel J. Boorstin
129 books386 followersDaniel Joseph Boorstin was a historian, professor, attorney, and writer. He was appointed twelfth Librarian of the United States Congress from 1975 until 1987.
He graduated from Tulsa's Central High School in Tulsa, Oklahoma, at the age of 15. He graduated with highest honors from Harvard, studied at Balliol College, Oxford as a Rhodes Scholar and earned his PhD at Yale University. He was a lawyer and a university professor at the University of Chicago for 25 years. He also served as director of the National Museum of History and Technology of the Smithsonian Institution.
His The Americans The Democratic Experience received the 1974 Pulitzer Prize in history.
Within the discipline of social theory, Boorstin’s 1961 book The Image A Guide to Pseudo-events in America is an early description of aspects of American life that were later termed hyperreality and postmodernity. In The Image, Boorstin describes shifts in American culture—mainly due to advertising—where the reproduction or simulation of an event becomes more important or "real" than the event itself. He goes on to coin the term pseudo-event which describes events or activities that serve little to no purpose other than to be reproduced through advertisements or other forms of publicity. The idea of pseudo-events closely mirrors work later done by Jean Baudrillard and Guy Debord. The work is still often used as a text in American sociology courses.
When President Gerald Ford nominated Boorstin to be Librarian of Congress, the nomination was supported by the Authors League of America but opposed by the American Library Association because Boorstin "was not a library administrator." The Senate confirmed the nomination without debate.
Boorstin died in 2004 in Washington, D.C.
He graduated from Tulsa's Central High School in Tulsa, Oklahoma, at the age of 15. He graduated with highest honors from Harvard, studied at Balliol College, Oxford as a Rhodes Scholar and earned his PhD at Yale University. He was a lawyer and a university professor at the University of Chicago for 25 years. He also served as director of the National Museum of History and Technology of the Smithsonian Institution.
His The Americans The Democratic Experience received the 1974 Pulitzer Prize in history.
Within the discipline of social theory, Boorstin’s 1961 book The Image A Guide to Pseudo-events in America is an early description of aspects of American life that were later termed hyperreality and postmodernity. In The Image, Boorstin describes shifts in American culture—mainly due to advertising—where the reproduction or simulation of an event becomes more important or "real" than the event itself. He goes on to coin the term pseudo-event which describes events or activities that serve little to no purpose other than to be reproduced through advertisements or other forms of publicity. The idea of pseudo-events closely mirrors work later done by Jean Baudrillard and Guy Debord. The work is still often used as a text in American sociology courses.
When President Gerald Ford nominated Boorstin to be Librarian of Congress, the nomination was supported by the Authors League of America but opposed by the American Library Association because Boorstin "was not a library administrator." The Senate confirmed the nomination without debate.
Boorstin died in 2004 in Washington, D.C.
Ratings & Reviews
Friends & Following
Create a free account to discover what your friends think of this book!
Community Reviews
Displaying 1 of 1 review
Read
August 6, 2026閱讀時間拖太長著實不應該，這書離首度出版已經好久了，讀來卻非常當代簡直像是預言，拍了很多內文照片，需要多讀幾次的書。
Displaying 1 of 1 review