I am not a liquor aficianado by any means - my cocktails of choice are ones that don't taste like liquor. Shots make me gag and the idea of sipping a glass of whiskey is my idea of hell. Alright, that's a bit dramatic, but you get my point.
Microhistories, though? Those are my jam. Especially history through a unique lens, or in this case, glass. Rum has a deep role in the forming and continued history of America. Or at least it corresponds with some major moments in American history. Through 10 rum drinks (from Kill-devil and grog to the sophisticated mojito), Wayne Curtis examines the evolution of rum as well as drink preferences, history, and eventually branding, and what these drink preferences say about the culture at the time.
The writing is extremely accessible and easy to read, with the bogging down of complex details. He can also be a bit funny, if at times a little too enthusiastic about the spirit of America, though that might be my bias about the current American climate showing. You can also feel his love for craft cocktails and finely made spirits, as well as the history of them.
I found quite a few fascinating or funny tidbits that I would be remiss in not sharing:
- For instance, can we go back to titling essays like this?
"An essay on spirituous liquors, with regard to their effects on health; in which the comparative wholesomeness of rum and brandy are particularly considered."
Or naming books like this?
"The Gentleman's Companion: Being an Exotic Drinking Book Or, Around the World with Jigger, Beaker and Flask"
- I learned (or re-learned, I'm so sorry to my junior year AP US History teacher if we learned and I forgot) that the War of Jenkins Ear exists.
- Nastyfacce was a common nickname for cooks' assistants on 19th century ships.
- By the late 18th century, the average American over 15-years-old drank about 6 gallons of absolute alcohol a year, which is the equivalent of 75 fifths of 80 proof rum, or about 5 shots a day.
- In the 1700s in Philadelphia, a man won a bet to drink 12 pints of fortified cider in half an hour, but promptly keeled over dead.
- "American bars" in Europe in the late 1800s created digusting coktails that supposedly tasted like hair oil but cost twice as much as English liquor, including cocktails named the Sustainer, the Silent Cobbler, the Square Meal, the Alabazam, the Bosom Caresser, the Flash of Lightning, the Corpse Reviver, the Heap of Comfort, and the Prairie Oyster. It just goes to show that awful puns have existed for a looooong time.
- During the prohibition, some people resorted to cutting smuggled liquor with antifreeze, hair tonic, or aftershave. ANTIFREEZE.
- A man in Massachussets invented a drink called Moxie Nerve Food and claimed it could relieve brain and nervous exhaustion, the loss of manhood, paralysis, mental imbecility, and more. It honestly became the top-selling beverage until the 1920s when the soft drink was introduced. If anything, it should've been named Moxie Snake Oil.
- Vodka supposedly didn't have the same effect as other liquors, i.e. didn't give its drinkers booze breath. Smirnoff's 1960s advertising campaign used the slogan "It leaves you breathles," to suggest you could suck down several vodka martinis at lunch and not be detected at work.
- Sailors during the 17 and 1800s would smuggle rum aboard after off-shore leave by filling a drained coconut with rum, seal it back up, and then sip from the shell, a process known as (and I kid you not) "sucking the monkey."
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